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Chapter 693 Global Expansion

As the leaders of the commercial department came forward to mediate, the matter came to an end. Wu Hao and the others took no further action, and Corn also deleted the previously posted Weibo content. It seemed that the matter had calmed down, but in fact it did not.

Competition is still going on, but this competition is controlled within a certain range and has not expanded.

Both parties now know that the leaders have spoken and they must listen, at least for now.

We are all smart people and naturally understand the consequences of disobedience.

Upon seeing this, Wu Hao handed over the domestic market business to Huang Zhihua, while he focused his attention on the overseas market that Tongjuan was responsible for.

Like the domestic market, competition in overseas markets is still fierce, especially the battle with S Star in the Southeast Asian market. It is basically a city-by-city competition.

The two sides come and go, winning or losing. Wu Hao's advantages naturally come from their excellent product performance, while their shortcomings are the advantages of S Star. After operating in Southeast Asia for so many years, S Star's popularity

Wu Hao and his own strength in this area are unmatched by Wu Hao and others.

But even so, with the excellent performance of their products and the bonus points of virtual projection equipment, they have occupied almost all large cities and most medium-sized cities in Southeast Asia.

S Star is mainly located in rural areas and small and medium-sized cities. There are so many core small and medium-sized cities in Southeast Asia, and the society and market are relatively complex. It is almost impossible for Wu Hao and others to quickly enter in a short period of time.

So they can only gain a foothold little by little and then slowly expand. Of course, this is mainly because their products rely too much on 5G networks. 5G networks in small and medium-sized cities and rural areas are relatively weak, so they are not as advantageous as S Star.

But in large cities with relatively complete 5G networks, this is their home field.

In Europe, the competition with S-Star is still very fierce. However, thanks to the good reputation they have accumulated in the past few years and their strong user stickiness, they have a slight advantage in the European market.

Regarding the new products they released this time, the response in Europe is quite enthusiastic. Especially the smart AR sunglasses are very popular.

You know, Europeans generally have better eyesight than domestic people, so they don’t like to wear myopia and clear glasses.

On the contrary, Europeans or Europeans and Americans like the sun and sunbathe, so their demand for sunglasses is much higher than that of people in other regions.

This smart AR sunglasses, with its fashionable appearance and powerful functions, has really touched their hearts. So you can see that since the pre-sale launch, they have been taking pictures every day in front of major offline authorized stores in Europe.

There is a long queue.

These are the people who come to experience it themselves and place orders to purchase.

In addition to smart AR sunglasses, transparent tablets are also very popular, but the sales volume is much lower than that of smart AR sunglasses. The least promising one is the modular splicable smart screen.

In the words of many experiencers, their homes do not have such big walls, or they do not pursue such a big TV.

Therefore, this modular splicable smart screen has been relatively unpopular in Europe. But despite this, within half a month of pre-sales and sales, they still sold 300,000 to 400,000 units.

This data is definitely far behind the domestic market, but it is already very good in Europe.

Of course, it is not all smooth sailing for them in overseas markets. In fact, they also face many problems.

For example, due to traditional prejudice and discrimination through tinted glasses, the safety of related electronic products they sell in various regions, especially in Europe, is frequently questioned.

Therefore, they are often investigated by various departments, including information authorities, Internet authorities, security departments, etc.

It is very troublesome and a headache to deal with.

Secondly, in response to their new products, these countries have also formulated some new legal regulations. For example, one country stipulates that it is prohibited to wear smart AR glasses while driving.

Although smart AR glasses have driving modes for drivers, the competent authorities in this country still believe that wearing smart AR glasses while driving will distract the driver's attention and lead to car accidents.

Some countries stipulate that when entering shopping malls, supermarkets or other public facilities, it is prohibited to wear smart AR glasses, or to use the smart object recognition function in smart AR glasses, etc.

There are many such weird regulations, so the main task of the European branch now is to send working groups to various countries to negotiate with these countries and properly resolve these matters.

As for the Americas, North America is currently inaccessible to the United States. Canada and Mexico have long been opened by them, and now their products are very popular in both countries. Especially in Canada, there are a large number of Asians, Chinese and international students living there, so their products

It took almost no effort to enter and seize the Canadian market.

In fact, a considerable part of it flows into the United States through the Canadian-American border. However, these people are usually unable to enjoy relevant after-sales services and can only go to authorized stores in Canada to obtain after-sales services.

As for Mexico in the south of the United States or the Americas (Central America and South America) to the south, the infrastructure in this area is relatively weak. Not to mention the 5G network, even the 3G network currently only covers major cities.

Therefore, this large area is almost the same as the African continent and is in a primitive state of reclamation. It is difficult for Wu Hao and others to enter directly. They can only cooperate with other companies.

For example, they signed a cooperation agreement related to contact with Planet H for Z to jointly develop this large area.

As for Australia, it is considered the country of Xiaomi. It is very tough on Wu Hao and their products, and even now their products have not officially entered the market in a big way.

Moreover, Australia itself is two countries with a sparse population. Because it is isolated overseas, the network facilities are very poor, which also makes the promotion of their products here slow.

Next is South Asia and West Asia. Let’s talk about West Asia first. In fact, it is just a few tycoon countries, and other countries have no market at all.

West Asia is relatively easy for them to enter. The wealthy countries on the Persian Gulf have basically established very deep friendships with them. Some wealthy countries even plan to build the world's first virtual reality country.

As for South Asia, it is a strange flower. At present, their products are only for pre-sale in South Asia, and they have not yet entered the market.

According to the regulations of India, if foreign brands want to enter the domestic market, they must build factories in the country.

Therefore, Wu Hao and the others are still building a factory in Yindu. However, due to technical limitations, the factory there is just a cover to cope with inspections.

It's like Wu Hao and others have already produced the products and shipped them to the factory there for packaging and went through such procedures, thus turning the foreign brand into a domestic product!


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