The peak tourist season in most countries is usually summer.
For example, skiing in countries such as Switzerland and Sweden is usually only enjoyed by the rich. The most popular tourist season for ordinary people is summer.
Therefore, when measuring a country’s tourism revenue, summer revenue accounts for the vast majority.
And if you are in a country with a tropical rainforest climate, you will be even happier. Except for the two or three months of rainy season, most of the time there is plenty of sunshine and hot weather, which is suitable for people to travel.
All right.
We are talking about countries such as Thailand, Myanmar, Malaysia, Philippines, Indonesia, and the Maldives.
These countries have suitable climates, beautiful natural scenery, strong ethnic customs, cheap prices, and relatively good public security, so they are deeply loved by Europeans, Americans, Japanese and Korean tourists.
In recent years, Chinese people have gradually become richer, so their travel is not limited to domestic travel, and they also like to travel abroad.
Countries such as the United States, Europe, Japan and South Korea are a bit more expensive, so not many people can go there, but a trip to Southeast Asia only costs about 5,000 per person, so what can’t you afford?
What's more, domestic tourism has been a complete mess in recent years. You may be ripped off if you take a random trip. It's not impossible to spend ten thousand or eight thousand, so I would rather go to places with mature and well-planned foreign tourism markets. I can't be bothered to accept this from you.
gas!
There are not a few Chinese people who hold such thoughts.
Moreover, as the tourism markets of Thailand, Malaysia and other countries have made many improvements for Chinese people, including adding Chinese services, etc., it has increased people's desire to travel to these countries.
As for those "famous scenic spots" in China, just go and stay where you can to cool off!
According to Xiao Qi’s knowledge, statistics at the end of 2013 showed that the income of these “famous scenic spots” had been declining for several years. It cannot be said that the crowds were empty, but compared with the crowded situation when the Golden Week was just emerging, it was simply less.
Half of the people are not.
Against such a booming tourism background, China's tourism to Southeast Asia is becoming more and more popular year after year. Both travel agencies and airlines are working hard to get a share of this big market.
As a newly established airline and an airline that has just set foot in Southeast Asia tourism projects, Qiwen Airlines naturally aims at this market first.
In fact, when it bought Eagle United Airlines, Qiwen Airlines already owned three 319s and two 320s. However, at that time, these five aircraft were usually only used for hot projects in Beijing, Shanghai, Guangzhou and Shenzhen. It cannot be said to be losing money, but it was limited to
The scale cannot increase, so we don’t make much money, and it is far less prestigious than the freight department.
You know, the freight department not only makes money from the transportation of goods from Xiaoyao Logistics, Xiaoyao Express, and Xiaoyao Mall, but also made great contributions during the 2008 super earthquake by doing its best to transport the wounded and disaster relief materials.
Even Boss Bian and No. 1 specially praised them when they came to Chengdu. This kind of honor is simply enviable to others.
Therefore, a group of senior executives from the Passenger Transport Department had already worked up their energy and wanted to compete with them.
The same goes for Luo Tangman. The credit for the cargo department of Qi Min Airlines is not his at all, it all depends on Xiao Qi. This does not show his ability.
If he wants to establish a firm foothold in Qiwen Airlines, he needs to carve out a niche for himself.
Now the opportunity has finally come.
Xiao Qi fully acquired Xiangshui-based New South Airlines at the end of February. He took over their 12 737-400 aircraft that were 80% new, and then bought 25 737-400 and 737-800 aircraft from Japan Airlines.
Aircraft, Qiwen Airlines suddenly has 42 passenger aircraft, ranking 12th among all airlines in the country. It can be said that it is not weak.
With so many planes, Luo Tangman immediately started his own planning.
First of all, the seven 737-800 aircraft can fly to the three airports of Chitose, Tokyo and Osaka in Japan. Two of them serve one route. The remaining one can be used as a spare or as a rotation during repair and maintenance.
Japan's economy has already begun to be affected, and the shareholders behind Japan Airlines are very powerful in Japan, so opening three routes is not a problem at all. The consulate in Yuzhou even issued a special announcement to welcome Southwest Airlines.
For tourists from the three provinces and Yuzhou traveling to Japan, the visa procedures will be greatly simplified.
With such convenient measures, and the fact that Qi Min Airlines has set the air ticket price very reasonably, which is basically one-third cheaper than Sichuan Airlines, after the flights started operating in May, there will be four flights per week.
, the attendance rate has reached over 90%.
Many thanks to tour groups for this. Because Japan’s visa procedures have been simplified, the RMB has appreciated and the yen has begun to depreciate, so tour groups are very keen on developing tourism to Japan in the three southwestern provinces. 80% of the seats are reserved by tour groups.
