"Shopping malls are like battlefields. Don't put so-called kindness in shopping malls. It will kill your own business." Ye Kai replied, "The most good businessmen can do is fight with others in the mall and then win.
A great businessman will block all options for his opponents from the very beginning and enjoy monopoly profits exclusively. In comparison, which one do you prefer?"
"If you have a monopoly, will you feel lonely as a master?" Chu Jingxuan held a small wine glass and asked in deep thought.
"That's bullshit. Can the words in the novel be taken seriously?" Ye Kai said calmly, "What youth, what pain, those are things only idle kids will read, real masters
, the only thing he thinks about is how to kill his opponent in the shortest time! There are many things that masters can do. Who do you think would like to fight and kill all day long? They prefer to live a stable life.
, sit back and enjoy the fruits of your labor! Don’t let the novel deceive you!”
The plot of the novel that made Ye Kai want to vomit the most was when some masters pretended to be cool and waved their hands to the protagonist who had not grown up yet and said, "You are still too bad, but I am optimistic about your development. Masters are lonely and it is too difficult to find an opponent."
Now, go back and train hard for another three years!
Danger must be nipped in the bud. Are these experts all idiots?
"However, it seems that restricting others from advertising through CCTV does not make sense." Chu Jingxuan looked at Ye Kai venting his emotions, but she didn't say anything different, she just raised a question.
"I just said that no one else is allowed to advertise. I didn't say that there can only be one VCD advertisement." Ye Kai smiled.
Chu Jingxuan was a little stunned when she heard it. She didn't know what Ye Kai meant, and she sounded a little dizzy.
Since others are not allowed to make VCD advertisements, how can there be other VCD advertisements?
Ye Kai saw Chu Jingxuan's confused eyes and immediately laughed, "This is a question of operational skills. If you really occupy CCTV's advertising space with one advertisement, it is definitely unrealistic, at least.
It will cause a backlash in all aspects. What I mean is that you can set up several different brands at the same time and sell VCD players at high, medium and low-end price points. In this way, you can cover all user groups, and separate
Brands can advertise on CCTV at the same time, for example, five or six brands. In this way, other people's positions will be occupied, thereby achieving the effect of taking all roads and leaving others with no way to go."
"Take the road you are told and leave others with nowhere to go..." After hearing this, Chu Jingxuan's eyes widened, she looked at Ye Kai, and after a long time she said, "Second Young Master Ye, you are really full of witty words."
"Language is just a way of expression, the important thing is here." Ye Kai pointed to his head, "You must have your own thoughts!"
"Okay, I admit that you are a thoughtful person. Cheers to your thoughts!" Chu Jingxuan smiled, raised the wine glass in her hand and said.
"Cheers." Ye Kai also raised the wine glass in his hand and drank it in one gulp.
The two of them were floating along the boat on the lake while eating.
"How does it feel to be the deputy director?" Chu Jingxuan suddenly asked.
She was very curious, what would Ye Kai, a nineteen-year-old deputy director, feel like?
Others at this age should be in college. Just like Chu Jingxuan herself, although she is also involved in the operation of the family business and has even started to engage in venture capital, she still goes to school often, but not as much as others.
Just frequently.
Thinking that Ye Kai was already the director of the management committee of a high-tech zone and the actual leader with the most power, Chu Jingxuan felt a little curious, because she felt that Ye Kai had not put much thought into the management of the high-tech zone.
The chairman of the committee acts like a minister who doesn't care.
Chu Jingxuan was very doubtful that a high-tech zone that could not see the director of the management committee every day could develop smoothly.
"Deputy Director...it seems like there is nothing new..." Ye Kai thought for a moment before replying, "But, logically speaking, I should be a salaried person, ha, I am a national cadre."
"You, Mr. Ye, still care about that little money? I guess it's not even enough for a meal..." Chu Jingxuan asked him what it was like to be the deputy director. Unexpectedly, the first thing Ye Kai thought of was the salary issue, and he couldn't help but think.
Somewhat funny.
"It can't be said that. Although the salary is small, it is the reward I get for working for the country. The symbolic meaning of it is relatively large." Ye Kai replied seriously, "China is actually still an official-based society. Everyone cares about wages.
The concern is actually the concern for power and position, so when many people meet each other, they will suddenly ask, how is your salary? How much does it cost per month? Is it a financial expense? "
"Second Young Master Ye does not need financial expenses. You can help others to finance the expenses." Chu Jingxuan said.
