Everyone thought that Xingyi Technology would become the backdrop for Qualcomm at this trade fair.
There is only one 4G chip, and its sales volume is slumped by Qualcomm!
Unexpectedly, Xingyi Technology not only came up with 4 3G chips, but also 4 4G chips!
This is simply thunderous!
It’s going to blow up the rhythm of Qualcomm’s skull!
Wang Yi waved his hand: "The first, high-end flagship 4G chip, Kunpeng 902 SOC, has powerful performance and excellent power consumption. It is 25% better than Snapdragon 800 without the 64-bit bonus. Even without the 64-bit bonus, it is 65% better."
%-85%!”
Everyone nodded, Kunpeng 902 SOC was indeed frighteningly powerful.
The 64-bit XOS system can be improved by 60%, and the 64-bit Android system can be improved by at least 40%.
It’s two generations ahead of Qualcomm!
"The second model is a brand new sub-flagship chip, Kunpeng 706 SOC!"
"Kunpeng 706 SOC also uses advanced 28nm technology and 64-bit architecture. While it has powerful performance, it can also enjoy the 64-bit bonus and integrate 4G baseband!"
"How powerful is the performance?"
"Let's see our test!"
Wang Yi directly demonstrated the test scores and game play:
“As you can see, Kunpeng 706 SOC is only 5% weaker than Snapdragon 800 without the addition of 28nm. But with our tuning, the actual experience can completely surpass Qualcomm Snapdragon 800 by 10%-20%. Our
The level of training is obvious to all! The training fee of 5 yuan is absolutely worth it!"
"Hahaha!" Everyone laughed.
There is no doubt about this.
The previous Kunpeng 702 does not count the 64-bit bonus, and is theoretically only about 10% more powerful than Qualcomm Snapdragon 600, but in actual experience it is 25%-35% more powerful than Snapdragon 600!
There is no way, even if you spend money to ask Qualcomm to adjust it, it can't be adjusted well. The actual experience is much worse than the theoretical experience.
It would be even worse if the manufacturer adjusted it himself, it would take a lot of effort, but it would all be a negative optimization.
It can only be said that chip tuning is a technical job, which not only requires extremely high technical standards for chip development and optimization, but also requires extremely high technical standards for system and hardware optimization.
But unfortunately, most brands cannot take care of these two technologies.
For example, Qualcomm is very good at chip optimization. However, Qualcomm does not make smartphones and is not good at system and hardware optimization, so Qualcomm chip tuning services are two-handed.
As for system and hardware optimization, mainstream mobile phone manufacturers such as ZTE, Meizu, Xiaomi, O, and V have some technical background. However, they have not developed flagship chips and are not good at chip tuning.
The actual experience of the chip is determined by both chip tuning and system hardware tuning. Qualcomm and mobile phone manufacturers are only good at one aspect, and the result is collective overturning and collective negative optimization.
The performance of 8gen3 is so high, but the actual experience is similar to that of 7nm 9020. It can only be said to be useless tuning and negative optimization.
Huazi is different. It develops Kirin chips, has strong chip research and development capabilities, and is very handy at chip tuning.
It is also a mobile phone giant, and it also develops its own system, so it can optimize the system and hardware at its fingertips.
Therefore, 9020 has never won the running score and never lost in experience.
The 7nm is used to crush Qualcomm's 8gen2, Apple's A17 pro, A18 pro, and even Qualcomm's 8gen 3.
Of course, Apple is an exception.
Apple, like Huawei, has chip research and development capabilities as well as system and hardware tuning capabilities. However, the performance of the iPhone after many years is still very poor, especially when playing games, it gets very hot.
There was a time when the iPhone was the most powerful gaming phone, and every major anchor couldn’t put it down.
But it didn’t take long for the iPhone to become the most popular gaming phone, and all the major anchors found it hot.
The reason is that the heat dissipation of the iPhone is too poor, and the chip tuning is too radical, which cannot be suppressed at all.
