Chapter 385 This corner is probably not easy to dig
"The knife was still a little light."
Zhao Shanhe burst out laughing.
"Aren't you afraid that Zhou Benqu will cry when he hears this? We have already reduced the price to 30% off, which means that even if they can make money, they won't make much, and you are not satisfied yet."
"They asked for it."
Li Xiangyang raised the corner of his mouth slightly and said disdainfully: "I now know what it means to be on the pole and not a business. Do you think Red Star Machinery is a cheap person? You can't do a good business, but you have to do it like this."
Zhao Shanhe smiled casually: "Yes, it is absolutely true that getting on the pole is not a business."
"But you have to remember one thing, even if this is the case, we cannot relax the quality assessment." He put away his smile and said solemnly.
"As long as there are quality problems with Hongxing Machinery's parts, we will immediately cancel our cooperation with them."
"clear!"
…
Zhou Benqu told Ji Mingjian about this when he returned to Hongxing Machinery Factory. When he heard that Zhao Shanhe had reduced the price to 30% off, Ji Mingjian's mouth couldn't help but twitch slightly.
"Zhao Shanhe's chop was really severe."
"Yes, it's cruel enough. According to my words, I will not cooperate with them, but how do you know, director, that Zhao Shanhe will severely lower the price, and this price is 30% off?"
Zhou Benqu asked somewhat suspiciously.
If it hadn't been for the bottom line given by Yuji Mingjian before this happened, Zhou Benqu would not have dared to make any arbitrary decisions.
Purchasing at a 30% discount on the market price is already making little money for Hongxing Machinery Factory.
"I also guessed, but I didn't expect that I guessed it right."
Ji Mingjian shook his head with a wry smile and said self-deprecatingly: "This matter would never have turned out like this. Who told us to take the blame first, so we have to admit it even if we don't make any money."
"The key is that we have to win this order. As long as we can ensure that our Red Star is in operating condition, it is worth it even if we don't make any money."
"Yes, if such a large factory stops production, the impact will be too bad and the losses will be serious." Zhou Benqu nodded with deep understanding.
"Just do it in accordance with the contract and deliver it on time with guaranteed quality and quantity." Ji Mingjian instructed.
"yes!"
…
When the news came out that Hongxing Machinery Factory had signed a contract with Hetu Manufacturing, all other machinery factories and hardware factories suddenly ceased operations.
They also thought about continuing to compete, but if you can't stand it, it's the Red Star.
They absolutely can't do it.
In this case, it's better to save some effort.
In this way, time entered June 1991 in a busy manner.
On this day, Chen Duo happily found Zhao Shanhe, excitedly handed over a planning document, and said excitedly: "Director, this is the planning document we made based on your prompts. Can you take a look at it?"
"good!"
Zhao Shanhe took the planning book and flipped through it, nodding slightly as he read it.
Yes, this is the kind of advertising slogan he wanted.
As long as it is promoted in this way, Zhao Xiaobai's sorghum wine will definitely become an instant hit.
"Yes, this is the effect I want. What do you think?" Zhao Shanhe asked.
“Very good and creative.”
Chen Duo admired without concealment: "If we follow the conventional way of publicity, it is estimated that our Zhao Xiaobai will not be able to become a blockbuster."
"But now, with this new way of publicity, it is guaranteed that Zhao Xiaobai will have a place in the liquor industry."
"It's just..." Chen Duo suddenly frowned and stopped talking.
"Just what?" Zhao Shanhe asked.
"It's just that I think professional things should be done by professionals."
Chen Duo said in a deep voice: "Although we can also carry out publicity, it is too troublesome. First, we do not have ready-made publicity channels, and if we develop them now, it will only waste time; second, we do not have professional planners."
"Of course, I'm not looking down on our Publicity Department, I'm just talking about the matter. They may not be qualified for this publicity work."
"Third and most important, if we are looking for unprofessional people, if something goes wrong, Zhao Xiaobai will basically have no chance of becoming an instant success."
Zhao Shanhe nodded secretly.
What Chen Duo said makes sense.
After all, planning and publicity still requires professionals.
This also coincides with his previous idea, which was to find professional talents to join the Publicity Department.
After all, what Han Chuni is best at is on-site publicity. If you say this kind of planning from a high position, it really doesn't have enough weight.
"Chen Duo, do you know anyone who is good at this?" Zhao Shanhe asked.
"have!"
Chen Duo smiled and said: "I actually know someone. I dare not say anything else. When it comes to this kind of publicity and planning, he is really very powerful. You should have heard of Jinxu Electronics, right?"
"Jinxu Electronics?"
Zhao Shanhe nodded.
"I've heard of it. Isn't it a factory famous for manufacturing semiconductors? If I remember correctly, it should be from Zhongzhou City, right? The radio sales in their factory have been very hot recently."
"That's right, it's Jinxu Electronics."
Chen Duo smiled and said: "Since you have heard of it, it's easy to tell. Is it really because the quality of their products is so good that they are selling so well? Not necessarily, there are many people who are better than them, so why should they sell so well?
good?"
"The real reason is that their publicity is so good that everyone recognizes the brand. And the person who did this kind of publicity is Guo Kaikai, the section chief in charge of publicity at Jinxu Electronics."
"Without Guo Kaiqi, there would be no Jinxu Electronics today!"
"So powerful?"
Zhao Shanhe couldn't help but raise his eyebrows, suddenly becoming interested.
"Yes, Guo was a planning legend from the beginning. Before he joined Jinxu Electronics, the factory almost closed down."
"But with his joining, Jinxu Electronics not only did not go bankrupt, but turned losses into profits. Now it has become a business card in the electronics industry in Zhongzhou City, and its products are selling very well."
There was a kind of expectation in Chen Duo's eyes.
"If we can recruit Guo Kaiqi, I dare say that Zhao Xiaobai Winery can definitely turn around, and it can be the most beautiful turn around, making Zhao Xiaobai famous in one fell swoop."
"I'm also very interested after hearing what you said. But the problem is, since Guo Qiqi is so powerful, Jinxu Electronics will definitely not let him go. This corner is probably not easy to dig."
Zhao Shanhe frowned slightly.
"Director, you were talking about the past."
"In the past, if Jinxu Electronics, a factory that was about to close down, finally got Guo Kaiqi to join, it would definitely be taken seriously. It would be very difficult for us to poach people."
"But it's different now."
Chen Duo said with a playful expression: "As the scale of Jinxu Electronics is getting bigger and bigger, the director Liang Chaohui no longer values and trusts Guo Kaiqi as he used to."
"He even started to be wary of Guo Qifan. As far as I know, Liang Chaohui did not tell Guo Qifan about many things about Jinxu Electronics and made his own decisions."
"Besides, I heard a piece of news recently. This news is likely to cause Guo Kaiqi to resign directly."
"What news?"
Zhao Shanhe sat up straight and asked with interest.