Font
Large
Medium
Small
Night
Prev Index    Favorite Next

Chapter 580 Qualcomm's sky collapses, Xingyi Semiconductor expands! (Happy New Year)

"All products are online and offline major platforms."
"Hundreds of cities opened by hungry, support online and place orders, hungry, rider to deliver."
"Thank you for your support. Goodbye!"
At this point, the press conference was fully concluded, and so many new products were released at once, which instantly caused a sensation on the entire network.
A series of rush-buying activities have begun in full swing.
So many products, including the high-end 4K 60-inch Xingyi smart TV, the quasi-flagship Unbounded S1Pro, and the products with low threshold, are all full of product strength and meet various needs.
Coupled with the traffic on Double Eleven, although there are no discount subsidies for new products, they are still popular on the entire network.
There was a long queue offline, and passers-by couldn't help but come into the store to watch and buy.
This true queuing purchase has unparalleled marketing effects offline!
People only believe that they see it.
Every Xingyi store, Meiyu Store, Xingyue Store, someone lined up. When I saw it, I might not be motivated. After seeing it twice, I couldn't move.
Once you enter the store, you can't get out without spending a few thousand.
Especially the Unbounded S series, the price of mid-range phones, the experience of high-end phones, and the sales volume are very popular.
Soon, a good news came out:
[Xingyi TV X60 Pro, five minutes, domestic sales exceeded 50,000 units.]
[Xingyi tablet 2nd generation, eight minutes, domestic sales exceeded 500,000 units.]
[Unbound S1 pro, the sales volume of the entire network exceeded 1 million units in ten minutes.]
[Unbound S1, the entire network sales exceeded 3 million units in 15 minutes.]
Nympho
One of the sales volume revealed, the entire network was shocked:
"Oh my God, the 19999 Xingyi TV X60 pro sold 50,000 units in five minutes! The revenue was nearly 1 billion!"
"This is just domestic sales, and it has not been included in foreign countries."
"The boundless mobile phone is even more terrifying. S1 pro has one million units in ten minutes, and S1 has three million units in fifteen minutes."
"It's crazy, it's crazy. If you continue to sell like this, you will have to be out of stock."
"There is no way, I can't afford the Xphone 3 with more than 5,000, and the Unbounded S Series with two or three thousand is completely stress-free."
"That is, with the same configuration, other domestic brands also need about 3,000 yuan. The system is not as good as the unbounded mobile phone. Quality, performance, brand, after-sales service, etc., and is not as good as the unbounded mobile phone."
"Yes, if you buy Samsung at this price, you can only buy a product with poor performance."
"The performance of the Unbounded S series is better than that of the iPhone 5S, but the price is lower than that of the iPhone 5C, and the hot sales are very reasonable."
Nympho
Looking at these sales volumes, Jacob was furious:
"Two models of Xingyi flat panel 2 generations, seven models of Xingyi TV 2 generations, and two models of the Unbounded Mobile S Series!"
"Wang Yi released so many new products at once, all of which were upgraded to the 28-nanometer process and sold in full swing!"
"Let our encirclement plan be ruined!"
"TSMC's supply cut has also become a joke!"
"Farker! Farker!"
Jacob became more and more angry the more he thought about it. He thought that not only would he win a great victory, but at least he would achieve certain results and cause certain losses to Xingyi Technology.
But now it seems that Xingyi Technology has prepared countermeasures long ago and will not be affected at all.
It's like slapping Qualcomm in the face!
Still the kind that sounds.
Jacob was furious: "So we paid a lot of liquidated damages and provoked TSMC. As a result, not only did not suppress Xingyi Technology, but instead prompted Xingyi Technology to upgrade its new product line and sell it in full swing.
A big profit?”
"We Qualcomm are great charity?"
Upon hearing this, all the senior officials lowered their heads and dared not speak.
Even though it was still late at night in the United States, everyone was not sleepy and didn't even feel sleepy.
There is no way, Qualcomm is like this, shareholders are facing a halving of their stock price, their value shrinks, and senior executives are also facing layoffs and salary cuts.