The cold temperatures in winter are actually not bad.
If you continue to play for an hour or two in the summer, the core will be locked and the frequency will be reduced due to heat, and you will not be able to perform as well as you should.
Of course, Apple's external baseband consumes more power and generates more heat than the integrated baseband, which is also part of the reason.
Xingyi Technology is another echelon. It not only develops its own chips, but also produces its own chips, self-developed systems, self-developed mobile phones, and self-produced mobile phones...
It can be said that Xingyi Technology is well versed in the entire mobile phone industry chain and is a proper hexagonal warrior.
Therefore, in terms of optimization, it is even better than Huazi, and naturally cannot be compared with Qualcomm, ZTE, Coolpad, O/V and other friends.
So the major manufacturers looked away, and instead of optimizing themselves, they directly bought Xingyi Technology's chip + optimization services.
It saves worry, effort and time, while ensuring high performance.
It is much better than the laborious and time-consuming negative optimization.
And the price is not expensive. It costs a lot of money to have so many negative optimization engineers by yourself.
As for asking Qualcomm to optimize it, the effect will not be better and it will cost a lot of money.
Qualcomm has always been ruthless in asking prices, and all major brands know it.
Wang Yi continued: "Now, the 32-bit Android 4 cannot take advantage of the 64-bit bonus."
"However, next year, Android will also launch a 64-bit system. Counting 64-bit systems, the performance of Kunpeng 706 SOC will greatly surpass Qualcomm's flagship chip next year, Snapdragon 805!"
"As a sub-flagship chip, Kunpeng 706 is only slightly inferior to Kunpeng 902, but it is invincible against all chips from competitors."
"No opponent!"
"Even Qualcomm's next-generation chips can be beaten and abused!"
"The future is a new era of 64-bit!"
"And all the chips of Xingyi Technology, whether it is the 3G chip launched last year or the 4G chip launched this year, are all 64-bit architecture!"
"You can all enjoy the terrifying improvements of 64-bit systems!"
There was a burst of applause at the scene, and all the big guys were very excited.
Kunpeng 706, the sub-flagship, optimized by Xingyi Technology, the 32-bit system surpasses the Snapdragon 800, and the 64-bit system beats the Snapdragon 805!
This is too strong!
And the price will be lower than Kunpeng 902!
It’s simply a great value for money!
HTC Wang Hong couldn't help but ask: "Dr. Wang, how much does Kunpeng 706 cost?"
Wang Yixiao said: "Kunpeng 706 SOC, 28 nanometer, 4G chip, the minimum order is 5 million, including training services, 270 yuan each! The minimum order is 10 million, 260 yuan each!"
Hearing this, everyone was moved:
"It's cost-effective. The 32-bit system beats the Snapdragon 800, and the 64-bit system beats the Snapdragon 805. It's also 20 yuan cheaper than the Snapdragon 800. It's very suitable!"
"Yes, don't forget, we also provide training services. This is the most important thing."
"Dr. Wang, is Kunpeng 706 SOC going to limit the price of mobile phones?" Rebus asked.
His heart was moved, so moved.
Wang Yixiao said: "As a sub-flagship chip, it is not easy to sell it too low. The price limit starts at 1,999!"
"Beautiful! It's custom-made for Xiaomi. I want 5 million of them!" Rebus beamed with joy and immediately made the decision.
Well, next year’s Xiaomi Mi 4 will use Kunpeng 706 SOC and will be released after the year, starting from 1999.
Xiaomi 4 pro, unlocked with Kunpeng 902 SOC + fingerprint, starting from 2999!
Next year, I am telling someone that Xiaomi 4 will sell 10 million units!
Lao Huang was also moved, but considering that Meizu had already placed an order for 5 million Kunpeng 902, his rationality told him not to be impulsive.
Just seeing Rebus getting angry, Lao Huang didn't want to keep a low profile.
