Chapter 27 Business Development Tools
Early the next morning, Mu Cheng did not go to school. He went directly to the company. He led Jiang Hao to start a large-scale insurance agent recruitment plan. Jiang Hao couldn't help being surprised when he heard Mu Cheng's plan. He felt that Mu Cheng's
The idea is unique and completely beyond the thinking model of traditional insurance companies.
Mu Cheng's plan is this: the agency company is mainly engaged in property insurance business. The company no longer pays a basic salary, but signs an agent contract (early agent contracts do not require a basic salary and social security), allowing the salespersons to perform freely. Although the company
There are no workstations for salesmen, but the performance commission provided by the company is 20% higher than that of the insurance company. It also provides various business development tools. Mu Cheng created a small website during the preparation period of the agency company.
Let salesmen use the interests and hobbies of target customers or family members to carry out business, such as launching chronicles of celebrities, photography enthusiasts, painting geniuses, dance circles, business alliances, etc.
Mucheng and Jiang Hao explained the purpose and value of these business development tools one by one, allowing him to understand the true meaning of this plan. For those who are confident and have a large amount of business, this model will only make them freer and more confident;
For those who have no production capacity, they will not waste their time and energy. Business development tools are also very useful, such as Jianghu Personality Chronicles, which are specially written for government leaders or business leaders to write personal biographies and publish them on the website.
Naturally, the leaders all want one, which makes it easier for the salesmen to contact the leaders themselves or the office director, and the invisible large non-auto insurance business can be handled naturally.
Photography enthusiasts have always had great enthusiasm for their works, but lacked a platform to display them. So Mucheng decided to launch a photography enthusiasts display plan to collect their works and help them publish them on the website for free to showcase their photography hobbies.
This not only allows them to get more display opportunities, but also stimulates their creative enthusiasm and gives them more motivation to create better works.
Painting Genius provides a platform for children to show their painting talents. Parents spend money to let their children study in various interest classes. If the children's works can be displayed, it will not only improve the children's self-confidence, but also make them work harder. Parents will be happy
There is also light. Such a platform can not only improve children's painting skills, but also allow them to get more recognition and support, giving them more confidence and motivation to pursue their dreams.
The same is true for the display platform of the dance circle, which provides an opportunity for those who have dance dreams to showcase their dancing talents, so that they can get more recognition and support, and give them more motivation to pursue their dreams.
The merchant alliance provides a free publicity platform for merchants who want to promote themselves in the market. In addition to helping merchants promote themselves for free, merchants who enter the website can give customers discounts through the slogan of the alliance, making customers feel that they are taking advantage and increasing customer loyalty.
Stickiness. This method can not only bring more customers to merchants, but also provide customers with more benefits, making customers more trustful and supportive of these merchants.
Jiang Hao was shocked after listening to Mu Cheng's explanation. He felt that this plan was really promising. It used a model that had nothing to do with insurance to virtually shorten the distance between salesmen and customers. He decided to fully support Mu
Chapter completed!