Compared with the calmness of Rouyu Company, other domestic screen manufacturers can be said to be panicked by the menacing Sansang this time.

The formula announced by Rouyu has put great pressure on the current screen panel manufacturers.

"In order to strengthen cooperation with various manufacturers, our company will make corresponding price adjustments for the company's screens at the end of this year!"

"Screens made of r4 and r4 materials will be reduced by 25%, and screens made of r5 material will be reduced by 30%. At the same time, we will also officially launch new r5 screens to various manufacturers at the end of this year!"

Obviously, Rouyu's corresponding price reduction adjustment this time expresses Rouyu's intention to go hard with Sansang.

The prices of screens made of r4 and r4 materials have been reduced. Basically, the price of the screens has stabilized at 750 and 900 yuan, which can be regarded as a pincer attack on Sansang’s e5 material OLED screens.

The price of the r5, a top-notch screen, has also been reduced to a certain extent. You must know that the current cost of this screen has reached 2,000 yuan, and after the reduction, the price of this screen will also be reduced to about 1,600 yuan.

When the price of this top-notch screen drops to the price of RMB 1,600, it is estimated that many high-end flagship mobile phones will use this screen next year.

Of course, what shocked many manufacturers even more is that Rouyu Company will launch an OLED screen made of R5 at the end of the year.

The OLED screen made of r5 material has already reached the top level in the industry, and the OLED screen made of r5 material, which will be launched at the end of this year, will probably have a more prominent improvement in display effect.

However, domestic screen panel manufacturers are not only concerned about this point.

Facing the attack of Sansang, Rouyu has a very solid technical foundation and does not need to be afraid of the opponent at all. It even has certain advantages in terms of price.

However, Sansang's current sales strategy is not only focused on the high-end screen panel market, but is also unwilling to let go of the mid- to low-end screen panel market.

At present, most of the market share of domestic mid- to low-end screen panels is basically controlled by domestic screen panel manufacturers.

Now Sansang will launch an OLED screen made of E4 material for 500 yuan a piece, which will make other domestic screen manufacturers how to survive.

Just when the current domestic manufacturers are beginning to worry about their future development.

Rouyu Company specially dispatched company executives to contact various mainstream screen panel companies that have cooperated with this company, and expressed their willingness to cooperate in depth.

"Form a domestic panel alliance! Jointly establish a screen panel laboratory! Jointly establish a corresponding screen panel production factory!"

After receiving the news, various manufacturers also showed a look of surprise.

Obviously, various manufacturers were also shocked by Rouyu Company’s generosity!

Form a domestic panel alliance!

This idea is really too crazy!

However, the executives of each company did not directly give corresponding answers to the companies. Instead, they needed to go through detailed deliberation and thinking before they could give a certain answer.

After all, the current cooperation is not a simple cooperation. This so-called cooperation can even affect the future development prospects of each enterprise as a whole.

However, after receiving the news, each company immediately started high-level meetings. After discussions at the company's high-level meetings, each company could only accept the current reality.

Judging from the current situation, cooperation with Rouyu Company is the safest. After all, if you don't choose to cooperate, you will have to choose to compete with Sansang head-on.

At that time, each manufacturer will either choose to maintain the market share it originally occupied by lowering prices and taking advantage of low profits.

Or just obediently give up your market share to Sansang.

Cooperation with Rouyu Company is obviously the most secure protection. After all, Rouyu Company is the most powerful technology company in the industry and is currently the only screen panel company that can defeat Sansan.

At the same time, the heads of various technology companies also believe that Chinese people will not cheat Chinese people.

It's early September.

The entire domestic screen panel industry has undergone a huge shock.

"Rouyu Company and Tianma Microelectronics established Tianma Rouyu Panel Laboratory in Shenzhen City and invested 10 billion to build a new factory!"

"Rouyu Company and Huaxing Optoelectronics established the Huaxing Rouyu Panel Laboratory in Echeng and invested 20 billion to build a new factory!"

…

In just ten days, Rouyu Company officially reached corresponding cooperation agreements with several mainstream domestic screen panel technology companies, and established corresponding screen panel laboratories and corresponding new factories.

Of course, in this cooperation, Rouyu basically holds 10% of the shares in the form of technical shares.

At the same time, it will also dispatch its own R&D personnel to learn from its own technology patents and work with corresponding screen panel companies to develop corresponding technologies to improve each other's screen levels.