The face of Lao Bai next to him changed slightly, and he quickly whispered: "Dr. Huang, don't be in a hurry, wait and see."
Lao Huang suddenly realized: "Yes, there are two 4G chips in the back. Why am I excited?"
"This guy Rebus is messing with my heart!"
Thinking of this, he gave Rebus a roll of his eyes.
Rebus felt the unkind eyes and frowned: "Is someone paying attention to me?"
"I've always been the only one to show off to others, but someone actually showed off to me!"
The next time I saw it was ‘former best friend’…
'That's okay.'
'I guess there is no more Coke in his refrigerator, right?'
Rebus' complicated thoughts were interrupted by Wang Hong:
"Dr. Wang, we at HTC need 10 million Kunpeng 706 SOCs, plus another 10 million 20-watt fast charging chips!"
"No problem!" Wang Yi readily agreed.
Major mobile phone manufacturers have thought clearly that the performance of Kunpeng 706 SOC is powerful enough, and the actual experience without the 64-bit bonus exceeds that of Snapdragon 800, which is completely sufficient.
It’s also 30 yuan cheaper!
30 yuan may not seem like much, but 10 million mobile phones are a shortfall of 300 million yuan in cost!
This is not a small amount of money.
Therefore, in the mobile phone industry, let alone 30 yuan, the price difference of 3 yuan is very important.
Some important place.
"Today Xingyi Semiconductor holds a chip exhibition. It is going to start a full-scale war with Qualcomm, haha!"
"It seems that, and it has already won a battle, the flagship chip, Snapdragon 800, is far less popular than Kunpeng 902."
"To be precise, we won two games, and the fast-charging chip Xingyi Semiconductor also won. The 20-watt fast charge continued the monopoly advantage of last year's 10-watt fast charge, and once again won a large number of orders."
"I have to say that these two wins are really beautiful, but it is hard to say about the mid-range chips, low-end chips and entry-level chips. Especially with Qualcomm launching 4G, Xingyi Semiconductor may not be able to handle it.
, they seem to only have one 4G chip.”
"Yes, Xingyi Semiconductor has only been around for a short time, and its current results are already very good. Even if we lose, we must give our full support."
"That's right, any other company would not be able to win a single game. However, Xingyi Semiconductor has won at least two games. We must fully support Xingyi Semiconductor. Even if we lose to Qualcomm at this chip exhibition, we must support it!"
"It makes sense. Xingyi Semiconductor only has a 4G chip at this exhibition. It will definitely lose, but it does have to give full support. Subsidies from large funds cannot be reduced, or even increased! After all, other companies do not even have the ability to resist!
"
'There is only one 4G chip?' Mr. Zhao secretly laughed in his heart: 'You are so old! I saw several 4G chips from Xingyi Semiconductor at the Ministry of Communications...'
'But I won't tell you!'
'It will be interesting to see your jaw drop when this exhibition is over, hahaha.'
Mr. Zhao was in a good mood, just waiting to see the others' jaw-dropping expressions of astonishment!
Exhibition site.
Ni Fei, President of ZTE Mobile, was very moved when he saw the performance of Kunpeng 706 and said decisively:
“ZTE also wants 10 million Kunpeng 706 SOCs!”
Just in time, ZTE is preparing to develop a new 4G high-end mobile phone, using Kunpeng 902 to hit 3000-4000, and using 706 to defend 2000-3000, perfect!
As a mobile phone giant and the vanguard of China Cool Alliance, ZTE naturally wants to be high-end.
Chang Cheng, President of Lenovo Mobile, was not to be outdone: “Lenovo also placed an order for 10 million Kunpeng 706 SOCs!”
When the president of Coolpad saw that both ZTE and Lenovo had placed orders, China Cool Alliance and Huawei's self-developed chips did not come to participate, and the other two companies had placed orders, so he was a little ready to make a move.
But considering that Coolpad is still lagging behind the other three companies, we simply gave up for the time being.
Afterwards, the scene became quiet.