Not to mention being sleepy, I can’t sleep at all, I’m so worried that I can’t sleep!
Senior executives and shareholders spoke one after another:
"The most important thing is that Xingyi Technology's series of new products are all hot-selling, resulting in the unselling of products equipped with our Qualcomm chips, which leads to the unselling of our Qualcomm chips!"
"Yes, the mid-to-high-end market is that big. Except for Apple and Samsung that use their own chips a lot, the rest use Xingyi Technology's Kunpeng chips and our Qualcomm's Snapdragon chips."
"The more Kunpeng chip devices are sold, the fewer our Qualcomm chips are sold, which is inevitable."
"This year, our revenue and profits have declined sharply, and the stock price has plummeted continuously. The total market value has dropped by 30% compared to the peak of last year! And next year, we will only be worse, revenue, profit, and stock price.
It continued to plummet, and it was a sharp plunge.”
"Especially this time, Xingyi Technology released so many new products at one time, which not only hit all smart TV manufacturers, tablet manufacturers, and mobile phone manufacturers, but also hit the chip suppliers behind these manufacturers, especially our Qualcomm!"
"Next, our Qualcomm chip sales will decline, and even the chips that have been sold will be refunded."
"Isn't it necessary to withdraw the order?"
Jacob's expression became very ugly, but he felt lack of confidence in his heart.
However, what you are afraid of is what you come.
At this time, the secretary walked in:
"Chairman, Samsung called and the Snapdragon chip they purchased would be cut by 30%!"
Jacob's mouth twitched: "..."
As for the reason, he also understands.
Xingyi Technology released the Unbounded S series of mobile phones, which seriously impacted the iPhone and Samsung mobile phones.
Especially Samsung's mid-range phones, there are three to four thousand, but they are far inferior to the Unbounded S series, and they are directly killed in seconds.
There are also Samsung flat-screen and Samsung TV, which are also instantly sold by Xingyi Tablet and Xingyi TV.
In this way, it is natural to cut 30% of Qualcomm chip orders.
When the expected sales of products decline, it is normal to cut orders.
"What's even more terrible is that I'm worried that not only Samsung will do this, but Microsoft and Google will do this in the future!"
A senior executive spoke in a deep voice, and everyone's expression became even more ugly.
Especially when Xingyi tablets are on sale worldwide, they are all critical hits against Microsoft tablets and Google tablets.
"It's a good thing for Franz Qu Quentin! Whenever it is his wonderful trick, Xingyi Technology will not shoot so hard, Samsung will not reduce the bill, and we will not lose such heavy losses!"
Jacob's face turned gloomy and looked at Franz Quentin: "What do you want to say?"
Franz Quentin broke out in a cold sweat: "Chairman, I...I...I didn't expect Xingyi Technology to be so tenacious that it could counterattack the desperate situation into a king. Alas, I..."
"Hmph! There are so many things you can't imagine!"
Jacob was so angry that he wanted to say, "You didn't expect to leave Qualcomm, right?"
However, considering the layoffs, Franz Qu Quentin is needed to advance, and the talked talked turned: "Do a good job of layoffs, the proportion of layoffs, and then increased by 15%!"
Franz Quentin's face changed drastically: "The Chairman, now the Executive Department, Marketing Department, Logistics Department and other departments have laid off a large number of employees. If 15% are laid off, the basic operation of these departments will have problems. Even the entire company's
The overall operation will have big problems. "
This time, Jacob's initial requirements were 30%!
Throughout the group, 30 % of the personnel.
In order to maintain Qualcomm's R&D capabilities, Franz Quentin took great pains to make arrangements to avoid the R&D department and allocate 30% of the quota to the logistics department, marketing department, channel department, etc.
It is precisely because of this that all these departments laid off 35%-40%, which allowed the R&D department to be secured.
But suddenly, 30% of the people were missing, and the pressure on these departments was increasing, and both of them had to do three people's work.
Once someone takes a vacation, it will be the life of four people.
Now that the chairman asks to lay off another employee, it will lay off another 15% of the employees, which is even more deadly!