At the same time, if future screen manufacturers produce this type of screen, 10% of the revenue will belong to Rouyu Company.

This time Rouyu Company is not just teaching people how to fish, but truly teaching people how to fish.

At the same time, we divided our original R4 material screen into different equal parts, and authorized various screen panel manufacturers to conduct in-depth research and development and explore new technologies.

This means that in the future, the screen panels produced by each screen panel manufacturer will have their own proprietary features, which is also to enable the domestic screen panel market to have a differentiated transformation method.

At the same time, Zhou Zhen also believes that after a period of corresponding technical research and development, the screen that can be produced will not be weaker than Sansan's OLED screen for mid-to-low-end in terms of overall user experience and parameters.

Each manufacturer can only choose to accept this cooperation. After all, in their opinion, this cooperation can allow them to retain a correspondingly large pie in the market, which is also in their interests.

After all, without Rouyu's technical support for these screen panels, Sansan would have completely lost all of its market share.

At the same time, under Rouyu's organization, 13 mainstream domestic screen panel companies officially established the corresponding "Huaguo Panel Alliance".

The driving technologies of each company's screen panels can also achieve common compatibility, truly realizing the scenario where domestic screen panels share the same hatred.

The fruit company on the other side of the world is now in full swing preparing for the autumn new product launch.

Although the fruit company says that its products are always criticized by users and squeezed out toothpaste, its status in the entire technology circle is still obvious to all, and the autumn launch conference it prepared was even known as the Technology Spring Festival Gala.

“Sansang’s screen prices have increased again!”

Although the prices of screens sold to domestic manufacturers by Sansang began to be reduced to engage in a price war, the prices of OLED screens supplied to fruit companies have quietly increased.

Although the price only increased by 5 U.S. dollars, this wave of price increases made the fruit company feel very uncomfortable with the price increase.

"I heard that the data and parameter performance of OLED screens produced by many Chinese technology companies are very good! In addition to Rouyu, the quality of screens produced by companies such as BOE and Tianma is also pretty good!"

"We can try our best to consider Huaguo's technology. After all, the cost of Huaguo Technology's screen panels is indeed relatively cheap!"

"At the same time, the foundries and assembly plants we cooperate with are all in the Chinese market, and we will be able to save a certain amount of transportation costs accordingly!"

The person in charge of the supply chain of the fruit company could not help but express his own suggestions to Cook.

You must know that fruit companies' pursuit of profits is still relatively high. The best way to further increase corresponding profits is to reduce corresponding production costs.

However, the fruit company has a set of internal guidelines that strictly require supply chain manufacturers.

Although it is necessary to save corresponding costs, the fruit company's requirements and standards for corresponding screen panel production are still not low.

"The Rouyu screen is indeed good, but the cost of the screen is too high, and Rouyu company is not willing to make any concessions to us in terms of screen cost!"

"The company also sent people to talk to it several times, but the other party still insisted on the principle of not lowering the price. This is really bad news!"

Cook was quite impressed by the screens of Rouyu Company. The top-notch screen of Rouyu Company really gave Cook a very amazing feeling.

Even at the beginning, Cook wanted to actually send people to negotiate and obtain the corresponding supply chain authorization for the screen.

It's a pity that the price offered by the other party is really unacceptable to both customers and customers.

More than two thousand Chinese national currency, this is not a small amount, it almost accounts for 1/3 of the price of the entire mobile phone.

What's more, the Guozi mobile phone itself is still a product that pursues high profits, and it also needs to keep hardware costs down.

In Cook's eyes, the most acceptable price for this screen is just over a thousand dollars. Even if Cook agrees to it if it exceeds a thousand dollars, I'm afraid the shareholders in the company won't agree.

"At that time, you can go and take a look at the screens seen by other screen panel companies in China. I heard that the screens encountered by many screen panel companies in China use Rouyu's technology!"

When the person in charge of the supply chain on the side learned the news, he calmly comforted Cook.

"For the Guozi 13 series, the pricing in China can be lowered this time. After all, there are still many vacancies in the high-end market in China. We need to rely on corresponding preferential prices as much as possible to let Chinese users serve us.

Pay for the product!”

After talking about the corresponding supply chain, the next thing to talk about is naturally the new products to be released.

The new products that Guozi is preparing to release this time can be said to be well-prepared, and are aimed at the high-end market that China has left behind.

This year's June 18th and last year's Double Eleven made fruit companies have a mouthful of food.
Chapter completed!