The sales of Kunpeng 706 are far inferior to that of Kunpeng 902. Currently, only HTC, ZTE, and Lenovo have placed orders for 10 million units each, and Xiaomi has placed orders for 5 million units, for a total of 35 million units, less than half of the Kunpeng 902.
Wang Yi is not in a hurry about this. It can be seen that there are still several brands waiting and watching.
It's okay, there's still a big move behind.
Wang Yi continued: "Next, the third 4G chip, mid-range chip, Kunpeng 508 SOC."
“The same 28nm process, 64-bit architecture, integrated 4G baseband, and full network connectivity.”
"The performance is also good. Not counting the 64-bit bonus, the theoretical performance is about 20% weaker than the Snapdragon 600. But with our optimization and tuning, the actual experience can equal the Snapdragon 600. Next year Android will be updated to 64-bit, then Kunpeng 508 With 64-bit improvement, it can surpass Qualcomm by 40%-60%!”
"The performance is very powerful and can completely surpass the Snapdragon 600, but the price is very low, which is a little more expensive than the Snapdragon 400 and much lower than the Snapdragon 600."
Now, everyone was interested.
It has better performance than Snapdragon 600, but is a little more expensive than Snapdragon 400.
This is simply a ‘sweetheart’ chip!
"Kunpeng 508 SOC, 64-bit architecture, 4G chip, the actual experience exceeds Snapdragon 600, including training service fees, the minimum order is 5 million, 210 yuan. The minimum order is 10 million, 200 yuan."
"210 yuan!" VIVO mobile phone president Shen Wei was excited: "Snapdragon 600 plus 4G baseband costs 250 yuan for a minimum order of 5 million yuan. The actual experience of Kunpeng 508 is similar or even surpasses that of Snapdragon 600, but it only costs 210 yuan, and it still includes training services. of!"
"This is such a bargain."
"VIVO placed an order for five million pieces! No, 10 million pieces!"
OPPO President Chen Ming is a little lucky that he didn’t place an order for Kunpeng 706.
The performance of Kunpeng 508 is sufficient, and the key is that it is 60 yuan cheaper!
Simply born for OPPO!
This book was last updated in ##!! Updated!
These days, O and V mobile phones are mainly based on mid-range chips.
Even if it is a mobile phone priced at 3,000 or 4,000 yuan, many of them have mid-range chips.
Except for VIVO's Xplay series and OPPO's find series, most of the other models are mid-to-low-end chips from Qualcomm and MediaTek.
As a mid-range chip, Kunpeng 508 is at the level of Qualcomm's sub-flagship, which is a perfect match.
The price of a decent mid-range chip, the performance of a sub-flagship chip!
Chen Ming said decisively: "OPPO placed an order for 10 million Kunpeng 508 SOCs!"
HTC Wang Hong was also moved: "HTC placed an order for 5 million Kunpeng 508 SOC."
Well, HTC uses Kunpeng 706 and 902 SOC overseas, and Kunpeng 508 SOC special edition in the mainland, and sells them at about the same price, perfect!
'It's still HTC's familiar routine of reducing allocations and treating customers differently.'
'This is how HTC tried to commit suicide in the previous life, and it is still doing this now...'
Wang Yi saw through Wang Hong's plan at a glance, but was too lazy to say anything more.
Let go of your persuasiveness and respect the fate of others!
Anyway, HTC collapsed, and there were still a number of domestic mobile phone manufacturers that took away its market share.
“BlackBerry places an order for 5 million Kunpeng 508 SOC.”
The president of BlackBerry said that the BlackBerry mobile phone system is special and is not focused on high performance. It is just right to try the water with Kunpeng 508.
“LG placed an order for 10 million Kunpeng 508 SOCs.” LG also plans to test the waters with Kunpeng 508.
This is their first time trying Xingyi Technology's Kunpeng chip, and they don't dare to be too radical.