"Chairman, I really can't lay off any more. If I continue to lay off employees like this, the marketing department and the administration department will have big problems, and other non-R&D departments can't stand it anymore and are already overworking." Franz Quentin was busy
road.
Jacob took a deep breath: "Since that's the case, then we will cut the R&D department."
"What!"
"All the R&D department will lay off employees?"
Everyone's expressions changed drastically.
Once any company starts laying off employees, it will be in big trouble.
Especially semiconductor companies, if they have no R&D, they will be ruined.
Other companies can still find OEM and OEM without R&D.
But the chip industry cannot do this.
You can’t find Qualcomm chips, so you can find Xingyi Technology to manufacture them, and then put them on Qualcomm’s brand and sell them to the outside world?
This is unrealistic!
Jacob sighed: "In the past, our Qualcomm chips were sold in large numbers. Even if we maintain Snapdragon 200, 400, 600, 800 and four product lines at the same time, and develop more than ten chips every year, it is no problem."
"But now, our Qualcomm chip can't be sold, so there is no need to keep so many product lines and keep so many R & D teams."
"The streamlined product line is streamlined, and the layoffs are layoffs!"
Everyone sighed, but had to admit that this was inevitable.
Qualcomm's annual revenue last year was still 20 billion US dollars.
In the first half of this year, Qualcomm's revenue also reached US$10 billion.
But in the second half of the year, the revenue in four months was only 3 billion US dollars!
If this continues, Qualcomm's annual revenue will be 14 billion US dollars this year.
Not only did it fail to achieve an expected revenue of US$25 billion, it fell to US$14 billion!
That was really miserable.
The main reason is that Xingyi Semiconductor began to sell Kunpeng chips in large quantities, replacing Qualcomm's large market share.
What’s even more terrible is that there are still 14 billion US dollars this year. If this continues, there will probably be 14 billion US dollars next year!
The annual revenue of US$20 billion can support Qualcomm to develop more than ten chips in a year.
That year, revenue fell to more than 10 billion US dollars, and profits fell sharply. Qualcomm could only develop a few small chips a year.
The R&D team can be reduced by half.
This is nothing!
In this way, layoffs are also essential.
After all, the salary of semiconductor R&D personnel is the highest worldwide, and there is no doubt that this is not a problem.
Franz Quentin took a deep breath: "Okay, Chairman, I will try to cut off those less important R&D personnel and make up 15% of the number."
"Yeah!" Jacob nodded.
"Will you still have to sign a non-compete agreement?" Franz Quentin asked.
Jacob took a deep breath and waved his hand: "Forget it, the cuts are all wasteful things. It doesn't matter whether they sign or not. After all, once they sign, we have to pay them a salary every year, which is another big deal.
Pen expenditure! "
A non-compete agreement does not mean signing it.
Once signed and lay off employees, part of the salary will be paid as usual during the competition period.
If so many people were Qualcomm before, they had high revenue and high profits, and they didn't care at all, they signed it and gave compensation.
But now, Qualcomm's revenue, profits, and stock prices have all declined. He has to tighten his belt and live a life, and he has to lay off a lot of employees. Where can he still have money to compensate employees?
If you really have money to compensate, you won’t be able to lay off employees.
In fact, the industry ban agreement is only aimed at the most core top talents.
Ordinary R&D engineers, Niu, are not within this range.
Just like Texas Instruments before, chip engineers are considered high-end in other companies, but in Texas Instruments and Qualcomm, they are also high-end points.
That's it.
Only Hu Lao and Liang Lao's existence is worth signing an industry prohibition agreement.
In addition, the industry ban agreement can last for up to two years, and some states can only sign for one year, which makes it even less meaningful.
Besides, if you really need to avoid it, there are some ways to do it.
For example, Rebs poached the team of Geely Research Institute, and did not enter Xiaomi Auto, but entered Shunwei Capital, which avoided the competition agreement, but could still secretly help develop Xiaomi Auto.
Mr. Liang also went to Samsung Semiconductor and also had TSMC's competition agreement, but Samsung arranged Mr. Liang to enter Bangzi National University and avoided some...
