Chapter 359: Stop when you see fit(1/2)
Outside.
The entertainment media, which had been waiting for a long time, and the new media under Alibaba, were all confused.
The first-day box office of 36.6 million was like a fishbone stuck everyone's neck, like a thorn in his throat, and extremely depressed.
Especially the new media under Alibaba, they are about to make a big blow to "To Our Youth That Will Be Away" and waving their flags and shouting.
A series of soft articles are ready, and you can just wait for the first day's box office data to be released and fill in the data.
However, now the box office on the first day has been released for ten minutes, but none of the new media dares to send out soft articles.
The reason is very simple!
The content of the article is too boastful, which does not match the box office of 36.6 million on the first day of the movie. It is about the same as the box office of 50 million and 60 million on the first day.
This year is 2013, not before 2011. The box office on the first day was more than 30 million, which is too ordinary in the Chinese film market.
"Hurry, hurry up and modify the article and delete the sentence "The first female director in Chinese, the most successful actress in the history of Chinese films."
"Fuck, 36.6 million, it makes us so happy!"
"The actor's transformation is not good, it depends on the orthodox director!"
"Damn it, did Hengyu Media block us? I went to watch the movie during the day, it was quite good!"
"36.6 million is not low. After all, it is Zhao Yanzi's first directing. Let's see the subsequent box office trend!"
Confused, questioned, and puzzled discussions were staged one after another in Alibaba's new media.
Countless media staff who stayed up late complained while revising soft articles.
They even took off their pants, but that's the end!
Compared with Alibaba's own family returns, other entertainment media are not so polite.
Especially Hengyu’s new media, which is causing trouble behind the scenes, is so straightforward and explicit.
"I have read Zhao Yanzi's new work myself. I can only say it is average, which does not meet my expectations."
["To Our Youth That Will Fall" is a big movie!]
"In addition to a few pretending to be exaggerated funny points in the whole film, there is also the loser who silently loves the goddess, who has nothing to do with youth!
A shy man who forgets his righteousness when he sees profit, a narrow-minded pretender, a woman in white who is stupid enough to die for love, and a nervous woman with a supporting role face that is hard to play the leading role, wasted the tears and tissues that my sister had worked hard to keep! A bad movie! 0 points!"
[The first half is very smooth and 6 points, while the second half is very poor and 3 points!]
"The overall production level is barely passing, and the story relies on Li Qiang, the lines, surrealism and character are extremely highlights.
In summary, Zhao Yanzi should come back to act, stop messing around!”
【A movie that is awkward, passionate, and a little harder!】
"The "To Our Youth That Will Die" directed by Zhao Yanzi is nothing more than the card of "Memories of the People", which is quite a bit of a treasure.
This intentional remembrance has also become a cliché in the youth theme of bad movies. As always, the movie cannot be separated from scenes such as dormitories, classrooms, and stage parties.
The method of picking up girls is even more the same, but from the admission day to the graduation ceremony, it is just a simple event listing and pieced together!"
[Inventory of the biggest poison points of "To Our Youth That Will Be Away"!]
First: I want to ask Zhao Yanzi, even if you want to advertise to Yili, you have to pay attention to the era!
If I remember correctly, the Yili bitter coffee that Zheng Wei ate on the boat was the latest packaging released after the price increase in the past few years.
Classmate Zhao Yanzi, do you think there would be Yili Kuai Coffee in the era when I was playing with the red and white machine to watch the new White Snake legend?
Second: Except for Zhang Kai, there is no normal person in the movie. The plot tells a story that everyone seems to be crazy.
Third: The heroine, the supporting actress and the N girl who flashed by, are all fucking money, and there is no awareness of independent women at all.
【This is not my youth, definitely not!】
In less than an hour, various low reviews and badass filled every corner of the Internet.
Moreover, the strength of the negative, the evaluation and discussion are not brainless.
In order to make "To Youth", Hengyu's new media specially sends people to watch movies to record the shortcomings of movies one by one.
This method of being unethical and smoking is learned from Light Media and Wang Changtian.
Wang Changtian used this method to defeat his opponent "The Legend of the White Snake" in "Painted Wall".
Hengyu Media learns and sells it now, and uses it perfectly, teaching Alibaba Pictures to be a human being in every way.
"To Youth" was sent before the reputation of "To Youth" was released. The momentum of Alibaba Pictures Group's spending money before the movie was released also collapsed under the attack of Hengyu Media.