Seeing that no one has placed orders yet, Wang Yi continued: "That's it for the Kunpeng 508 SOC. If you need to add orders later, you can add orders at any time. Next is the low-end chip Kunpeng 505 SOC."
"Kunpeng 505 SOC is also a 28nm process, 64-bit architecture, integrated 4G full network baseband."
"Although it is a low-end processor, its performance is not weak. It is much better than Qualcomm's low-end processor Snapdragon 400. As for how much better? Let's look at the data!"
Wang Yi demonstrated one by one: "The performance of Kunpeng 505 SOC is similar to that of Kunpeng 506 SOC. The difference is that the former is a 4G chip and the latter is a 3G chip. Not counting the 64-bit bonus, it is 15% better than the Snapdragon 400, including 64-bit
Bonus, 55%-75% better than Snapdragon 400!"
"Of course this is just theoretical performance, the actual performance will only be stronger!"
"Hahaha." Everyone laughed.
No one doubts this.
The data provided by Qualcomm are all theoretical data that cannot be realized, and the actual experience is greatly reduced.
The data provided by Xingyi Technology is completely achievable actual performance.
The result should have been 15% better than Qualcomm's, but because Qualcomm's optimization was not in place, it was surpassed by 30%-40%!
Basically, in the actual experience of every mobile phone, the Kunpeng chip has a gap of 15%-25%.
It is precisely for this reason that when purchasing Kunpeng chips now, by default, a tuning service of 5 yuan per chip is included.
Many brands even purchase Kunpeng chips for Xingyi Technology’s training services.
One is only five yuan more, five million is only 25 million more, but the actual performance is 15%-25% higher than Qualcomm's tuning or self-tuning.
How many more mobile phones can be sold with these features?
Really great value for money.
"Kunpeng 505, although it is a low-end chip, its performance is not bad at all, especially with the 64-bit bonus, the actual experience can catch up with Qualcomm's sub-flagship Snapdragon 600!"
"As for the price, including technical training, the minimum order is 5 million, which only costs 180 yuan!"
“180 yuan? It’s the same price as the Snapdragon 400, so cheap!”
"Really, the price of Snapdragon 400, with the support of 64-bit system, there is hope to catch up with the Snapdragon 600 chip."
“It’s too early to rely on buying, it’s time to buy Kunpeng 505!”
"Kunpeng 505 is absolutely suitable to be a 1,499 4G phone worth thousands of dollars!" President Rebus was moved.
But there is some hesitation. Xiaomi is expected to sell 10 million mobile phones next year.
Do you want to go crazy?
The president of OPPO was also moved: "With this performance, if we make a mobile phone priced at 2999, it won't be a hot seller?"
The president of VIVO has similar thoughts.
The president of Sharp was also moved. They originally planned to make a low-end mobile phone with Snapdragon 400.
The Kunpeng 505 has a similar price and stronger performance, so it is obviously the most suitable choice.
“Sharp places an order for 10 million Kunpeng 505 SOC!”
“Xiaomi placed an order for 5 million Kunpeng 505 SOC.”
Ignoring Lao Li's dissuasion, Rebus spoke directly.
"Chairman..."
Lao Li is a little worried. He has placed an order for 25 million chips. Have they been sold?
Rebus smiled mysteriously: "We will not make the 1999 Xiaomi Mi 4. We will use Kunpeng 505 to make a 1499 Xiaomi 4C, use Kunpeng 706 SOC to make a 1999, no, 2499 Xiaomi 4, and use Kunpeng 902 SOC to make a 1999, no, 2499 Xiaomi Mi 4."
Xiaomi 4 pro priced at 3499!”
"This... is okay!" Lao Li no longer objected and felt that this arrangement was completely acceptable.
But the OPPO president next to him was silent: "..."
The VIVO CEO's eyes also want to stab someone: "..."
‘We all want to use Kunpeng 505 SOC to make a mid-range mobile phone and sell it for 3,000+, which is your entire 1,499!’
