Chapter 104: Stabilizing the popularity of 'Monthly Ticket'
Fans who come to participate in the signing party will get a bracelet and enter the venue after they have their ID card certified at the reception desk, and can get a small gift, all of which are customized around Chen Shaorong, such as posters, magazines, dolls, and CSS short-sleeved sleeves.
Those who queue up early can choose their seats first. After all the personnel enter the venue, close the passage door and then start the signing meeting.
Chen Shaorong walked onto the stage and the host invited was Wang Chen. This is what Chen Shaorong has met, and Wang Chen is also very honored to be invited by Chen Shaorong to host the signing party.
Chen Shaorong gave him job opportunities and increased his popularity. After all, he can invite hosts at will, and invite some more famous ones. However, Chen Shaorong asked him for the last live broadcast, and he also asked him for this signing meeting. He was very grateful to Chen Shaorong for his kindness.
The story behind the creation of this album was introduced on the spot. Chen Shaorong told the lines prepared in advance, and then sang two new songs on the spot. The signing party officially began, and he lined up to sign the autograph, and then took a group photo.
Wang Bo and Qin Doudou stood beside Chen Shaorong, and a fan had one minute to sign.
There are a lot of people signing for one thousand people, and the number of people is generally given is one or two hundred. However, this is Chen Shaorong's first signing for a sale, so he still wants to have more fan base.
"Next, don't queue up, otherwise it will be too late. I hope everyone will line up in an orderly manner, return to the seat after signing the name, and quickly sign the name and receive gifts.
Just turn on your phone in advance to take a photo. I hope everyone will understand Shaorong’s workload, otherwise they will not be able to sign up today.” Wang Chen shouted in the microphone.
Wang Chen's words let everyone know what to do. He quickly took the album and handed it to Chen Shaorong to sign. After signing, Chen Shaorong compared his scissors to his fans' phone camera. He didn't think anything was there at first, and the fans were indeed in order. He basically signed one in one minute. If he didn't let the photo take, he left after signing, and he could sign three or four in one minute.
Chen Shaorong started to shake his hands. He was really tired. The first time he felt so tired of signing an autograph, and he also understood why some celebrities slipped away quickly in the crowd. If he signed an autograph and took a photo, there would be no more time for a day.
Chen Shaorong took a break twice, had lunch at noon, and the sign-up was at 9:30 in the morning and ended at 11:00 in the evening. Many fans left after signing and getting gifts.
When the event ended, Chen Shaorong collapsed and didn't want to move anymore, and really didn't want to do anything.
Wang Chen is very interested and has been helping Chen Shaorong organize activities and accompanying him to finish his work.
"I didn't expect to sign an autograph so tiring!" Chen Shaorong said weakly.
"You are too many people. Generally, celebrities sign sales. If there are too many people, ask their assistants to drive them away. They just need to leave after signing. It is normal for four or five in a minute, but most of them will only invite one hundred people like this, a little more than two hundred people, so that they can interact better with fans.
It is definitely tiring if you sign and make people take photos like this. In order to save trouble, some artists print a batch of large autographs and send fans to the spot. If you don’t want to print, you can sign your autographs and save them, and then send fans directly to them.
If you encounter many fans, ask the assistant to continue to collect the fans together, sign together and then send the assistant back. This way the fans are already very happy. If you give an autograph to take a photo and don’t give it to others, it will cause others to be jealous.
You see, one minute will take one thousand minutes, plus a meal and rest, it will take at least ten to twelve hours. The main reason is that you can’t stop, which is tiring, continuous work.”
"It's okay, many factories work screws for more than ten hours a day, but they are not used to it. The first time I did this, I might get used to it in the future and have experience." Chen Shaorong said to Wang Chen.
Chen Shaorong did understand one thing. He could hold a few more days of signing for the sale, but the number of people should not be too many. If too many people, it would be numb.
I went home to rest and sleep numbly. My hands were trembling the next morning, and I had to go to the imperial capital to sign for sale the day after tomorrow. I usually went to cities like Beijing, Shanghai, Guangzhou, Shenzhen, Suzhou and Hangzhou to sign for sale. To put it bluntly, I went to the local area to sign for sale and sell albums to fans to draw.