It was not until TSMC filed continuous lawsuits and collected enough evidence that the competition agreement took effect.
But these are limited to top talents and top talents.
Other calves, ordinary engineers, and even ordinary big bulls are not within this range.
In a word, it's not worth it, and it's not necessary!
After all, I don’t want to pay compensation for layoffs, and I still want to lay off and not work. I will continue to give you subsidies for the competition agreement and continue to pay?
This is pure joke.
In the following days, all new products on Xingyi Technology were sold hotly, and the Double Eleven record continued to rise.
Not only did the products that were discontinued, the inventory was quickly cleared and all were removed from the shelves.
New new products have also been sold on the entire network, and revenue has surged.
However, Qualcomm is trapped in drastic layoffs!
The layoffs are as high as 45%!
Originally, only the non-R&D department was laid off, but this time, the R&D department was laid off, and the layoffs were as high as 15%!
This directly leads to the employees of the Qualcomm's R & D department, just feel that the sky has collapsed!
In the semiconductor industry, the salary is high and the income is high, but it is also the most difficult to find a job.
Especially in the field of mobile chip design, there were several more companies in the entire Laomi, including Qualcomm, Nvidia, Texas Instruments, Intel...
That was also the best time in the industry. Qualcomm's salary was low, so he directly switched to Texas Instruments. Intel next door was also poaching people. Nvidia entered the mobile chip market and was also attracting talents.
Those years were the happiest time for Laomi chip engineers. Several companies competed for the competition and their treatment continued to increase.
But what about now?
Today is different from the past.
Almost all of Texas Instruments' mobile department have laid off employees, and Nvidia's mobile chip department has also laid off half of its employees, completely abandoning the R&D of mobile phone chips. Only half are retained to develop tablet chips!
Intel's mobile chip department is also half dead. The mobile chip department of mobile phones is almost disbanded, and the baseband department is also abandoned...
In short, several major chip giants in Laomi are laying off employees and cutting salaries.
Qualcomm was originally the last haven, with a promising future and stable and rich.
But now Qualcomm's profits plummeted, its stock price halved, and it has also begun to lay off employees, and it has directly laid off 45%!
Among them, R&D personnel account for 15%!
It's really the sky has fallen!
The kind that is broken!
It’s not easy to jump jobs.
Whether or not a salary is reduced is not a problem. The key is whether you can find a job.
Especially for those who are unwilling to leave the United States, it is even more difficult.
No way, the semiconductor market is so big.
The rapid rise in China, Lao Mi has to shrink continuously.
Especially many Texas Instruments employees did not want to leave their hometowns and did not follow Williams to Xiaguo, so they switched to Qualcomm.
But I didn't expect that I was laid off again...
What’s worse is that you can’t find a job and even a salary cut.
The entire United States mobile semiconductor companies are shrinking and laying off employees, and there is no shortage of people at all.
In desperation, these laid-off people began to join forces to keep warm and discuss countermeasures:
"Farker, Qualcomm is not authentic, I have been an old employee for five years, and I cut me."
"My seven -year -old employee, what am I talking about?"
"I was even more miserable. After leaving Texas Instruments, I didn't follow Williams to Xingyi Technology. I came to Qualcomm. I thought it would have a bright future and at least it would guarantee the treatment of Texas Instruments. But I didn't expect that I was laid off and the sky fell."
"So too, I was laughing at the former Texas Instruments colleague who went to Nvidia last month for being cut, but I was optimized first."
"It's all tears to say too much. I'm laid off and can't find a job. My wife wants to divorce me. She wants to share my assets and my compensation."
"Oh, shit! This is the worst situation. Once you get divorced, the family cannot be kept, the property cannot be kept, and you have to pay the child support and the ex-wife's alimony."
"Yes, once we get divorced, I will all become homeless people. Federal laws are too unfriendly to us."
"We were not optimistic about those former Texas Instruments colleagues who followed Williams to Xiaguo at the beginning, and now they are doing well. Not to mention all promotions and salary increases, the happiness index is much higher than that of ours. I really envious.
ah."
"Don't mention it, George, do you know? Don't you know?"
