The weather in Beijing is getting colder day by day, and the outdoor faucets will be frozen in the morning, so they have to be scalded with boiling water before tap water can flow out.
The Jinxiu Cup Model Contest has been going on for almost a month, and the ratings are still rising, proving that the program is becoming more and more popular.
Manufacturers who place advertisements have also experienced the benefits of extremely high ratings.
In particular, there was a half-finished medicinal wine manufacturer, and the director went around pretending to pay advertising fees borrowed by his grandson.
If the company can't cheer up after advertising, the medicinal wine factory will have no choice but to liquidate and close down.
Unexpectedly, the day after the commercial aired, the 16.8 yuan bottle of medicinal wine was almost sold out across the country, which made the young factory director burst into tears.
In the 1980s, a bottle of medicinal wine sold for 16.8 a bottle, which was really not cheap.
The business of the medicinal wine factory is not good, which has a lot to do with the price of medicinal wine.
But it doesn't work if it's not expensive. All the medicinal wine is made from expensive Chinese medicines, so the cost is high, so it can't be cheap.
The factory director never dreamed that as soon as the advertisement started, consumers would no longer find his medicinal wine expensive.
In fact, it's not that consumers don't think his medicinal wine is expensive, and those who can't afford it still can't afford it.
It's just that they can afford it. They know about the existence of his medicinal wine through advertisements, so they buy it. It seems that consumers can suddenly accept the price of his medicinal wine.
This shows the importance of advertising on programs with high ratings.
Although Jinxiu Clothing was broadcast as the title, after the advertising bidding quota was full, the TV station no longer broadcast Jinxiu Clothing's advertisements.
But everyone across the country has long known this brand.
Nowadays, the model competition has made the brand even more popular, and more young people are following it than before.
Linmai's directly-operated stores in all shopping malls in Beijing and the ten new chain stores that opened less than a month ago are all selling like crazy.
However, the sales volume of self-employed individuals who sell goods themselves has declined, and the decline has not been small.
Many consumers responded to the call of Jinxiu Clothing. In order to avoid buying fake and shoddy Jinxiu clothing, they did not go to non-direct stores and non-chain stores for consumption, causing the business of these self-employed businesses to deteriorate.
Some self-employed people can’t hold their breath and want to join.
Most self-employed people choose the model of letting Jinxiu Clothing assist in opening a store, which can save a few franchise fees.
However, there are also a few self-employed people who choose to directly take over the Jinxiu Clothing chain store.
This weekend, Lin Mai stayed in the Beijing office all day to handle official business.
The main purpose was to hold a meeting with Ren Baozhu and others to discuss various details of Jinxiu Clothing's investment and franchising, so as to formally initiate the franchising work.
Lin Mai requires that all Jinxiu Clothing franchisees must have experience in clothing sales, have financial strength, and can only open one franchise store every ten kilometers.
This way we can ensure that every franchise store has customers.
Only if you have stable customers can you have stable income.
Only those self-employed individuals who join have a stable income can attract more powerful self-employed individuals to join.
Ren Baozhu and others listened as if they were enlightened.
They also think that as long as they pay the franchise fee, they can get people to join.
It turns out that there are conditional restrictions on franchisees, and they have to be guaranteed to make money.
Ren Baozhu and others all said that it would be better for them to make money by opening chain stores themselves than by inviting others to make money through franchising.
Opening your own chain store is direct sales from the manufacturer, so the profit is much higher than opening a franchise store.
Lin Mai smiled and said: "A person's power is limited, and similarly, a company's power is also limited.
Take Jinxiu Clothing as an example. If you open a chain store yourself, you can only open a maximum of twenty or thirty stores a year.
Opening too many businesses in a year will take up a lot of funds and be detrimental to the development of the enterprise.
And if you open 30 chain stores, no matter how large the profit of each store is, the total profit will be limited.
But through franchising, franchise stores can bloom in major cities across the country within one year.
Although Jinxiu Clothing supplies each franchise store, the benefits gained are far less than those of opening its own store.
But it can't stand up to the number of franchise stores. Just like small profits but quick turnover, the total profit will only be greater than the total profit of opening a chain store by yourself.
Another advantage of franchise stores is that they have fixed sales channels, so they don’t have to worry about product backlogs and can effectively combat piracy.
With fewer people buying pirated copies, more people will buy genuine copies. These are all hidden benefits."
After listening to Lin Mai's analysis, the executives all digested it in their hearts and thought it was feasible, so they all nodded and approved.
But General Manager Sun said that it is possible to engage in investment promotion.
But there is no need to transfer those ten chain stores that have begun to make profits to franchisees who want to join.
General Manager Sun's speech received support from many senior executives.
In their eyes, those ten chain stores are like hens that lay golden eggs.
Transferring the hen that laid the golden eggs is simply a mistake.
Lin Mai explained to everyone.
Having a franchise store and retaining a chain store will make the franchisees dissatisfied and feel that Jinxiu Clothing is competing with them for business, which is not conducive to future business applications.
From now on, Jinxiu clothing will only be kept in direct-operated stores of shopping malls.
Because this area of business is not something that self-employed people are qualified to do, no shopping mall will cooperate with self-employed people, they all cooperate directly with manufacturers.
After the meeting, when I came out of the office building, the cold wind howled and the snow fell heavily.
Fang Zhuoran was standing next to Lin Mai's Mercedes-Benz, waiting for her.
