Chapter 36: Upgrading of Product Positioning
"First, the lifting full screen allows a complete screen on the front of the phone!"
"This time the phone adopts a lift-down full-screen design, and the Mi Phone 6 Extreme Exploration Edition has an ultra-high screen-to-body ratio of 93.4% in history!"
The first and most obvious advantage is that it greatly increases the screen-to-body ratio of the phone, giving the phone a complete screen on the front.
Zhou Zhen has always believed that before mobile phones can truly realize the under-screen camera technology of cup, the lift-type full screen is the best design among all full screen designs.
After all, whether it is a hole-punch screen or other notch screens, it is impossible to achieve the shocking look and feel of a whole mobile phone screen like a lifting full screen.
The mechanical full-screen design adopted by Rouyu this time makes the screen look and feel of the rice phone 6 Extreme Discovery Edition the phone with the best screen look and feel in the entire mobile phone industry.
The only pity is that the mechanical full-screen design is too heavy and heavy, which also made some mobile phone manufacturers abandon the mechanical full-screen design in the end.
However, the mechanical full-screen design is definitely a unique and innovative design in this era.
"Second, effectively protect privacy!"
And Zhou Zhen said the second characteristic, which also stunned everyone present.
After Rebus and the executives of the rice company came to their senses, their faces became a little complicated.
After all, they understood that if Zhou Zhen said such words, it would have touched the interests of some software manufacturers.
However, Rebus feels that the software industry needs a clean and transparent environment, and even Rebus feels that his own system can be updated and optimized from this aspect.
"Privacy protection on mobile phones has always been a concern for many netizens. Many malicious software will secretly activate the phone's camera to steal users' privacy!"
"With the lift-type full-screen design, everyone no longer has to worry about rogue software stealing users' privacy through the front camera!"
"The design of the lifting full screen can greatly protect the privacy of users. I believe you can understand what I mean!"
There was a smile on Zhou Zhen's lips, as if he had a winning ticket.
Privacy issues have always been a focus of concern for many consumer users.
Although in the era of big data, so-called privacy has gradually become more transparent.
However, being able to protect the privacy of others in some aspects can give consumers a sense of peace of mind.
The full-screen design physically prevents rogue software from stealing user privacy from the front camera.
“The third advantage is that it greatly improves the front-facing camera capabilities of mobile phones!”
Yes, the lift-type front camera can greatly improve the image-taking capabilities of the mobile phone.
After all, the pop-up camera can adjust the hardware of the front camera, especially the aperture of the mobile phone.
You should know that when using an ordinary non-full-screen design or a center-mounted punch-hole design, due to the need to reduce the exposed area of the lens, the aperture of the camera will be reduced accordingly.
Lift-up screens, notch screens, and dual-hole screens can all solve this problem.
“This time, both the Mi Phone 6 and the Mi Phone 6 Extreme Exploration Edition use the same 20-megapixel front-facing sensor.”
“But the Mi Phone 6 Extreme Exploration Edition adopts a lifting full-screen design, and the front camera’s camera performance is far superior to that of the Mi Phone 6!”
Although the two mobile phones this time are exactly the same in terms of hardware.
But the accessories for the front camera are different.
The aperture of the regular version of Mi Phone 6 is f/2.2, which is the current industry average for front-facing cameras.
However, the Mi Phone 6 Extreme Discovery Edition adopts a lift-type full-screen design, which directly upgrades the aperture of the phone's sensor to f/1.9.
A larger aperture allows a greater amount of light to enter when taking daily photos, allowing you to take photos with better colors.
“And this time we installed two LED lights for fill light next to the central pop-up camera of the mobile phone!”
"This allows users to turn on the LED light to fill in the face when taking selfies in a relatively dark environment!"
Zhou Zhen also began to introduce the efforts put into upgrading the camera.
This time, Zhou Zhen proposed the design idea for the lifting full-screen camera used in the Mi Phone 6 Extreme Exploration Edition.
After comprehensive consideration, the design team finally accepted Zhou Zhen's suggestion and adopted a larger aperture and fill light for the front lifting camera.
This has raised the front-facing camera quality of the Mi Phone 6 Extreme Discovery Edition to a new level and is more in line with the needs of female users.
"Rouyu will work together with the rice company to bring better products to users. I hope everyone will like the rice phone 6 ultimate exploration version designed with a lifting full screen!"
After Zhou Zhen introduced the Mi Phone 6 Ultra Discovery Edition, he slowly left the stage.
Rebus, who came down to the stage, emphatically explained the back cover design of the mobile phone, and then explained the upgrades of the new generation of mobile phones compared to the previous generation.
Of course, what Zhou Zhen is most concerned about is the upgrade of mobile phone flash memory and RAM.
ufs2.1 and lpddr4x dual channel!
This is a huge upgrade for flash memory and storage in the mobile phone industry.
You must know that before using flash memory and RAM of this specification, Android phones had a reputation of getting stuck after being used for a long time.
The main reason is that the performance of the mobile phone's processor chip is poor, and the chip specification transmission speed of flash memory and RAM is slow.
In addition, low-specification flash memory and applications will also experience large-scale loss of transmission speed after being used for a long time.
This also causes Android phones to become stuck after being used for a long time.
The latest flash memory and operating memory specifications such as ufs2.1 and lpddr4x can greatly enhance the life of the mobile phone's flash memory and operating memory, and can also greatly improve the smoothness of the mobile phone.
2017 and 2020 were the two years when Android phones made greater progress.
The upgrade that has greatly improved the experience in the past two years is naturally the upgrade of flash memory and storage.
Having better flash memory and storage can further extend the life of Android phones, and can also improve the smoothness of the phone.
The new flash memory and storage specifications used in the rice phone 6 series this time are one of the reasons why rice phones have become a popular choice.
The performance of Fire Dragon 835 is excellent enough, and combined with the flash memory specifications of ufs2.1lpddr4x, the smoothness of the mobile phone is greatly improved.
Twenty years later, the specifications of flash memory and storage have been upgraded again, and ufs3.1 and lpddr5 have become mainstream in the industry.
The rice phone 6 can become a key player because it has the right time, place and people.
First of all, it has the Fire Dragon 835 with outstanding power consumption and performance.
Secondly, the flash memory and operating memory specifications also adopt the latest specifications, which makes the mobile phone get rid of the situation of smooth lag after half a year of use.
In addition, the smooth jade-like feel and design, as well as the overall level of performance without any shortcomings, also give the rice phone the foundation to become a nail-biter.
After introducing a series of parameter performance, the next step is to announce the final selling price of this product.
This time, the entire rice phone 6 series uses 6GB of top-level memory.
Among them, the price of the low-end version has broken away from the "1999" cycle of rice phones.
Among them, the lowest version of the 664g version is priced at 2,299 yuan, making it the first product in the digital series of rice phones that does not start in 1999.
The prices of the other two versions of 128g and 256g are 2499 and 2799 yuan respectively.
This time, the price of the rice digital mobile phone series has been further improved.
The basic configuration of the Mi Phone 6 Extreme Exploration Edition, which has better overall performance this time, has also been increased to 6128g and above.
The prices of its 6128g and 6256g also exceeded users’ guesses.
The price of 6128g is 2999 yuan.
Chapter completed!