"Director Fu, I heard that the operation of the tobacco factory is facing certain difficulties now?"
Fan Hongyu took a sip of red wine and asked with a smile.
Fu Dezhen narrowed his eyes slightly, then smiled and said, "It's not difficult, it's because there are too many triangle debts now, and it's difficult to get some money back, and there's a little inventory and account opening."
Fu Dezhen is trying to save face.
Peng Na once said very clearly to Fan Hongyu that the current inventory and account registration of Hongzhou cigarette factory are combined together, which is already an astronomical figure, almost 80 million. In the 1980s, a factory had a bad debt of 80 million, that was
Extremely terrifying thing.
If it weren't for the cigarette factory, such data would be enough to crush the entire factory.
Ling Hefan is known as a young handsome man in Hong Kong. All of his assets are added up to less than 20 million Hong Kong dollars, which is mainly due to the recent hot sales of handheld gaming consoles.
But it seems that Fu Dezhen is not particularly anxious.
Speaking of which, the factory is state-owned, Fu Dezhen is the factory director appointed by his superior. If the factory is really collapsed, it will not affect his level and position. He will still become an official in another place. Naturally, will the new position still be like a tobacco factory?
If you have such a fat and shortage, it may not be necessary.
"Manager Fu, as far as I know, triangular bonds mainly appear in infrastructure units, and tobacco is a state-owned monopoly. The impact of triangular bonds will not be great, right? The current difficulties encountered by tobacco factories are mainly the formulation and market problems. Market release
After opening, dealers have many purchase channels, and the sales of Hongzhou tobacco factories and local tobacco will definitely be affected."
Fan Hongyu pointed out the real crux of the problem without hesitation.
In today's conversation, no matter what, he must take the initiative, otherwise this matter will be delayed in a long time. Fan Hongyu doesn't care. He is young enough to be able to delay. But Fan Weiguo is no longer young, but he can't afford it.
Aunt Zheng interrupted, "Yes. The sales situation in the tobacco industry is too messy now. It is said that it is a national monopoly. As a result, dealers have all kinds of purchasing channels, especially smuggling cigarettes, which are extremely numerous. Now many people in Hongzhou are smoking.
The smoke from the outside... I asked me to say, Lao Fu, you have to report to the provincial bureau. This will not work. Take measures to prohibit the smoke from outside from flowing into our Qingshan market. Otherwise, if this continues, the factory will have to pay.
I can’t afford to send it anymore, you, as a factory manager, won’t be glorious!”
Zhao Ge pursed his lips and smiled.
No matter what purpose Aunt Zheng said, at least she was indirectly helping Fan Hongyu.
Fu Dezhen glared at her and said unhappily: "What do you know? What is a market economy? If the provincial bureau can issue such a document, it is called a planned economy, which is in opposition to the country's major policies."
Some time last year, personnel changes occurred at the highest level. The new chief was more determined than his predecessor in accelerating the process of reform and opening up. Many decisive measures were taken. The market economy was further liberalized, and the governance measures of local governments became
He is relatively open-minded, at least he looks very open-minded, for fear of being labeled as "local protectionism" and "resisting reform and opening-up policies".
The full liberalization of the tobacco market in Qingshan Province is inevitable.
Fan Hongyu smiled and said, "Aunt Zheng, reform and opening up, the market economy is the general trend. It may be difficult to rely solely on administrative orders to carry out production and operation. If Hongzhou Tobacco Factory wants to revitalize it, it must also find solutions from the perspective of business management.
”
"It's this. Mayor Fan, I know that although you are young, you are a genius in economic construction. Your maple forest model is now famous in the province. If you follow your opinion, how can you do the Hongzhou Tobacco Factory?
Get back on your feet?"
"Director Fu, I dare not talk nonsense about this. You are the real expert in setting up a tobacco factory."
Fan Hongyu smiled and flattered Fu Dezhen.
Fu Dezhen waved his hand and said, "Mayor Fan, there are no outsiders here, don't be polite. I'm asking for advice sincerely. Although Hongzhou Tobacco Factory is a state-owned unit, if it declines in my hands,
It's a dull look."
This is the truth.
Fu Dezhen is also a person who loves face.
Besides, the tobacco factory has poor performance, and the "treatment" of his factory manager is also much worse.
Seeing that Fu Dezhen was sincere, Fan Hongyu was no longer polite. He played with the glass in his hand and said in a pondering manner: "Director Fu, please forgive me for your bluntness. The current recipe of the cigarettes in our Hongzhou Tobacco Factory is too old.
The taste is average and there is no characteristic at all. This is the main reason for the unsalable sales. In the past, there was no reform and opening up, and the planned economy was carried out, and there was no problem in the province. Now with competition, the situation is different. The psychology of the masses
, Simply put, sometimes I really have a little bit of a new and bored with the old. I have been smoking cigarettes of the same brand and the same taste for more than ten years, and everyone wants to change their taste. In this regard, there is no competition for Hongzhou brand cigarettes.
The strength. The variety is too single. If you want to get out of the predicament, you must first work hard on this aspect.”
