In later generations, celebrity endorsements and product sales are commonplace.
But in this era, advertising has not yet been widely used.
Zuo Menggeng asked the Xu sisters to serve as spokespersons, which opened a window for commercial promotion for people of this era.
As for the effectiveness of the Xu sisters' leadership, there is no doubt about it.
As the mistress of the camp, Xu Ruolin only needs to show up wearing stockings and leather shoes a few times, and she is guaranteed to cause a trend.
Not only Xu Ruolin wants to do this, but Zuo Mengeng himself also plans to do this.
In order to develop business, it is actually very cost-effective to use your own influence and reputation.
Xu Ruolin was a little worried.
"You are usually reluctant to eat meat. If I go out wearing too good clothes, will it cause criticism?"
Regarding her husband's simplicity, Xu Ruolin sometimes finds it incredible even as her pillow partner.
This man seems to have no materialistic desires and does not care about food, clothing or any other aspect. He is completely unlike other children from rich families.
However, Xu Ruolin knew very well that Zuo Menggeng's style of work was the way to achieve success.
The only thing she can do is to accompany Zuo Menggeng and establish a good atmosphere.
Zuo Mengeng smiled.
"For advertising, you only need to wear it a few times to get the effect. You don't need to wear it all the time."
Xu Ruolin understood and began to think about the appropriate time.
But neither she nor Zuo Mengeng expected that the opportunity would come so quickly.
Liu rushed in like flying, huffing and puffing to report the situation.
"Madam, something happened. Kongfuzi from Zhimaxiang Primary School hit several young students, which made the whole school angry. They are forcing Kongfuzi to apologize. There may be a big quarrel between the two parties."
After arriving in Linqing, Liu Rushi fully expected to serve as Xu Ruolin's personal maid, serving others.
Although she has a high ambition, it is not impossible for her to be a servant.
Unexpectedly, Xu Ruolin treated her like a disciple as Zuo Mengeng said.
He kept her by his side and taught her a lot of new knowledge by words and deeds. He also guided her in writing official documents and handling official affairs, and also let her run around and do various jobs.
In daily life, she was placed outside and was not connected to the inner house.
At first, she thought that Xu Ruolin was guarding against her youth and beauty, fearing that she would seek an opportunity to seduce Zuo Mengeng. But after a period of time and confusion, Liu Rushi suddenly realized that even if she did not use those charming tricks, she would be serious
If you really work hard, you can actually live a good life.
Her current status is as the assistant to the chairman of the Education Committee, that is, Xu Ruolin's secretary. Her monthly salary is actually three taels of silver.
When following Xu Fo, Liu Rushi was used to seeing big shots spending money like water, so Liu Rushi didn't think that three taels of silver was that big of a deal.
But now she has earned these three taels of silver through her own work and labor. When she takes it to spend it, for some reason, she can always hold her head high and feel at ease.
And now, when she has lost the makeup skills she learned in Jiangnan, and runs around with a plain face, the looks she faces no longer have those obscene looks, but are full of respect.
For the first time, Liu Rushi realized the value of self-respect, self-love, and self-reliance.
She cherishes her current life very much, and unknowingly, she works harder and harder.
She knew something happened at Zimaxiang Elementary School immediately and came to Xu Ruolin to report it.
The teacher beat the student, which was not a trivial matter. Xu Ruolin did not dare to neglect it and rushed there in person.
When we arrived at the place, we discovered that the two groups of people were at war with each other and refused to give in to each other.
Gu Qili, the principal of Zhimaxiang Primary School, has been working non-stop, but neither Confucius nor the young students give in.
"Madam said, I love my teacher, and I love the truth even more. Everyone is equal before the truth. Teacher Kong must apologize to us."
The stubborn kid’s name is Zhang Jinhai, whom Xu Ruolin also knows.
In fact, she presided over the establishment of each primary school, and she knew every child. What made her most happy was that Zhang Jinhai firmly remembered what she said.
Of course, she heard this from Zuo Mengeng. She thought it was a wise saying, so she said it casually when teaching the children.
Unexpectedly, the children took her words as a guideline and did not flinch even if they had conflicts with the teacher.
The person confronting them was an old man, wearing a decent Confucian shirt. His arrogance was mixed with stubbornness, and he was even more furious.
"You bastard, how dare you, such a slutty kid, to express your anger?"
Just as he happened to see Xu Ruolin again, he greeted her with a gun and a stick.
"Madam, the place of education should promote righteousness and respect the way of the saints. How can we allow absurd words to run rampant and harm people's minds?"
This little old man's name is Kong Xiangru, and he was a scholar in the 23rd year of Wanli.
Well, to this day I am just a scholar.
