"I think Mr. Carlos is a bit alarmist, and after such a long time, you haven't entered the topic yet. You have been telling me about the crisis in the real estate industry. Are you putting pressure on me and establishing a sense of crisis?"
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Carlos said apologetically: "I'm sorry, Mr. Wang, I just want Mr. Wang to understand your situation, so that we can reflect the sincerity of our Blackstone.
We at Blackstone can help Mr. Wang get out of his current predicament and let Mr. Wang get rid of those burdens in the shortest possible time. Although colleagues in the Shanshui Group are also very experienced in this area, after all, no pure investment company like Blackstone is as experienced.
."
Wang Zhisu: "I'm very curious. You said it yourself that there are no opportunities for development in the country. So what are you trying to do by helping us like this? But I don't see the possibility of you gaining benefits from this?"<
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Carlos smiled and said: "If we just look at the domestic market, of course it is impossible, but what if we develop externally? I think it is impossible that Mr. Wang has not thought about the idea of developing externally, right?"
Wang Zhisu: "Of course I have thought about it. This is the highest ideal for every practitioner in the real estate industry - to go abroad. However, our industry attaches great importance to regionality. I am afraid that we will not be acclimatized after going abroad!"
Carlos shook his head and said: "If you still think in the traditional way, you will definitely not be able to go abroad, but you can change your way of thinking. You give up the core industry and go all out to develop the hotel industry and the film and television industry. After all, every shopping mall in Shanshui
Each company has its own theater chain, so it can be said that it naturally controls the downstream channels, and is most likely to become one of the giants in the film and television production industry.
There is also the hotel industry, which is also the industry that you have been working in before Mr. Wang. I think you are the most familiar with it. However, the focus of Shanshui was obviously not on this before. It has developed well in the past few years, not because of your good ideas.
It's because that industry is booming.绹
Shanshui has a huge number of shopping malls. Since cinemas can be located in its own shopping malls, why aren't hotels located in every shopping mall? How many hotel practitioners dream of opening a hotel in the commercial center of every city?
The hotel can be built into a mid-range and light luxury level. The cost is less than one percent of that of a five-star hotel, but the profit is no less than it. This is something I have always been unable to figure out."
Carlos' words were like a hammer, instantly cutting open the wall of traditional thinking in Wang Zhisu's mind, allowing many inspirations to escape.
Yes, although Shanshui has developed in these two aspects before, they have never paid much attention to it. The reason is that the profits of these two industries are not the same as the profits of commercial real estate, so the senior executives of Shanshui have not
Pay attention to it.
Do you think, if you have a core industry that makes money very quickly, will you focus on other industries?
The most you can do is to get involved and get a share of the pie. In an industry like the hotel industry that focuses on service, it is impossible to develop very well if you don’t cultivate it carefully.
Seeing that Wang Zhisu had listened to his words, Carlos continued: "Mr. Wang, the era of huge profits in the real estate industry has passed. You must change your thinking now. Although the profits of the two industries I just mentioned are not as high as those of real estate,
But it can be done with concentration and depth.
Moreover, these two industries are most likely to go abroad after becoming bigger and stronger, especially the hotel industry. If the initial funds are not enough, you can start with mid-range and affordable luxury brands. After accumulating enough experience and team, you can vigorously develop five
A star-rated hotel, to use a sentence once said by your great man, means that the countryside surrounds the city."繹
Wang Zhisu also felt the sincerity of Carlos through his words just now. This kind of suggestion can be said to be strategic. If he is not really optimistic about their landscape, there is no need for others to say these words in front of him.
Wang Zhisu also apologized for his previous attitude.
"Mr. Carlos, I apologize to you for my previous attitude. Your suggestions are indeed very practical and have guided the future development of our company. I am very grateful. Now you can talk about your requirements.
Well, there are specific operations."
"Of course, before stating our requirements, there is a question I need to ask Mr. Wang."
Wang Zhisu adopted an attitude of listening attentively.
Carlos said: "Is Shanshui's external debt high now or is its market value in the stock market high?"
Wang Zhisu: "Of course the debt is high, but we also have a lot of assets."
Carlos: "That's it. Then why does Mr. Wang focus on dealing with those liabilities instead of thinking about changing the platform and re-listing?"
After hearing this, Wang Zhisu smiled bitterly and said: "Mr. Carlos, this is not easy. Let's not talk about how much money we need to repurchase the stock. Even if we repurchase the stock and list it on other platforms, there will be no good news and it will fall below the issue price.
The possibility is too high, and we would never dare to take this kind of risk."
Carlos smiled mysteriously and said, "Mr. Wang, has he forgotten what I do?"
Wang Zhisu instantly guessed Carlos’s purpose in finding her.
She guessed uncertainly: "Is this why Mr. Carlos asked me to meet?"
Carlos nodded and said: "Of course, in fact, the Shanshui brand crisis some time ago was the best time for us to implement this plan. At that time, we had the right time and place. If you cooperate again, the price of buying back the stock will be very low.
, so that we can save a lot of money, and then you can follow the previous treatment method. We will release some good news through relationships. No matter which platform it is listed on, the results will not be too bad, which can be done for you.
After raising a large amount of funds, I could transform. However, I was negotiating a business deal in Europe at that time and didn't have time to come back. I was afraid of messing up the matter when entrusting it to others, so as soon as I finished handling that side of the matter, I immediately
I’ll come back and ask you to meet.”
Wang Zhisu also thought about it at this time. If Carlos's idea is really followed at that time, not to mention whether the transformation can be smooth, but the possibility of raising a large amount of funds is still very high, which can relieve the pressure on Shanshui, and
What they paid was just some equity.绹
Carlos: "But it's not too late now. After Shanshui experienced the death of its former chairman, the imprisonment of the acting chairman and the brand crisis, the stock price has fallen to the lowest level. Although your previous public relations saved some, it has not returned to its original state.
On average, if we artificially create some negative news, we can make it fall a part in a short period of time. The money for repurchasing stocks does not need to be paid out. It is all provided by Blackstone, but these stocks obviously belong to us.
Yes, and Shanshui Group and you must also sign an agreement with us, otherwise we will not be able to safely withdraw such a huge amount of funds."