"This is probably quite embarrassing. I really don't have that much money." Ye Kai laughed, but he was thinking in his heart that if Russia's operation was successful, it would probably not be possible even if he had to pay for other people's finances.
Things that cannot be accomplished.
Chu Jingxuan also laughed, casually pushed her hair back, and then asked, "But do you think a VCD project really costs 100 million US dollars?"
Regarding the topic of another $100 million investment that Ye Kai promised her, Chu Jingxuan carefully analyzed the reasons and felt that Ye Kai seemed to be vaguely reminding her that the investment in this project was relatively large, but whether it would be used
One hundred million US dollars is still an unknown number.
"Haha, actually I estimate that 30 million US dollars is enough. The rest is for you to build other brands and cultivate the market..." Ye Kai said to Chu Jingxuan, "There is a big problem here.
The problem is the source of the film, have you considered it?"
"Is it about the source of the film?" Chu Jingxuan obviously did not consider this issue. After hearing what Ye Kai said, she frowned.
"There is a saying that is very vivid, it is difficult for a clever woman to make a meal without rice." Ye Kai said, "If you have a VCD player, you naturally need a VCD to watch the content, but have you considered what content should be put on the DVD?
?”
"The movie is just like the content in the video tape." Chu Jingxuan replied immediately.
Although it feels good to watch a movie in a large theater, there are also some problems. For example, if you want to relive a classic or something, the theater may not show it, and to watch movies at home, you can only have a VCD player at hand.
As long as there are DVDs with relevant content, everything is settled. You can watch it however you want.
Chu Jingxuan took this into consideration, so she believed that VCD players with good image quality and small DVD size would have a huge potential market.
"If you make the DVD player, who will make the DVD?" Ye Kai raised a very realistic question.
"Of course..." Chu Jingxuan was about to tell the answer, but saw the smile on Ye Kai's lips. She immediately stopped, then considered the problem, and then raised her head and asked, "What do you mean?
, is there a problem here?”
"Of course there is a problem!" Ye Kai replied with a smile, "Do you think the copyright owner of the movie would agree so easily to you using their movie content?!"
"Yes, do you have to spend money to buy it?" Chu Jingxuan hesitated.
"There is nothing wrong with spending money to buy it, but if after you buy it, someone else will rip your DVD like a video tape, and then sell it at a low price, what will happen?" Ye Kai asked rhetorically.
"This... is more difficult..." Chu Jingxuan immediately frowned.
Yes, I spent a huge amount of money to purchase the rights to use the movie from the copyright owner, but it was copied by others and used to make profits. In this way, my mentality must not be balanced.
The problem pointed out by Ye Kai really made Chu Jingxuan feel entangled in her heart and she didn't know how to deal with it.
Seeing Chu Jingxuan lost in thought, Ye Kai laughed. Although Miss Chu has some foresight in this regard, she is young after all and has too little practical experience. It is inevitable that she will make omissions when dealing with problems.
You must know that the emergence of pirated VCDs is actually not a bad thing for VCD manufacturers. At least in China, the emergence of pirated VCDs has played an important role in popularizing VCD machines, optical drives and even computers themselves.
The reason why pirated vcds are so prevalent is, firstly, because of the low cost, and secondly, because vcds do not have any copyright protection measures.
Regardless of whether it is a genuine or pirated v c d, as long as you put it into your computer's optical drive, you can see all the files and folders, and then you can copy or burn them as you like.
Although "encryption" appeared to a certain extent in the later period, it only hides files by modifying the file allocation table, and has no resistance to the entire disk copy.
It is conceivable that as long as Chu Jingxuan dares to purchase a large amount of movie resources to make VCD discs, a large number of pirated products will soon appear and be dumped on the market.
In this respect, this is a plan that will suffer heavy losses as soon as it goes public.
In China, there are a large number of people who want to get rich quickly. In order to obtain huge wealth in a short period of time, there is nothing they dare not do.
For things like copying pirated VCDs, the threshold is actually not high. A professional production line can only cost more than 200,000 yuan, and the subsequent investment is only a few cents per disc, which is a high amount.
The huge contrast between the returns and the negligibly low costs is enough to make many people rush in.
Therefore, for Chu Jingxuan, the more film resources she purchases, the more serious the losses she will suffer in the future.
"Then what should we do?" Chu Jingxuan hesitated and looked at Ye Kai with her beautiful eyes.