Fu Dezhen nodded, agreed and said, "Mayor Fan's words make sense. We are currently organizing scientific and technological research. Lao Peng is the leader of the research team... Oh, Lao Peng is the female reporter Peng Na of the Provincial Newspaper.
My son, you should know Peng Na, right? She seems to have been interviewed in your Fenglin Town.”
Aunt Zheng hurriedly said, "Look at your memory. During the Chinese New Year, Mayor Fan came to visit the New Year, and it was Nana who came with him. He is a good friend."
As he said that, Aunt Zheng couldn't help but glance at Zhao Ge's beautiful face.
I thought Peng Na and Fan Hongyu were in love, but now it seems that their guess is wrong. This charming and rich Chairman Zhao is Fan Hongyu's girlfriend.
To be honest, although the little girl Peng Na is not as beautiful as Zhao Ge, she is very cute. From a fair standpoint, Aunt Zheng believes that Peng Na and Fan Hongyu are also good matches.
Of course, Aunt Zheng can't make the decision if Fan Hongyu is in the end.
Zhao Ge smiled, not caring about it at all.
As a cadre, it is natural for Fan Hongyu to deal with lesbians during work. Zhao Ge would not eat such jealousy.
"Ah, yes, look, I forgot... Oh, Mayor Fan, it's better to be young. After this person has passed forty years, he is not as good as before, both his energy and memory are better than before.
.”
Fu Dezhen said as he blew up.
Looking at this posture, Fan Hongyu can conclude that Aunt Zheng never mentioned to Fu Dezhen about her wishes to his family. As the head of a factory, she has great power. I am afraid that the number of people who wished Fu's family during the Spring Festival is enough.
If you can’t count it, how could Aunt Zheng deliberately mention this matter to Fu Dezhen?
Fortunately, this section is no longer important, and Fan Hongyu will not "suppose" it.
"Manager Fu, just studying a new formula is probably not enough to change the overall situation. Hongzhou Tobacco Factory is a large state-owned enterprise. It is a systematic project that needs to spend more energy. Especially for market demand, more research should be made.
You have to understand it."
"System Engineering? Market demand?"
Fu Dezhen repeated Fan Hongyu's words, which was a little confused.
Fan Hongyu couldn't help but realize it.
It seems that at this stage, the so-called "system engineering" has not yet become popular. For example, the "engineering flow" that was named after the "some project" in later governments who built toilets in later generations have not yet reached its peak.
As for talking about market demand with mainland cadres at the moment, the concept is even more advanced.
"Manager Fu, after the tobacco factory develops a new formula, how do you plan to price the new cigarettes?"
Putting aside system engineering and market demand, Fan Hongyu asked technical details directly.
"We plan to create another brand. In addition to the Hongzhou brand, the new cigarette is planned to be named after "Qingshan". The retail price is set to three levels, the high-end three, the medium-end two, and the low-end eight cents."
Fan Hongyu smiled and shook his head gently.
Fu Dezhen hurriedly asked, "Mayor Fan, do you think there is something wrong with our pricing? Or is there a problem with the name?"
“There are all problems!”
Fan Hongyu said without hesitation this time.
Fu Dezhen was not angry and said with a smile: "What is Mayor Fan's suggestion?"
"The name needs to be changed, and it is not impossible to use the province as the name, but it is too limited. As for the price, I think it is really set too low."
"Three dollars are no longer low. We have discussed the price based on the average salary of ordinary employees in the province."
Fu Tingting asked in the air: "Mayor Fan, you are a rich man. So what high price should you set to set?"
Fan Hongyu smiled and said, "I am not a big guy, I am a state employee... Director Fu, I think the price of the new cigarette brand is more appropriate to set it at around 20 yuan."
"Twenty yuan? One pack?"
Fu Dezhen almost jumped up, and Aunt Zheng, Fu Yulong and Fu Tingting also widened their eyes.
"How can this work? The people can't afford it..."
Fu Dezhen then shook his head repeatedly, feeling that Fan Hongyu was just talking nonsense.
Fan Hongyu smiled slightly and said, "Director Fu, since Yunxuan Shopping Plaza can have a Pier Cardin set of 22,000 Pier Cardin, why can't Hongzhou Tobacco Factory have a cigarette worth 20 yuan per pack?"
"This...isn't this a concept?"
"Of course it's a concept. What is the market? The market is the psychology of consumers. The same set of clothes made by street tailors and Pier Cardin are two completely different products. The former is clothes, and the latter is
Luxury goods are a symbol of identity and status. Just like in the past two years, foreign cigarettes have suddenly become popular, Sanwu, Marlboro, and Hilton, and the prices are basically over ten yuan. In terms of taste, foreign cigarettes are actually difficult to smoke.
, completely unsuitable for our national conditions. Why has it become so popular all of a sudden? The key is to show off! Many people think that being able to afford a pack of foreign cigarettes for ten yuan means that they are rich and superior. This is the market
Need. Since that's the case, why don't we create a brand for the market? People need luxury goods, so we give them a luxury jewelry. The so-called "find the pulse of the market" is so simple."
Fan Hongyu waved his hand gently and said in a very confident tone. (To be continued...)
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