Chen Feng turned off the live broadcast. Now Hu Fang is gradually mature. Novice movies are on the right track, so there is no need for his boss to worry more.

Seeing the office area busy and after eight months of struggle, I finally completed the accumulation of my first pot of gold!

Next...

Pick up your phone, open WeChat, and smile confidently. It’s your turn!

I still remember the tenth anniversary of the birth of IPhone. In order to pay tribute to Jobs, the father of WeChat, Zhang Xiaolong, deliberately chose to launch the WeChat mini program on January 9, 2017. In just two years, he has easily enjoyed 350 million daily active users, becoming the largest traffic pool.

In Shen Feng's eyes, mini programs are nothing more than carriers, and there is actually not much difference in functions from various mobile apps. They are roughly divided into three categories:

Using social communication as a carrier, such as WeChat QQ

Information dissemination traffic is the carrier, such as Toutiao, UC and Baidu.

The transaction attributes are carriers, needless to say, Alipay, Suning Finance, etc.

When the mini program was first released, countless people were sarcastic and kept saying that I had so many APPs and what mini program to use!

What's the result?

I've been kneeling all over for two years!

To put it bluntly, the biggest selling point is that there is no need to install or download. You can get it right away and you can leave after using it.

It takes up very little memory. Look at the 128G memory, only a dozen G of space left, and then look at the more than 100 APPs on your phone. There are always only a few that can be used every day.

The mini program won’t have so many worries. When you want to use it, go to WeChat to open it, turn it off after use, it does not take up memory, it is refreshing and tidy.

The second advantage is that it is particularly friendly to developers. In the past, APP development needed to be different from Android and IOS development separately.

I spent a lot of money in the early stage and finally got it done with gritted teeth, but I still have to face the biggest problem...

Where do users come from?

In the Internet era, whoever holds the user in his hand is the master!

Instead of spending money to beg for BAT, mini programs can use WeChat to carry out social fission and obtain traffic at low cost to achieve mutual benefit and win-win results.

Of course, the current super APP that carries mini programs is still the bloody battlefield of BAT, and the Tencent system has a huge social communication volume of WeChat.

The Alibaba Group has a massive payment traffic from Alipay, while the Baidu Group can only rely on the search traffic from its old-fashioned assets.

Socializing is still Penguin’s strength. The mini program has accumulated 700 million users, with daily active users exceeding 35 million, and there are as many as 1.2 million.

Someone estimated the value for the mini program a few days ago.

It is known as 500 billion!

Chen Feng opened it and jumped. In fact, this thing really brought the mini program into the eyes of the people across the country.

Don't underestimate this stupid little thing,

The market size of the mini-games behind it has exceeded 10 billion, with more than 7,000 models, with more than 100 million daily active users, and the average daily usage time is twenty minutes...

The monthly flow of the top few easily exceeds tens of millions!

Chen Feng watched the game villain standing in a striking McDonald's advertisement, and Nike was not far away...

Three-day advertising fee is 20 million!

It is no exaggeration to say that jumping at this little thing has taken the giant WeChat monetization path a big step!

Last month, the official finally tore off the cover-up and announced the investment plan: For example, customize the exclusive brand box, if you want you to spend money, you can get the exclusive brand box of different shapes, and can the skin change when you jump on the base?

If you stand for a while, you will get 20 extra points?

Even special effects animation pops up!

Can you be more high-profile?

How can you deserve the blessing of the wealthy father if you don’t set off a handful of fireworks in the sky?

Then what custom sound effects are there? The villain jumps to the brand box and plays the custom sound effects immediately...

Finally, you can obtain the official IP authorization, and as long as the money is in place, everything is possible.

As for the price?

It's also blinding the dog's eyes,

Five million a day,

Ten million in two days,

Twenty million in three days!

No discount,

No bargaining,

Come quickly if you are stupid and have more money!

Chen Feng has been studying industry reports on mini programs these days, which is why he chose this trend as the second investment direction. Making money is secondary. It is mainly to absorb traffic and try his best to get rid of the penguin.

If the official account of Mysterious Lord is just a seed,

Then now it's really hard!

The next step must be a mini-game. WeChat has a big business, maybe you have to restrain yourself. No matter how much you have, you will be the master.

Don’t look at thousands of stubborn sluts, the methods to make money are still the same, such as promotional and promotional types. Some mini games have not planned to make money since the beginning, just to promote new activities and projects of the company, help the original app, and even disguise themselves as a game for other operations...

For example, the one called "Monument Valley" is the first batch of online games, which only provides a game experience of one chapter. When I first entered, I have all kinds of beautiful things and fun, but the result is...

None?

Just when you are itchy, go out and turn left, App                                                        

Are you surprised or not?

Google has also launched a thing called guessing painting. The rule is that everyone draws according to the prompt words. AI                                                   

AI can answer correctly any pictures that are not drawn correctly or have not yet been drawn, and it will soon be flooded with the Moments.

Of course, people have money.

It’s just to let the ignorant people understand how awesome the future technology is.

The most shameless person Chen Feng has ever seen is a bitch named Tupu Recruitment, who disguised his recruitment test questions as a small game.

Through the plot, the user is directed to puzzles. The biggest reward for solving puzzles is to get an opportunity to interview with the company?

Are you dead or not!

I have to say that these ideas are also intoxicated. Of course, most of them are still normal people, and advertising monetization is the most suitable business model for small games.

First of all, games are easier to accumulate millions or even tens of millions of users through social fission. Secondly, WeChat limits the package of mini games to 4M. There are fewer payment points for light games, and it is easier to access advertising monetization.

If you want to be fast, access Banner     Advertising is the kingly way, it takes a long time to expose it, and it starts to display it from the opening of the game. There is no need for too much adjustment and coordination of the plot.

Those who want to play like this are tough guys.

If you don’t have some strength, you will definitely die.
Chapter completed!