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The population of the three southwestern provinces plus Yuzhou exceeds 200 million, which can be fully absorbed by just four flights per week.
As for whether traveling to Japan is an unpatriotic act, it seems too heavy-handed.
When Jia Yuwen asked Xiao Qi, Xiao Qi explained this.
Japan's economic development is better than that of China, its comprehensive strength is very strong, and the quality of its citizens is even better than that of China. Whether you are willing to admit it or not, these are real things.
When you travel to Japan, you can feel the gap between us and them, you can see your own shortcomings, and when you come back, you can work harder to support your family and contribute more to the development of the country. Isn't this a positive meaning?
Just shouting slogans without being able to accept the reality of being inferior to the enemy is undoubtedly an act of deception and is not worth promoting.
Looking at the popularity of flights and tour groups, it proves that people also have this need, so don’t overthink it.
Of course, compared with the opening of routes to Japan, tourism in Southeast Asia is the focus of development.
Except for the five newly added aircraft to the fleet that have joined the operation of domestic routes, the remaining 25 aircraft are all destined for Southeast Asian routes.
Among them, Thailand, Malaysia and Maldives are the most important layouts.
Especially Thailand, although this country is not large in land area, it received 2.7 million tourists in 2012, and the number surged to almost 4.7 million tourists in 2013. It obviously has great tourism potential that can be tapped.
According to the average passenger capacity of 737-400 and 737-800 of 160 people, even if there is one round trip every day, the number of passengers in a week will only be 2,240, and in a year it will only be around 116,800 passengers, not even a fraction.
Although Luo Tangman did not know the future of tourism in Thailand, after careful investigation and thinking, he finally decided to have three round-trip flights to Thailand every day starting from April, and then two flights to and from Malaysia every day, and two flights to and from Malaysia.
Indonesia, a round trip plan to the Maldives.
Xiao Qi doesn't like the country of Indonesia, but that doesn't mean Luo Tangman won't consider it commercially. Of course, he chose to be near the two most popular islands in Indonesia. This was a decision he made after discussing with the travel agency.
A total of 16 aircraft will be used in this batch, and the remaining 9 aircraft are temporarily in a wait-and-see mode. We are preparing to increase flights on which routes are popular.
Anyway, when we first start operating, it will take some time to adjust.
Moreover, Qi Min Airlines also has Sichuan Airlines as a shareholder, and there are acquaintances of Xiao Qi in the Shuchuan Civil Aviation Administration and the Civil Aviation Administration of China. It is very easy to change the route of increasing or decreasing flights.
As a result, April was just halfway through, and Qiwen Air's Thailand route increased to five flights a day, Malaysia also increased to three flights a day, and even the Maldives increased to two round-trip flights a day. Only Indonesia's route remained unchanged.
Now we are basically operating at half capacity. If each flight has to make a round trip every day, it is called full load operation. This will not work in the long term. By then, we will have to buy 3-5 aircraft to replace it.
use.
The reason why flights are so popular is, of course, the low-price strategy. For example, in the peak season, Sichuan Airlines flies to Phuket for 3,200 round-trip including fuel tax, etc., while Qiwen Airlines only costs 2,400. If you choose a late night or early morning flight
, then it’s only 1,800, which is almost half the price of Sichuan Airlines.
In fact, Qiwen Airlines could have been cheaper because the oil it purchased from Fairy Company was almost half the price of China Aviation Oil purchased by Sichuan Airlines, including flying to Japan. The costs of the two were completely incomparable.
However, under the strong request of Sichuan Airlines, Qiwen Airlines still couldn't make it lower, otherwise Qiwen Airlines could make the ticket for 1,200.
On the other hand, people in the three southwestern provinces are really willing to spend money in recent years. Sichuan Airlines' organization is relatively bloated. There are too few flights to Southeast Asia, especially Thailand. There are only five flights a week, which cannot meet the needs at all.
Air China tickets are expensive and not cost-effective at all.
Another thing is that countries such as Thailand and Malaysia are indeed suitable places for tourism. Including air tickets, one person can usually have a good time for 5,000 yuan. Such high cost performance will certainly make it more attractive.
Entering June, it is the peak season for tourism, and more people are traveling.
Because of the good service in the past two months and the interesting customs and customs of Southeast Asian countries, the number of people traveling as a group has increased due to recommendations from friends and family.
Qiwen Airlines flights have become even more difficult to book. Luo Tangman temporarily added 20 flights a week, but they can only barely meet the demand.
As a result, Qiwen Airlines' passenger transportation department finally felt proud and proud.
We are also a department that can make a lot of money!! (To be continued)