………
Noon on the 27th.
Zhao Yanzi ate something casually, with a gloomy face, and hurried to the Alibaba Pictures headquarters.
Someone is smearing the movie!
As soon as he entered the gate of the executive conference room, Zhao Yanzi told Zhang Wei about her guess.
Zhang Wei didn't sleep all night, with a slightly haggard expression and a hoarse voice: "Mr. Zhao, you are right, there is indeed a navy army smearing the movie."
"The power of this navy is very powerful, organized and disciplined, and is not weaker than the media power controlled by our Alibaba."
"What should we do? Should we just watch our opponents discredit "To Youth"!"
Zhao Yanzi panicked and stared at her eyes wide.
Even the media power controlled by Alibaba cannot beat the opponent. Isn’t my “To Youth” over?
She looked at Zhang Wei, Zhang Kun, and then looked at Deng Kangming and Lin Weidong.
Yesterday, several people vowed to protect her, saying that even if the box office on the first day was lower, it would be fine.
With good movie standards, Alibaba Pictures can use publicity to drive reputation and raise box office during subsequent release.
This is awesome, everyone is mute!
Zhao Yanzi sighed in her heart, bit her lip, and pretended to be pitiful on the surface.
Bang!
There was a sound of slapping the table in the conference room.
Deng Kangming stood up and said hatefully: "It must be Hengyu Media's trick. They are the only ones in the industry that are not in the way of dealing with our Alibaba!"
This chapter is not finished yet, please click on the next page to continue reading the exciting content behind! Men are the most shameful women!
What's more, Zhao Yanzi, who is the four major actresses, is a top star who is a shareholder of Alibaba Pictures.
Deng Kangming may be impulsive, but he is definitely a real man and he got involved in Zhao Yanzi's trap at the first time.
Besides, he was already dissatisfied with Hengyu Media, so he naturally put the shit on the other party's head first.
Zhang Qiang swept away the excited Deng Kangming and smiled bitterly in his heart.
Not to mention it, don’t look at Deng Kangming’s reckless personality, he really guessed this time.
According to various signs, the signs of "To Youth" were criticized this time, and all the signs pointed to Hengyu Media.
However, what is even more terrifying is that in addition to basic hidden means, Hengyu Media released all the black materials very directly and did not turn around like Alibaba Pictures.
The other party was not afraid of Alibaba Pictures' revenge and declared war on them blatantly!
Thinking of this, Zhang Kun tapped the table, gathered everyone's eyes and said in a deep voice: "Mr. Zhang, if the group increases publicity, how sure is you to maintain the reputation and popularity of the movie?"
Zhang Wei's expression was shocked, and he quickly calculated it in his heart, and found a desperate probability.
"At most 50%!"
With a bitter report of the probability, Zhang Wei leaned on the sofa, like a deflated ball.
She knew what Zhang Qiang meant. If she increased publicity, she could defeat Hengyu Media, so she would continue to spend money.
If you can't even increase the box office of "To Youth", you can only find another way.
For example, Xiang Hengyu Media admits defeat!
The conversation between the two made Zhao Yanzi not understand for a while, thinking that the probability of 50% was very good, and the face was very high.
She breathed a sigh of relief.
Since you are 50% sure, continue to increase publicity.
Let Alibaba Pictures do its best to correct the name of "To Youth" and her name!
Zhao Yanzi is thinking too much!
Deng Kangming's next words completely made her mood lose control.
"No, we must not admit defeat to Hengyu Media or Fang Ziheng!"
"The size of "To Youth" is at least 600 million yuan. Even if Hengyu is behind the scenes, he will be able to lose 100 million yuan in box office at most.
If you lose 100 million, you will lose 100 million. The box office of 500 million is also good. It can fully prove our Alibaba Pictures’ promotional and distribution capabilities!”
"Which Yiji means, we lost tens of millions of dollars and hundreds of millions of publicity expenses in vain, just to fight for a breath and to save the box office of "To Youth" by 500 million!"
Zhang Qiang smiled disdainfully and pointed out the key points of this incident.
According to Alibaba's big data calculations, if you spend money to control comments, it can erase most of the negative reviews of "To Youth" and keep the movie's box office of 500 million yuan.
This data did not come out of thin air, but was based on the real movie reviews of the first day of the movie, as well as the zero-hour box office.
To be continued...