Chapter 296 I thought it was a pit, but it turned out to be true
It is obvious that the Feng family has not yet understood Yang Xuan's operation.
According to the rules set by Yang Xuan, at the end of each month, the statistics of each member store are summarized to the Liulicong Chamber of Commerce, and then shared with all member stores after statistics by the chamber of commerce.
Members who hold Liulitong can use these points to deduct money starting from the first day of the next month.
For this reason, Yang Xuan hired a large number of accountants to carry out overall calculations at the end of the month.
On weekdays, these accounting clerks will also travel to various member stores to conduct daily routine statistics. This is firstly to enable multiple calculations and reduce errors, and secondly, to prevent various member stores from falsifying data.
Due to the exquisiteness of the Liuli Tong, many people have hung it as an ornament on their waists, and because of the limited edition of 5,000 Liuli Tong, many people have been unable to obtain it, which makes the status of those who possess this Liuli Tong more and more different from others.
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Some people even sell Liulitong points at a high price regardless of their usefulness.
Soon, a month passed, and at the beginning of the month, when the points could be redeemed, when someone went to the member store to make a purchase with this Liuli Tong hanging around his waist, he received a high-standard treatment that was different from others as soon as he entered the door.
Jiang San, the housekeeper of the Jiang family in Shaozhou Prefecture, was responsible for the daily purchases in the house. He happened to buy a sufficient amount of goods at a convenience store and obtained such a Liuli Tong.
The number above is a0001. He can understand the 0 and 1, but he doesn't understand what the previous a means. However, the clerk didn't explain that much. He only told him that he was the first customer to obtain the Liuli Pass.
Jiang San couldn't put it down because of the exquisiteness of Liu Li Tong, so he asked a servant girl in the Jiang family who was proficient in weaving and embroidery to make a pendant and hang it around his waist.
He couldn't afford beautiful jade, but this thing looked even more exquisite than jade.
Later, he learned that Liu Li Tong could accumulate points and the points could be used as money, so he couldn't put it down even more. Didn't this give him another way to make extra money?
Although the amount of points that can be redeemed is not much, mosquito legs are still meat no matter how small they are. Is there anyone who doesn’t want the free money?
When Jiang San walked into a shop on the first day of the month with high expectations, a waiter immediately came up to him respectfully and bowed to Jiang San.
"Hello, distinguished guest of Liulitong, welcome to our store, our store will provide you with..."
Someone next to him suddenly became dissatisfied, "Hey, hey, why don't you line up? We've been waiting here for a long time. It's good for him. Someone will greet him as soon as he comes."
"Customers, so you can enjoy dedicated reception, please understand."
Jiang San was in charge of purchasing and came to this shop almost every day. He had never enjoyed such considerate and considerate service on weekdays. Although he did not get any actual benefits, his vanity was greatly satisfied.
Hehe, you all have to queue up, but I have someone to receive you, so I am obviously superior to others. This feels so cool!
Everyone in line was jealous.
What is this Liu Li Tong, is it so easy to use?
What is the meaning of being criticized?
The service was naturally thought up by Yang Xuan, and he sent people to each member store for special training. From words to actions, it was a meticulous service.
The same scene was played out in various member stores in Shaozhou Prefecture, pushing the popularity of Liuli Tong to a new height.
The shopkeeper of the Feng family naturally saw it, but he still couldn't understand Yang Xuan's operation, so he could only send someone to take Liuli Tong to experience it for himself.
Although the points are not high and only a few pennies are deducted after consumption, but even so, I still enjoy a meticulous service experience.
Uncle Rui turned around and reported the matter to Feng Shizhang. The two of them stared at each other in the room.
"Second Young Master, this move is indeed quite clever. It's not like something His Royal Highness can think of."
Feng Shizhang picked up the tea cup and used the lid to gently push away the foam on the tea: "Whether it's Lu Jingliang's trick or not, now that someone has made a move, we have to break it."
Uncle Rui rolled his eyes: "The second young master is right, but the cost is too high if he does it this way. Is it necessary for us to do the same?"
Feng Shizhang took a sip of tea and put down the cup: "I'm afraid they won't hesitate to spend money to trap the guests, and then we will be isolated and helpless."
"What is the second young master's opinion?"
"I don't have any good ideas." Feng Shizhang picked up the Liuli Tong sign again and muttered: "There is something weird in this. Lu Jinliang must have lost money by doing this, but what is he trying to do? Just picture one.
Tone?"
Uncle Rui continued: "Or is he trying to lure the second young master into a trap?"
Feng Shizhang's hand playing with Liuli Tong suddenly paused: "There is a possibility. This brand is expensive to make. Lu Jinliang spent at least hundreds of thousands of taels of silver on it. If we follow suit, we don't know what traps are waiting for us to exploit.
"
The two looked at each other for a while and then dropped the topic. First of all, they couldn't understand the routine. Secondly, even if they wanted to follow, they felt that the investment was too big. If there was a trap, it would be a huge loss, so the master and servant
The two of them thought it would be better to wait and see for a while before talking.
Yang Xuan's Liuli Tong membership system quickly boosted the business of the membership store. Not only could he get unique treatment, but he could also use points to deduct part of the money. It could be said that he had both face and face.
And those stores that have not joined Liulitong membership can obviously feel that business is much lighter.
The most obvious one is Lu Jingliang's Liangpinzhai, which is now full of customers, while the Youshi Building opposite has only two or three tables of customers.
What do you eat when you go to a restaurant? Isn’t it just to get some face? Whether it’s entertaining guests or getting together with friends, Liangpinzhai can give Liulitong members the best face possible.
If we talk about taste, who can compare with the other?
Soon, Yang Xuan asked the following professional managers to start the second market expansion, inviting more shops to join Liulitong membership stores.
But this time, the invitation is selective. Those whose scale and grade do not meet the requirements will not be included in the Liuli Tong Chamber of Commerce.
The market has opened up, and the next step is to stabilize the style and highlight the style of Liuli Tong members.
In addition, according to Yang Xuan's idea, if you join the Liuli Tong Chamber of Commerce's member store, you will have to pay membership fees from next year, otherwise I will be doing charity here.
Secondly, the method of issuance of Liulitong's membership cards has changed a little. It is not based on the amount of consumption as the issuance standard, but pays to join the membership.
Of course, it is not money spent in vain, but a pre-deposit. The pre-deposit amount starts at 1,000 yuan, and there is no upper limit. The pre-deposited money is converted into points, which can be deducted when paying the bill, but cannot be withdrawn in cash.
The method of joining the membership has been changed, but from the customer's point of view, there is not much difference. Before, it was a free gift for purchasing a certain amount, but now it is a free gift for pre-depositing. It is still a free gift. Anyway, the pre-deposited money is used to buy things.
But there is a small loophole in this. In the eyes of others, the points on the card represent how much you have consumed. When you are paying the bill, and the clerk reports your points, others will think that you have consumed so much.
Yes, it can satisfy the customer's vanity in a small way.
When Feng Shizhang heard the news, he was completely confused. He thought that Lu Jingliang had dug a hole to wait for him to jump out of, but it turned out that he was serious.