"That's right, he was a unknown stroke in Texas instruments, a subordinate of Williams, and we didn't know the young engineer. As a result, I came to Xingyi Technology.
The Kunpeng 902 SOC of 800 and Nvidia Tegra 4 was developed by him!”
"What? George was just a minion at Texas Instruments? I thought he was a big shot in your Deyi!"
"No big bull, a calf, is considered a 90% of the moral people. In other words, he is lucky and only then can he soar into the sky after meeting the noble man Wang Dong."
"In this regard, Xingyi Semiconductor and Wang Dong didn't say anything. They are too good to employees, know people and take responsibility, and have many opportunities. Unlike the garbage Qualcomm and Nvidia, they have successively laid off employees and Made, which has killed me. My wife is also considering it.
Divorce.”
"A marriage at the age of twenty is enough to have love. A marriage at the age of forty is not enough to have no job."
"But in this situation, I really can't find a job. I envy George and the others for going to Xingyi Semiconductor, a winner in life."
"Yes, if I had known this, I would have followed Xingyi Semiconductor, maybe the second Williams and the second George."
"Hahaha, when we were in Deyi, we were not bad."
"By the way, it's possible to go to Xingyi Semiconductor now?"
"Is it possible? They are shrinking, will they expand their enrollment?"
"Can you know, you have to try it, after all, there is no other way."
"I'm familiar with Williams, I'll give it a try."
Soon, Elaine called Williams and exchanged greetings to explain his intentions.
Williams thought slightly: "If you don't recruit people, I dare not guarantee. I will ask you to ask Wang Dong."
"Thank you, thank you so much."
"Tips!"
Seeing that his former comrades-in-arms and even project directors of the same level had fallen to this point, Williams was filled with emotion.
I also felt more and more that I had chosen the right choice.
If you don’t join Xingyi Technology, but choose Qualcomm, Nvidia, or Intel, you are now facing layoffs and unable to find a job, so you are divorced?
In an instant, Williams fought a Cold War, and then called Wang Yi's phone:
"Chairman, my former colleague of Deyi jumped to Qualcomm. He said that Qualcomm was recently layoffs, with a overall layoff 45%, of which R & D personnel accounted for 15%!"
"In addition, Nvidia Mobile and Intel Mobile are shrinking layoffs. They can't find jobs, get divorced, and are about to become homeless people. So I want to ask, are we recruiting people? They are all willing to come to Xiaguo and Xingyi.
semiconductor."
"Qualcomm lays off employees?"
Wang Yi smiled: "It seems that it really hurts Qualcomm!"
"Yes, I talked to them. Qualcomm's revenue has dropped sharply in the second half of this year, and its annual revenue cannot reach US$14 billion, which is a sharp drop of 30% compared to US$20 billion last year. It is likely to continue to fall next year, downturn
It's about 10 billion!”
"Very good, the Gao Destruction Plan has made good progress." Wang Yi was in a good mood.
As long as Qualcomm is killed, Lao Mi will break one arm and even lose one army.
Lao Mi will suffer heavy losses in the future technological war.
"We..." Williams asked.
He still has some feelings for his brothers who have been born in Deyi, especially those with good abilities.
"Care!" Wang Yi said decisively: "As long as you are an outstanding R&D talent, with online strength and willing to come to Xiaguo, we will accept it. Tell them that the treatment depends on the ability, even if you come."
The Internet industry, I like young people who can explode liver.
And the semiconductor industry, I like experienced veterans with experience.
Veterans like Williams can easily lead a team.
Moreover, these people are all talents, and it is a waste not to collect Xingyi Technology.
The competition for semiconductors is ultimately a competition for talents.
Now Xingyi Semiconductor's mobile chip department has four teams, each performing its own duties.
George's team is responsible for the development of flagship chips.
Zhang Chao's team is responsible for the development of Xingyi Technology's own instruction set and architecture.
Pang Liguo's team is responsible for the research and development of the baseband.
There is also a comprehensive chip team, which specializes in developing router chips, WIFI Bluetooth chips, fast charging chips, HIFI chips, etc.
Chapter completed!
Prev Index    Favorite Next