Lin Mai saw snowflakes falling on Fang Zhuoran's head and body, and couldn't help but think of a sentence he had seen in a magazine in his previous life.
Frost and snow have fallen all over my head, which can be considered a white head.
His eyes couldn't help but heat up.
In her previous life, she could only watch helplessly as Wu Xiaoyu grew old together with Lin Bei.
In this life, she also has someone who is willing to share her life with her. She is so happy!
She ran all the way towards Fang Zhuoran.
Fang Zhuoran was anxious. The snow on the ground was so thick that he was afraid that Lin Mai would fall.
He quickly ran towards her, shouting as he ran: "Don't run, be careful of falling!"
As soon as he finished speaking, Lin Mai's foot slipped and he was about to fall.
Fortunately, Fang Zhuoran had already ran to her side and hugged her.
The huge momentum caused Fang Zhuoran to take several steps back before he regained his balance.
He was about to criticize Lin Mai, but she suddenly stood up on her tiptoes and kissed him on the lips.
The kiss was sweet, fragrant and soft, but unfortunately it was too short, not even ten seconds.
Fang Zhuoran was very dissatisfied and kissed Lin Mai on the lips.
Upon seeing this, the senior executives who were off work retreated to their offices one by one, for fear of disturbing them, and silently and painfully swallowed dog food.
Professor Professor's kisses always lasted so long, and they lasted for five minutes before breaking apart.
The two drove back home, and the nanny had already prepared dinner.
The family finished their dinner warmly, feeling warm all over, and everyone had a happy smile on their faces.
After dinner, the family sat together in the living room and watched the news broadcast as usual.
There has been progress in the Jiangcheng cement burial case that was aired a few days ago.
The deceased's name was Jiang Chunni, and she was the cashier of the Sifang Leather Shoe Factory in Jiangcheng.
In early summer nineteen years ago, Jiang Chunni went to the bank to withdraw money and came back to pay everyone's wages.
However, they were killed by Lin Jianguo and Sun Guixiang, a couple who were interested in making money, on their way back to the factory, and their bodies were buried in the concrete stands of the stadium that was under construction at the time.
When the announcer announced the names Lin Jianguo and Sun Guixiang, everyone was stunned.
Grandma Fang asked in disbelief: "Mai Zi, could this be your adoptive father and adoptive mother?"
Lin Mai stared at the TV and said, "That's right. It can't be such a coincidence. The couple happens to be named Lin Jianguo and Sun Guixiang."
As soon as she finished speaking, the announcer added that the person who provided the clues was Lin Bei, the biological daughter of Lin Jianguo and Sun Guixiang.
That news gave Lin Bei a close-up.
Wearing a prison uniform, she talked to the camera.
If it weren't for his familiarity with her, Lin Mai almost didn't recognize her.
Her face seemed to have been hit by a shotgun, with holes all over it.
What’s even funnier is that the faces are mismatched, one side is bigger and the other is smaller, and the nose is crooked to one side, which has a comic effect.
Grandma Fang's eyes widened in shock and she asked Lin Mai: "Is that ugly guy on TV really Lin Bei? Why is he so ugly like a monster?"
Lin Mai nodded firmly: "It's true that Lin Bei became ugly because her face collapsed after plastic surgery."
Grandma Fang was very surprised that now that technology has become so advanced, one can actually change a person's appearance through plastic surgery.
Grandpa Fang was very sad: "I didn't expect that your adoptive father and mother were actually a pair of murderers!"
Grandma Fang curled her lips with disdain: "The one who reported them was their biological daughter Lin Bei! This family, haha!"
Although Grandma Fang wholeheartedly agrees with the extermination of relatives, the parents of such murderers should be reported.
However, Lin Bei's report was definitely not for justice, but mostly for the purpose of reducing the sentence, so Grandma Fang looked down upon her.
However, Lin Mai didn't pay too much attention to Lin Bei, but stared at the next news.
The next news report is that Henan has been suffering from extreme weather from autumn to winter this year, and the winter wheat harvest has been reduced a lot.
Her heart lifted slightly as she thought of the world food crisis in 1986.
Lin Mai actually didn't have a deep understanding of the food crisis. After all, she was living in Jiangcheng at that time.
Although Jiangcheng is not as good as Beijing, Shanghai and Guangzhou, it is still an inland city with a good economy.
At that time, the food crisis that affected the whole world did not make citizens hungry. Even though the price of grain and oil continued to skyrocket, it was still within the acceptable range of the people.
Later, Lin Mai went to adult college and gained more knowledge. Only then did he realize how much the country had endured for the sake of the people during the food crisis.
Lin Mai loves his country very much.
Now that she is reborn, she will help the country solve its problems.
She was not qualified to see the superiors, but Grandpa Fang did, so she asked Grandpa Fang to report it to the superiors.
Let the higher authorities prepare early to deal with the world food crisis in a few years.
Although she was reborn, she did not have the wisdom to deal with the coming food crisis. Lin Mai still had this self-awareness.
She just wanted to use Grandpa Fang as a bridge to reveal the major event that was going to happen in two years to the higher ups. The higher ups would definitely come up with the best countermeasures.
She never doubted the wisdom of the superiors. No matter how difficult it was, when had she not led her people through the crisis?
But she had to think carefully about how to reveal the news to her superiors so that they could prepare ahead of time and make preparations as soon as possible.