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0641 The first chapter must Qualcomm

Which one should MediaTek or Qualcomm choose?

Perhaps at this time in 2011, some manufacturers and engineers will be in a dilemma and will carefully consider the advantages and disadvantages of the chips of the two before making a judgment.

But Li Rui knew the future trend, so he didn't need any hesitation.

If you choose Qualcomm and choose another hundred times, you will also choose Qualcomm!

Not everyone thinks like Li Rui. At least in 2012, of the 220 million mobile phones shipped by Huadu, 110 million chose MediaTek's CPU, which is higher than Qualcomm's 80 million, and

In 2011, MediaTek's shipments were only 10 million, not even half of Qualcomm's.

Why is this happening?

It is because of the fool-proof solution given by MediaTek. Before making mobile phone chips, MediaTek also made CD-rom optical drive controller chips, DVD chips and TV chips. It also adopted the same strategy to attract customers, and it has all achieved huge results.

Success.

With one trick, MediaTek almost had to eat all over the world.

MediaTek focused on the low-end market before, while Qualcomm focused on the high-end market. The customer groups targeted by both parties were different. However, as the mobile phone market continued to expand, this huge market share made both parties covet and focused on the market owned by each other.

.

MediaTek uses the turnkey solution for 3g mobile phone chips and officially enters the high-end market where Qualcomm is full of power. A head-on conflict is inevitable!

The technical content and capital requirements of the Qualcomm platform are relatively high. Currently, only a few large manufacturers such as Zhonghua Kulian in China can afford it. In addition to technical problems, small and medium-sized manufacturers need to pay 5 million before using Qualcomm chips.

The entry fee for magnesium dollars is a higher threshold!

MediaTek took the opportunity to seize the market, take advantage of the huge demand for chips from domestic manufacturers, and launched low-end chips that are lower than the current market technical standards, and frantically seized the market.

Even so, Li Rui still looked down on MediaTek.

The low-end is the low-end, and the high-end is the high-end. MediaTek's various services are indeed very good, but the performance of the chip is really terrible.

The mainstream chips on the market are already 1gh, but MediaTek supplies a 650mh chip. How can this parameter meet the requirements of Xingrui mobile phones?

In his previous life, Xiao Mi did not use MediaTek chips, but used Qualcomm snapdragonqsd8260 (dual-core) 1536mhz chips to break through and break out of the siege, and since then he has distanced himself from other manufacturers.

Li Rui must stick to Xiao Mi's correct approach in her previous life and must not choose the wrong choice on such a key issue, otherwise she will make mistakes in every step and will never make a breakthrough.ъìqυgΕtv.℃ǒΜ

I have to choose Qualcomm. I have decided that there is no need to discuss it. Li Rui has a decisive approach.

Qian Weichen hesitated for a moment: it may require more adaptation time, because Qualcomm's entire machine solution has inherent disadvantages and its relationship with suppliers is not as close as MediaTek.

I would rather spend more time adapting to Qualcomm than MediaTek. Li Ruidao, even if we make low-end phones one day, we will use our own chips. This is my final decision!

Qian Weichen said: I understand, then I will adapt to the Qualcomm solution immediately!

Thanks a lot.

The phone hung up. Li Rui thought about it and asked Shao Xuan to help dial Du Weiguo's phone number.

Du Weiguo was still in Magnesium. It was almost midnight at this time, but he answered the phone as soon as possible.

Boss, what are the instructions?

MediaTek's negotiations continue to be used to put pressure on Qualcomm. But we must show sincerity to Qualcomm, emphasize that our future shipments will be large, and emphasize that we adopt their chips under tremendous pressure and follow them.

To better technical support and product services, the prices should be kept as low as possible. Qualcomm has a difficult life now, and they will not give up on our big customer! Li Rui said bluntly.

Du Wei Guodao: Did you decide to choose Qualcomm?

It can only be Qualcomm, the result has been confirmed, but the process can be discussed further. Li Ruidao, within this result, we will gain more benefits, and this task will be left to you.

I promise to complete the task! Du Wei National Highway.

Thank you for your hard work, your family is fine, right? Li Rui asked.

Du Weiguo said gratefully: It's pretty good, they also know that I'm doing serious things and support me very much. Thank you for giving me this opportunity and rebirth!

As long as you do your best, the future will be better. Li Rui comforted him.

After hanging up the phone, Li Rui turned up the volume again, and Jay's singing fluttered again.

He suddenly found that Shao Xuan was staring at him with a strange look, and asked: What are you looking at?

Shao Xuan said: I have never seen you like this before, you are so domineering!

Li Rui smiled: I am the boss, and sometimes I have to be more domineering so that my subordinates can have confidence.

So that's it. Shao Xuan nodded, were you just talking about your phone?

Li Rui said: Well, it is about a very important component of a mobile phone. The right or wrong choice of this component is related to the success or failure of the entire investment.

Then are you sure you chose the right one?

My choice is definitely the right one. Li Ruidao.

If Li Rui dares to say this, he has his confidence.

Xiao Mi and Huawei are the most successful mobile phone manufacturers in China. What they can succeed is that they always choose the right and expensive chips!

Hua Wei would rather use his own HiSilicon chip than MediaTek, and Xiao Mi's Lei Jun even publicly mocked mobile phones using MediaTek chips.

As for Xiao Mi surrendered to the situation a few years later, she used MediaTek chips in the low-end phone series, making a joke about slapping herself in the face. It can only be said that the profit margin is forced by no means, and it cannot be said that Xiao

Mi really accepted MediaTek's various disadvantages.

If Freescale had not been available, Li Rui might have cooperated with MediaTek in the future.

But with Freescale, the possibility of such cooperation is almost gone.

Sooner or later, Xingrui will use its own chip on his mobile phone!

But for a long time, we still have to count on Qualcomm.

This year is a particularly difficult year for Qualcomm. It has been suppressed by Apple and Korean stars and caught up with MediaTek. Its shipments and profits have dropped significantly, and it is urgently needed to support from new partners.

If Xingrui mobile phones can take the initiative to help and leave a favor, and in a few years of chip tension, communication with Qualcomm will be much easier.

The car continued to speed towards Haizhou, rested for a while, and drove into the city at around 3:00 p.m.

You will live in my house for the next few days. After I find a good school for you, it is up to rent a different dormitory, you will decide for yourself. Li Ruidao.

Shao Xuan nodded and suddenly said: Tomorrow is Valentine's Day. Is it convenient for me to live in your house?

Li Rui hesitated for a moment: There is nothing inconvenient.

When Li Rui thought that tomorrow was Valentine's Day, he had a headache.
Chapter completed!
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