Although iPartment and Wei Gong's martial arts drama are broadcast one day apart, no one thinks that the two are competitive. A sitcom with only 20 episodes and a martial arts masterpiece with more than 40 episodes
How could it be a competitor?
But what no one expected was that this sitcom, which no one took seriously, even though Wei Gong's TV series had a ratings of over 2 in its premiere, it itself remained at 0.9, almost the same as when it premiered the day before.
Don't think that the ratings are low. First of all, UC Media didn't put a lot of effort into promotion. It just showed the actors on variety shows in the early stage to promote it. The biggest promotion was actually Girls' Generation's Amway, and even so, the results of this sitcom were not good.
Not bad.
"Everyone seems to want to know more about the effectiveness of the sitcom written by you, an Emmy-nominated screenwriter." Wu Wei looked at the TV while searching the Internet for comments from netizens.
Xu Chuan was writing the outline of the script. Occasionally he looked up at the Love Apartment that was being broadcast. It basically had nothing to do with what he remembered.
Due to practical reasons, some jokes must have been changed to fit the current era, but the actors chosen are indeed very good, they are loose but not overdone, and they express the character characteristics of the protagonists very well.
come out.
"Haha~ This teacher Zeng is so mean." Wu Wei was already lying on the sofa laughing.
"Is it so funny?" Xu Chuan raised his head and glanced at her. His originally cold face was completely distorted, and her smile was so low.
"Hey, how did you hold back your laughter while writing?" Wu Wei lay on the sofa and looked at him with moist eyes.
Xu Chuan shrugged, "It's okay, because I didn't write it." Just kidding, does he need to write the lines line by line? What do those screenwriters do?
"Huh? But when promoting it, they said you wrote the script."
"I only gave an outline and controlled the overall style. Of course, the rest was left to the writing team to play freely. Of course, I also provided some jokes, but some of them were used by the director and some were not." Otherwise, how could he remember it?
All the plots of a TV series called "Live in a Past Life".
Anyway, it is produced by my own company, so of course it is understandable to take advantage of my own popularity.
After one episode, Wu Wei switched to Hangzhou Satellite TV, which was broadcasting the second episode of the TV series "Sword and Sword". "That Wei Gong kept mentioning your name during promotions, as if you were the starring role."
."
Speaking of this, Wu Wei felt that the other party's behavior of touching her boyfriend was very disdainful. However, after Wei Gong's promotion, many people knew that Xu Chuan originally prepared four songs, but due to the production time, he could only choose
Two of them.
Now many people on the Internet are begging Xu Chuan to release the other two songs, because Wei Gong swore that the quality of those two songs is also not bad.
"Ignore them, who has the skills?" This is Xu Chuan's answer to Wu Wei's question.
When he was writing the script, Zhou Hao called without any surprise, "Have you seen it? The ratings of iPartment have almost exceeded 1." There was an unspeakable surprise in this guy's tone.
"Then we'll contact other TV stations after the deal is broken and sell the second-round broadcast rights." Beijing Satellite TV actually wanted to buy out this drama, and the price offered almost covered their production costs, but Xu Chuan suppressed it and refused to agree.
The TV station didn't care. In their opinion, being able to buy it out was a sign of respect for the Xu family. Otherwise, they wouldn't have much interest in a sitcom.
To put it simply, they didn't pay much attention to it. Beijing Satellite TV only regarded this matter as a way to sell favors to the Xu family, so it arranged to broadcast it at almost the same time as Wei Gong's big production.
Didn't you see that other TV stations have moved the new drama to a later date because of "Sword and Sword"? It's because they all know that Wei Gong's drama will definitely be a hit drama, and no one wants to encounter it.
But now the human drama, which was originally thrown out as cannon fodder, not only has not been killed, but is even trending upward. This situation makes everyone at Beijing Satellite TV look confused.
"It was a miscalculation." The director of Beijing Satellite TV looked at the real-time viewing data sent to him by his assistant and felt very incredible.
Their internal prediction was as high as 0.7, and now it has reached 1.1 after four episodes. This has saved a lot of advertising money.
He took out his phone and called his assistant and asked the other party to inform various departments to hold a meeting tomorrow morning.
There are also a lot of discussions on the Internet, and most people are focusing on Wei Gong's new drama.
'Can you please stop remaking it? This novel is almost ruined.'
'Yeah, there's nothing new. The special effects are nice now, but I still feel like it doesn't have the flavor of previous martial arts movies.'
This is all relatively rational, and some people think that Wei Gong has been corrupted by capital and ruined his famous works, and even more people are criticizing the stars in them.
To be honest, I really wronged Wei Gong and those stars. Although the entertainment industry has begun to trend toward traffic, it is not as serious as it would be ten years later. The acting skills of these people are actually still watchable.
"No matter what you say, I just came to watch the MV. Sword Like a Dream is the best martial arts song in the past ten years, bar none."
‘Absolutely a masterpiece, with good lyrics and music’
‘The opening song Jiang Hu Xiao is not bad, it beats most current Chinese-style songs’
'Wei Gong said when he was on the show that he chose from four songs. Aren't you curious about the other two?'
'What's the use of being curious? See when the master has paid attention to you.'
'Don't be too arrogant, but any of you, follow me and leave a message at Girls' Generation.'
Then, Girls' Generation's Twitter almost exploded again.
Zhong Miaomiao looked at the flashing number of messages on Girls' Generation's account and wished she could throw away her phone. In desperation, she had to get up from the bed and call Baek Ji.
"Well, I understand. I'll let someone control the comments." Bai Xuji agreed after receiving the call, and then kept lamenting the popularity of this guy Xu Chuan.
Not only that, she also thought of another thing. The new song of the American singer named Sheila seemed to be released within these two days.
'Perhaps we can take advantage of the current popularity to promote the new drama.' Bai Jiji has great trust in Xu Chuan, even though this guy is always cynical. Thinking about what Xu Chuan has done, she really has no position.
Doubt the other party's ability.
Xu Chuan did not care about these things, but took advantage of this period of time when no one was looking for trouble to get the script out as soon as possible. After a five-person screenwriting team arrived in Shanghai, his efficiency was greatly improved.
In a suite at Four Seasons Garden, Xu Chuan was determining the outline content with these five people.
"The overall tone is kind of cold and hard, and each episode has to arrange a fight scene for the heroine..." Xu Chuan said after dividing the framework he wrote among several of them.
"What about the male protagonist?" one of them asked after reading the document in his hand.
"There is no male protagonist. The male character with the most scenes is the villain BOSS. All other major male characters are not allowed to survive more than two episodes, except for the supporting characters who connect the plot."
The five people looked at each other. This kind of plot was really beyond their expectation, but several people were very excited. This kind of storyline that is beyond the mainstream is definitely challenging.
What's more important is that Xu Chuan paid a lot of money. This order is equivalent to the annual income of many screenwriters.