'Is this what people do?'
It's just a complaint, but the words can't be said out loud.
Other brands were also very excited and placed orders one after another.
"So far, the 3G chip and 4G chip exhibition and sales have ended."
Wang Yi changed the topic: "However, we still have 4 chips that have been mass-produced and will continue to be displayed and sold."
"The difference is that these four chips do not have basebands and are designed for tablets and TVs."
"I believe that among you, some brands have tablet business, and some brands have TV business."
Everyone nodded.
Companies like ZTE, Lenovo, HTC, and LG have always had tablet businesses, and the TV businesses of LG, Sharp, and Sony are even more brilliant. It's hard not to be interested in them.
Several other companies also have some ideas.
"Without further ado, I will give you a brief introduction."
"These four chips are Kunpeng 902C, Kunpeng 706C, Kunpeng 508C, and Kunpeng 505C!"
"Yes, it is Kunpeng 902 SOC, Kunpeng 706 SOC, Kunpeng 508 SOC, Kunpeng 505
The redesign of SOC! They all eliminate the baseband and other modules that are not used by tablets and TVs, but the core architecture is the same. In addition, the communication module is missing, the power consumption is lower, and the heat dissipation of tablets and TVs is better, so
The tuning is also more radical, and the performance is stronger than the mobile version of the chip. The decoding capabilities and image quality analysis capabilities have also been optimized in a targeted manner!”
"For example, Kunpeng 902C and Kunpeng 706C can be used on 4K TVs and decode 4K videos without any problem. Kunpeng 508C and Kunpeng 505C can play 1080P TV games without any problem."
"In addition, the price is also lower. Compared with the corresponding mobile phone chips, they are all 30 yuan cheaper! For example, Kunpeng 902 C and Kunpeng 706 SOC are priced at 270 yuan!"
Everyone suddenly realized:
"This is suitable. It is 30 yuan cheaper than mobile phone chips, has stronger performance, and is completely dedicated to tablets and TVs."
"Yes, it is more cost-effective. The price of Kunpeng 706 SOC can be purchased with Kunpeng 902C, which is very suitable."
"Dr. Wang, LG has placed an order for 5 million Kunpeng 902C and 5 million Kunpeng 706C!"
“HTC placed an order for 5 million Kunpeng 902C and 5 million Kunpeng 706C!”
“Sony placed an order for 5 million Kunpeng 902C and 5 million Kunpeng 706C!”
…
Several major brands have placed orders.
Wang Yi looked at this scene and was in a good mood. Today's trade fair was extremely successful.
Kunpeng 505 and Kunpeng 508 have become hot products, and even tablets and TV chips are selling well.
On the contrary, the sales volume of Kunpeng 706 is not a big hit.
It can only be said that the cheaper it is, the better it will sell. However, the price of Kunpeng 706 is high. Major manufacturers have already placed orders for Kunpeng 902, but they are not too interested in 706.
But it’s okay, you can cheat Kunpeng 706!
Wang Yi changed the subject:
"This chip exhibition is basically coming to an end here. But at the end, there is another surprise!"
Hearing this, all major manufacturers are looking forward to it.
I came to the Xingyi Technology Chip Exhibition today. Originally, the major customers just had a wait-and-see attitude, or placed an order for a few 3G chips, but did not intend to place too many orders.
Everyone thought that Xingyi Technology only had one 4G chip, but Xingyi Technology came up with 4 4G chips, 4 tablets, and TV-specific chips at once!
The performance is powerful, the price is beautiful, and training services are also provided.
As a result, all major brands have gained a lot and are placing orders like crazy.
I thought it was going to be over, but there was a surprise!
For a moment, the CEOs of all brands looked fiercely.
Wang Yixiao said: "The last surprise is motherboard chipset service!"
"What!"
"This is out already?"
Everyone was shocked, and then they were overjoyed.
The most difficult and time-consuming part of mobile phone research and development is the motherboard part.
Chapter completed!