After the establishment of the new school, although it focused on the dissemination of scientific knowledge, Zuo Menggen also attached great importance to children's ideological and moral education and traditional cultural education. Therefore, he suggested that Xu Ruolin recruit some traditional scholars to specialize in teaching Confucianism, poetry and other aspects.
Unexpectedly, Confucianism and science still conflicted.
Xu Ruolin said patiently: "Mr. Kong, there is no conflict between science and Confucianism. Confucianism cultivates people and science makes a career, there is no conflict."
Kong Xiangru was extremely hot and shouted: "Nothing in the world can be better than the way of the saints. The rest are all fallacies and heresies. As a woman, you have received the favor of General Zuo, how can you act wantonly, corrupt the principles, and disobey the saints?"
road?"
Xu Ruolin's momentum changed.
"The sun rises and sets, day and night alternate. This is the cycle of heaven. Throughout the ages, countless sages have longed for its way. Qi exists around us, and it is necessary for our survival. I would like to ask, do we need to ask for this Qi?"
Kong Xiangru also knew that he was being stubborn, and what he said just now was like pointing a finger at Xu Ruolin's nose and scolding her.
Thinking about Zuo Mengeng's power, if he were really pursued, his whole family would suffer.
After hearing what Xu Ruolin said, I felt even more ashamed.
As Zuo Mengeng's wife, Xu Ruolin still persuades people with reason. This magnanimity alone is enough to make him ashamed.
Kong Xiangru first apologized with fists in his hands.
"The old man didn't mean what he said and bumped into the madam."
Xu Ruolin did not dare to be arrogant and said hurriedly: "I don't dare. You have eaten more salt than we young people have walked. I will ask you for advice more often in the future."
Kong Xiangru sighed while stroking his beard, and suddenly bowed and apologized to Zhang Jinhai and other students.
"The reason lies in the debate. It is a big mistake to resort to violence and obstruction before you can understand it. The old man has messed up his mind and apologizes to you."
Zhang Jinhai and others were really frightened and returned the favor one after another. For a while, the situation was no longer tense.
This scene happened to be seen by Zuo Mengeng, who came after hearing the news.
"If you know your mistakes and can correct them, there is no greater good. An old master does not deceive others because of his old age. He is upright and bright, and a gentleman is nothing more than this."
After being praised by Zuo Mengeng, Kong Xiangru's face glowed red.
"I have been studying for more than sixty years, and I have achieved great enlightenment today. The general's mind and his wife are my good teachers."
Zuo Mengeng did not take credit, but asked: "I have heard a little bit about the debate between the old master and the students. In fact, the air around us is oppressive, which has been proven. There is a scholar in Europe named Tori
He discovered this phenomenon and called this pressure of air atmospheric pressure."
Kong Xiangru still couldn't believe it, and even stretched out his arms and waved randomly.
"The general said that there is pressure in the air, but the old man moved his arms freely, without any stagnation, and did not feel any obstruction. But I don't know how to prove this theory of pressure?"
Want to prove the existence of atmospheric pressure?
Zuo Mengeng smiled slightly.
This has to mention a very famous experiment.
Although this experiment will not be born until more than 20 years later, it can be used now.
Zuo Mengeng even thought of more and said loudly: "Since everyone has doubts about the existence of atmospheric pressure, how about we conduct an experiment to verify it ourselves in the south of the city ten days later?
"
There were quite a few people watching the excitement around, and they were also skeptical about the existence of atmospheric pressure.
Seeing that Zuo Mengeng had a way to verify the existence of atmospheric pressure at this time, everyone immediately became curious. Soon, it was spread from one to ten, and within three days, the entire Linqing City knew about it.
Ten days later, the school grounds in the south of Linqing City were packed with people, and everyone who could come came.
Obviously many people were crowded on the outside and couldn't see anything, but they still wanted to join in the fun.
As for the inner circle, it is occupied by big guys.
But today's protagonists can obviously only be Zuo Menggeng and Xu Ruolin.
In full view of everyone, Zuo Mengeng and Xu Ruolin arrived.
But today, they are no longer as approachable as they used to be.
Hundreds of armed guards were seen, surrounded by a row of ornate carriages driving into the center of the venue.
This is not a two-wheeled carriage from China, but a four-wheeled carriage from Europe.
Although the carriage is sealed, the windows are inlaid with glass, giving the interior and exterior a sense of transparency that far exceeds that of carriages in China.
Of course, such a carriage cannot travel long distances. The rugged roads in China will make it fall apart. But near the flat city of Linqing, it shows a different style.
The car door opened, and Zuo Mengeng, dressed in a neat black dress, walked out first.
Just looking at his attire, everyone burst into exclamations.