Chapter 602: The first year of AR product application
As expected, it comes from corn. Tong Juan's marketing ability is really strong. She put forward a series of very targeted marketing plans.
For example, for young students, we can formulate some targeted packages that are popular with young people, especially the student group. For example, interest-free installment purchases on the joint online shopping platform, and other discounts and privileges on music videos or games.
And for this group of people, Tong Juan proposed for the first time to invite famous celebrities from major events to endorse products.
Although this plan was not approved by Wu Hao, it can be regarded as opening up an idea. For example, in terms of customized themes and wallpapers, they will invite some celebrities to shoot relevant exclusive covers and make them into theme wallpapers, etc.
As for business people, they mainly focus on business office and some daily applications. These people actually have relatively high consumption power, and what they have to do is to tap out the consumption potential of these people as much as possible.
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As for some elderly people, some targeted changes will be made. For example, the elderly have poor eyesight and can appropriately increase the font size and richness of colors to make navigation more convenient.
In fact, it is the same product, but with some special function optimization for different groups and the development of some different marketing methods.
Since he chose her, Wu Hao had to give her enough trust. Therefore, except for a few rejections of her series of marketing plans, he approved all others. Simply put, he delegated power and let her do it.
Tong Juan lived up to expectations and adopted multiple marketing plans, which increased the sales of their products in a short period of time.
In Tong Juan's view, this is a gold mine that has not been dug deeply. In the past, Haoyu Technology's marketing strategy was too rigid and not flexible enough. But even so, they have created many sales records. If they can be more flexible
, I’m afraid this number will increase significantly.
Tong Juan has no doubt about this.
As AR products become more and more popular, Fruit can’t help but join in the fun. Recently, Fruit executives revealed to the media that their first Fruit AR glasses will be launched at the annual new product launch conference this fall.
Officially released.
Immediately, some media reported the shape patent of the AR glasses that Fruit had previously applied for. It can be seen that the shape patent of Fruit’s AR glasses is actually similar to the shape of Wu Hao’s smart AR glasses. The only difference is that Fruit
These are more like ordinary sports glasses. The temples on one side of the glasses are slightly bulging, which seems to prevent the placement of electronic components.
However, this is a patent photo of the appearance, and the specific details are not clear to the outside world. However, despite this, some fans and media have produced related rendering and decomposition demonstration videos of this fruit AR glasses.
Fruit has been committed to the research and development of AR products in the past few years, and Wu Hao is aware of this. He expected that Fruit’s AR products would be released as soon as possible, and it was just as he expected.
Seeing that their products are selling so hot, plus G Song has released the Android AR system, and mobile phone manufacturers such as S Star Corn have successively released their own new product plans. This also makes Guoguo unable to sit still and wants to carve up this piece.
Huge cake.
At this point, most of the world's large mobile communication equipment (mobile phone) manufacturers have announced their own AR product plans. This AR product storm led by Haoyu Technology instantly swept the entire mobile communication field and is called the AR product application element.
Year.
History will surely record this event as Wu Hao and the others who led the entire world into the AR era.
Of course, Wu Hao and others not only play a leading role, but also deeply influence the entire field of AR technology.
Nowadays, almost all manufacturers will send people to discuss with them before making AR products to seek relevant technical authorization and parts supply. This includes S Star and Fruit.
The senior vice president of Fruit personally flew to Anxi to find Wu Hao, hoping to seek relevant technical cooperation with them. For example, he hoped that Wu Hao and others would authorize the use of some of their technology patents, and secondly, he hoped that they could supply relevant parts for their products.
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Of course, Wu Hao did not refuse directly. Instead, he sent Zhang Jun to negotiate with the vice president. According to Wu Hao's instructions, the negotiation must be delayed as long as possible. It cannot be successful or collapsed.
You must whet the opponent's appetite.
As the biggest competitor of their products, how could Wu Hao be willing to provide technical and parts support to his competitors? However, due to the huge pressure from the United States, Wu Hao first asked Zhang Jun to talk to him about the waste. In fact, he was testing the United States.
And he continued to use this news to stimulate the American media and those serious people.
What they are short of now is time, so they must do everything possible to delay time. As a well-known technology giant in the United States and a representative of American smart consumer products, Fruit has a huge influence in the United States.
Therefore, the United States will definitely take these factors into consideration when formulating its next sanctions plan against them. Although it is unlikely to affect the final decision, it can at least delay time.
As for Maize, since Tong Juan changed jobs and came to work with them, Maize quickly sent others to contact Wu Hao and the others. They had only one purpose, hoping to obtain relevant technical authorization and parts supply.
In response to this, Wu Hao and others responded firmly. That is, the supply of parts in the factory is relatively tight at present, and they will not consider expanding the external supply of parts for the time being.
In addition, supply orders for new lithium batteries that originally belonged to corn are also being continuously compressed. In addition to the amount squeezed out to meet their own product needs, the rest are all given to other manufacturers that cooperate with them, such as H,
Blue and Green Factory, Zhongyang, etc.
In fact, in addition to domestic manufacturers, the demand for their new lithium batteries in other countries is also increasing. Fruit and S Star have more than once hoped to increase the supply of related orders, and electric vehicle overlord T Tesla also hopes that their
High-end electric cars produced in China can use their new lithium batteries as in-car power sources.
However, Wu Hao and the others have never agreed because of BYAC. In fact, basically all the car battery modules produced by their factory are packaged by BYAC.
For this reason, Tang Fusheng personally came to him several times and gave him a huge discount on the price. Finally, Wu Hao agreed to sell all these batteries to them.
Also relying on this new lithium battery, BYAC's new electric vehicle sales surpassed Tesla's for the first time, ranking first in the sales list of household electric vehicles.
Just because they have tasted the sweetness, BYAC has taken a closer look at this area, and even sent special personnel to guard the factory to ensure "normal supply."
