You must know that although Chen Jinzhang said that he supported Chen Duo at the company meeting, this support was more because Chen Duo was his person, so he did this.
This is not to say that Chen Jinzhang thinks that Zhao Shanhe's Shanqiu Food can compete with Laomi's Wrigley. After all, Wrigley is a foreign company with a strong fortune and considerable background.
But now with this news, the nature has changed.
No one can despise a company that can place advertisements on CCTV.
Because Chen Jinzhang knows that advertising on CCTV does not just mean having money. The quality of your products and the level of your advertising are all factors to be measured.
Otherwise, if just anyone can negotiate for advertising with money, wouldn't CCTV become a street product?
"It seems that this Zhao Shanhe is really quite capable."
Chen Jinzhang nodded and said slowly.
Before today, he knew about Zhao Shanhe. After all, Popsicles and Hot Kuai were both popular in Yongxing Department Store, but he only knew about it and had no intention of understanding it in depth.
The reason is very simple. Yongxing Department Store is a provincial-level enterprise. How could it take the director of a small county-level factory like Zhao Shanhe seriously.
Even if he can produce two best-selling products, it's just bad luck.
But it's different now.
Chen Jinzhang became interested in Zhao Shanhe.
"So what do you mean?" Chen Jinzhang turned around and asked after closing the book.
"Mr. Chen, what I mean is, can we place an order with Shanqiu Food? I'm afraid that we won't be able to get in line after the CCTV commercial is broadcast." Chen Duo said quickly.
"Is that so?"
Chen Jinzhang then asked: "Chen Duo, both are chewing gums. Do you think Shanqiu Food can compete with Wrigley?"
Chen Duo hesitated and said: "Although Wrigley is a foreign company and has a good reputation, I think Zhao Shanhe should be able to create miracles."
"Okay, let's wait and see."
Chen Jinzhang said unhurriedly: "What is decided at the company meeting cannot be changed overnight. Since you believe in him, then let's see the results of his competition with Wrigley."
"If Zhao Shanhe wins, there is nothing to say. He directly places orders in large quantities and distributes the goods in all branches across the province."
"Okay, Mr. Chen!"
Chen Duo could only agree, but he still felt that the boss might be a little conservative this time.
…
the next day.
When Chen Duo came to Yanchun Hotel to see off Zhao Shanhe, he found that there was an extra person here.
After some introduction, we found out that the other party was Zhao Shanhe's brother-in-law Li Qiucheng, who had driven over specially to pick them up.
"Shan He, in addition to seeing you off, I also want to talk to you about something." Chen Duo stepped forward and said.
"What's up?"
"Wrigley's started selling goods in the mall yesterday, and it's time for you guys to start too. After all, it's always beneficial to do this early. I'll reserve a spot for you, and you can just put in the goods."
Chen Duo raised his hand and said.
"Reserve your spot?"
When Zhao Shanhe heard this, he raised his lips and said, "Okay, I'll take care of this when I get back. I'll arrange for someone to bring the goods over tomorrow at the latest."
"But brother, as you just said, you have to reserve a good spot for us. I want to do some promotional activities, okay?"
"Promotional activity? Okay, do whatever you want." Chen Duo said nonchalantly.
"That's it, goodbye!"
Zhao Shanhe waved his hand and got into the car. While looking at the receding scenery outside, he said, "Xiang Yang, I think we can set up a new department after we go back this time."
"Oh, what new department?" Li Xiangyang asked immediately.
"Propaganda Department."
Zhao Shanhe said methodically: "This department is responsible for product promotion. They just need to find ways to promote our products to everyone."
"Okay, I'll get ready when I get back." Fang Aiguo responded immediately.
"Is there a suitable candidate?" Zhao Shanhe asked.
"There is one thing, but I don't know if you agree or not?" Li Xiangyang said hesitantly.
"Who?" Zhao Shanhe asked curiously.
"Han Chuni." Li Xiangyang said.
"Han Chuni?" A familiar face immediately appeared in Zhao Shanhe's mind.
He knew Han Chuni, and he also knew that Han Chuni was doing well in Hetu Manufacturing and was already the deputy director in charge of production in the workshop.
"Tell me about her situation."
"good!"
Following Li Xiangyang's explanation, Zhao Shanhe finally understood why he recommended her. If what Li Xiangyang said was true, let alone Han Chunni, she would really be the most suitable candidate.
First, Han Chunni was engaged in literary and artistic work before coming to Hetu Production. She worked in several units, such as the county drama troupe and the county cultural bureau, but because she was not editing, she could only do it again and again.
She changed jobs. But changing jobs does not mean that she is not strong in professional skills. On the contrary, she is very capable.
Second, Han Chunni is optimistic and open-minded, with a quick mind. She has helped Shanqiu Food and Hetu Manufacturing do several publicity work, and she was very successful every time.
Thirdly, Han Chuni can be considered one of our own.
For things like publicity, it is more reliable to use your own people, because only your own people will do their best, and will not just deal with it casually and make up for it.
"Okay, then let's settle on her in principle, and I'll talk to her when we get back." Zhao Shanhe nodded.
After watching the two of them finish talking, Li Qiucheng, who was in charge of driving, said with a smile: "Brother-in-law, our dad asked me to tell you something."
"What's the matter?" Zhao Shanhe asked.
"It's about the Gushun Distillery. He said that the Gushun Distillery is in trouble now. Everyone is thinking about why you refuse to buy a stake in the distillery. Some people said very unpleasant things. He asked me to tell you.
What a long-sighted person." Li Qiucheng reminded.
"Well, I understand."
Hearing that this was the case, a sarcastic sneer appeared on the corner of Zhao Shanhe's mouth.
"Is this a rumor that Wu Hengdu deliberately let out? Does he want to force us to buy shares?" Li Xiangyang asked with a frown.
"Playing moral kidnapping?"
Zhao Shanhe sneered and said: "They have a mouth. If you want to talk, just say it. It doesn't matter. As long as we behave properly, we don't have to worry about these rumors."
"You must know that gossip can't be used as food. Sooner or later, Wu Hengdu will have to face the anger of those workers."
"Yes, you are right, gossip can't be used for food. Wu Hengdu was so petty and set us up that he should have expected the result today."
"But Shanhe, I also heard that he has filmed an advertisement and said it will be broadcast on the provincial TV station. If you really want to do this, can Gushun Winery be brought back to life?" Li Xiangyang asked.
"Resurrection from the dead?"
Zhao Shanhe said with a hint of fun: "Do you think anyone can master advertising and marketing? Besides, the advertisements shot by Wu Hengdu, I'm afraid the effect is worrying."
"He seems to have not fully understood the advice I gave him at the beginning. Let him do whatever he wants."
"Well, let it go!" Fang Aiguo didn't dwell on this topic anymore.
Just when Zhao Shanhe returned to Zhenghe County, several people were sitting in the business room of a hotel in Dongzhou City. The focus of their discussion was Shanqiu Food, and the person they mentioned was Zhao Shanhe.