There will be a signing party in Shanghai in the next few days. Another thing about the signing party is to keep testing new songs and see which songs are on the spot and the audience likes the most.
After that, I went to perform and basically sang those songs. Currently, the new songs are the most popular and the most easy to sing choruses, followed by cute women, tornadoes and black humor, which means that relatively slow songs are easy to sing and learn, while the most popular songs played online are Indian turtledoves, ladies, and clocks in the opposite direction.
Because this type is easier for some big bloggers to show off their skills, some music bloggers basically choose this type of singing, because there are too many offline singing people like Xingqing, and some people who can sing can't show their strength when singing. Just like some music programs, most people will sing and adapt them with niche songs or difficult songs. Generally, popular songs are not easily touched because there is no room for play.
Chen Shaorong has experience in the next few days of signing. First of all, the number of people must be controlled. You can hold a few more games, but don’t give them a quota, as this will not be able to do the best interaction.
The signing will last for a month. Chen Shaorong's digital album sold more than 7 million copies and CD album sold one million copies. This sales exceeded Chen Shaorong's expectations.
After all, it is basically difficult to sell physical CDs now, and they are all collected by fans.
Although it is not as good as the sales of digital albums of those idols, one fan can buy hundreds of thousands of copies per person, and an ordinary fan can buy hundreds of eighty copies.
But the value is indeed higher than those people, because this album is a real original Chinese song, and those idols are either adapted by copyright or are purely foreign languages. Chen Shaorong's album continues to increase popularity.
The most important thing is that the backstage data shows that Chen Shaorong's album does not have abnormal data. At most, some people buy more than ten or twenty copies in order to increase the chance of winning, but none of them buy tens of thousands of copies. Basically, everyone gets one copy, which also makes Chen Shaorong feel confident.
Singers mainly watch the actual sales of the album. The data for the idol is for the idol. The actual purchase volume can be used as a reference for concerts. Nowadays, many seemingly popular singers can only perform at music festivals or perform in small gymnasiums of thousands of people, but they don’t have the ability to hold large-scale concerts and their real fan base is not enough.
A concert of 30,000 or 50,000 people, a ticket starts at 400 or 500, not counting food and accommodation, plus it costs about 1,000 to go to. For a digital album, idols basically release two or three songs. They charge ten yuan a day, and only 100 yuan to buy ten copies. Fans can support them, as long as there is no need to arrange time to watch them separately, and the loss has not been calculated.
Many of the so-called big fans of idols have cooperation with them, including company operations, which means false purchases. After buying, they will refund part of the money to the big fans. The company will buy another part of them, make sales volumes, and beat the list, but the concert is not good.
The concert is paid in real place fees, and scene arrangements, etc. A large-scale concert requires tens of millions of dollars. If there is no attendance rate, the company will lose a lot.
Moreover, there must be at least three or five concerts, and it cannot be over in one concert, so you will lose face. If you want to save face, you will be afraid that you will lose all your shorts.
Now is the era of big data. Huaxing Company can see the city where you purchase distribution, and the city you are in the city that is higher, you can go to to hold concerts. But now it is not the time to hold concerts, so you have to increase your popularity and popularity to make people recognize Chen Shaorong’s identity as a singer.
Otherwise, Huaxing Company will also have to lose money. This is really a real loss. This is why many artists work hard to increase their popularity on variety shows. They only held a few concerts in three or four years, just to accumulate some popularity.
Concerts are the most profitable, but no one dares to try them easily, and the risk is indeed too great.
The data of those who support the Internet are actually negligible. There have been investment companies that have invested in so-called popular artists on the Internet before, but they failed because verbal support does not cost money, offline consumption is real.
So now, various companies regularly ask some artists to post things that fans need to spend money to test their actual consumption power, and even go to some live broadcast rooms to sell goods to test their popularity, but the actual effect is very poor.
Chen Shaorong's sales made Huaxing feel at ease. Li Dong looked at the data and could hold concerts in first-tier cities. The second- and third-tier cities were unstable. It would be better to release another album, but small offline singers could attend.
Tours cannot be held for the time being, music festivals can be held, variety shows can be held, scandals can be hyped up, increase popularity and maintain traffic for a year. If nothing unexpected happens, then it will be stable.
This chapter is a small transition, and will continue to output frantically later.