November 11th, the 17th day of Li Siwen’s rebirth.
An advertisement published by the student daily has begun to quietly become popular on campus: Eat Journey to the West meatless ham sausage and become the child king in Journey to the West.
Such advertising slogans can be described as simple and crude, without any nutrition, and sound more like children's songs on the streets, but they are catchy and unforgettable.
Before publishing this advertisement, both Lu Shuhang and Chang Hailinshu thought that adding the word "meatless" would infinitely magnify the shortcomings of Westward Journey ham. After all, when eating ham, meat is what everyone measures whether it tastes good or not.
the first element.
However, Li Siwen insisted on his opinion. As for why he did this, a big question mark was drawn in everyone's mind.
At eight o'clock in the morning, Li Siwen stood at the opening of the factory door, still holding an unlit cigarette and looking at the gray city in the distance. He knew that his first step had been taken.
"Boss, after working ten hours yesterday, we produced a total of ten thousand ham sausages in one day." Lin Shu walked to Li Siwen and said.
"The speed is too slow." Li Siwen frowned.
"It also took us some time to put labels on them," Lin Shu added.
"Do I understand? What I mean is that the output is too low." Li Siwen said quietly.
"Ten thousand sticks a day is not enough? Boss, have we sold all of them?" Lin Shu muttered.
"How many sales of Yangdu ham sausage are there in a day?" Li Siwen asked.
"Based on market sales, we in Caozhou can sell at least 40,000 to 50,000 pieces a day, and Yuhui ham sausages also sell 4,000 to 5,000 pieces a day." Lin Shu replied.
"Caozhou has more than 300,000 citizens, more than 700,000 farmers in the suburbs, and a total population of more than 1 million. The daily sales of 50,000 cans are far from reaching the peak." Li Siwen muttered to himself and quickly ordered Lin
Shu: "Starting from today, all workers will work in shifts to ensure that at least 20,000 pieces of ham are produced every day. Then you can recruit a few more label workers. Don't let us workers waste our time on this."
"..." Lin Shu frowned, not knowing what to say for a moment.
"Can't it be done?" Li Siwen's face darkened.
"Boss, it's not impossible." Lin Shu sighed: "The bigger our network is, the more difficult it will be to end it. We produce 20,000 pieces a day, and if we lose all the goods..." Lin Shu has already
I didn't dare to say any more, so I could only mutter: "No one can eat a fat man in one bite."
"Doing business is a big gamble. Don't worry, I will be able to hold you up if the sky falls." Li Siwen patted Lin Shu's shoulder: "Follow my instructions, and remember to inform everyone that the monthly salary will be increased by another fifty."
"Another increase of fifty?" Lin Shu took a breath. Such a boss would never find another one. Will he just pay the salary in a month? He didn't dare to continue thinking, so he could only bite the bullet and said: "This
Leave it to me, by the way, will it be shipped today?"
"Find ten workers with bicycles. Each one will bring a box of ham and deliver it to the grocery stores near the schools. Each store must leave our factory's phone number."
"I have two questions. The first one is where are the remaining ninety boxes?"
"Store in the warehouse."
"Second question, what if the grocery store doesn't accept our food?"
"I will accept it."
After speaking, Li Siwen walked to the office without looking back: "Don't ask further, I'm going to take a nap. Remember to ask the grocery store to pay in cash. Our ex-factory price is fifty cents a piece."
Watching Li Siwen leave, Lin Shu shook his head helplessly. The more he came into contact with this man, the more elusive he became.
You say that he has no business acumen, but he cleans up all the bad things left in the factory. You say that he is a business genius, but he always does things that others cannot understand.
You may have left ninety boxes because you were afraid that you wouldn't be able to sell them, but you were sure that the grocery store wouldn't refuse them and even asked for cash. Where did this confidence come from?
Lin Shu really couldn't understand it.
The sun was rising, and just like Li Siwen's ambition, it was almost noon when he woke up. He heard the good news that all the workers who went to promote the product came back with cash.
This shows that your products have been rolled out, and the next step is to see the results.
The product is available, the ads are on, and there are no problems with the direction. According to his logic, his ham may not sell well, but it will definitely sell.
The clock was ticking, just like Li Siwen's heartbeat. Even if he was 90% sure, he still couldn't control the anxiety in his heart.
At two o'clock in the afternoon, the phone suddenly rang.
"Chang Hai, answer the phone." Li Siwen ordered.
"Hello, hello, this is the Xiyou Ham Sausage Processing Factory." Chang Hai gave his name seriously.
"Oh, okay, okay, okay, let me ask the factory director." Chang Hai said, covering the phone, and excitedly said to Li Siwen: "Brother Wen, the call is from the grocery store near No. 3 Middle School.
Ask us if we still have the goods."
When Li Siwen heard Chang Hai's words, he almost shed tears. He clenched his fists hard, tried to calm down and said, "Tell him that the goods will not be available until tomorrow."
"Okay." Chang Hai said to the phone, hung up the phone, and then stood up excitedly and said: "Brother Wen, I'll tell Lin Shu to hurry up."
After speaking, he hurried out without waiting for Li Siwen to answer.
Li Siwen breathed a sigh of relief slowly, his eyes still filled with excitement. He only earned one hundred and fifty yuan from these one thousand ham sausages, but it was his first pot of gold in this world.
After a while, Lin Shu and Chang Hai rushed to the office together, their excitement was much more exaggerated than that of Li Siwen.
At the same time, the phone rang again.
In this way, in less than an hour, Chang Hai received all the return calls, all of which were orders for ham sausage.
"All sold, all sold, Brother Wen, you are so awesome." Chang Hai said, and quickly said to the stupid Lin Shu: "Lin Shu, you are still stunned, hurry up and let the workers work hard."
"Don't worry, I'll arrange it right away." Lin Shu said, seeming to have thought of something, and added: "Boss, we still have ninety boxes in stock, and we have produced more than fifty boxes today. I will ask the workers to give it now.
These groceries deliver.”
"Come back, come back, didn't you listen to the content of the call just now? The goods will not be available until tomorrow." Li Siwen called Lin Shu.
"Ah?" Lin Shu was stunned: "We can deliver the goods now."
"Not only are we not delivering goods now, but we will still only deliver a thousand pieces tomorrow, and we will reserve the rest." Li Siwen smiled slightly.
"What? Today's sales are so good, but tomorrow we will only give away a thousand pieces?" Lin Shu frowned: "Boss, we should take advantage of this opportunity to quickly expand the market! It is no exaggeration to say that according to today's sales speed,
It will soon catch up with the share of Yuhui ham sausage."
"Yes, Brother Wen, this is an opportunity." Chang Hai also said.
"If you want to successfully promote a product, reputation is the most important. We can quickly expand the market, but it will also cause buyers to be less enthusiastic about our products. Therefore, when there is no suitable opportunity, we must try our best to maintain the product
To increase the appeal of the product and use everyone's curiosity to increase the exposure of the product, this is called hunger marketing in the shopping mall." Li Siwen said lightly.
"I understand what you are saying, but we can't make much money from a thousand hams a day. Besides, when is the right opportunity?" Lin Shu didn't understand.