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Chapter 399: A Win-Win Network

"What project?" Zhou Li asked immediately. Zhang Yicheng's move will definitely not be ordinary. This is a fact recognized by many people.

"It's about TV series!" Zhang Yicheng said with a smile, "We have several TV series currently in production, including one called "Latent"!"

""Insidious"? Is it a spy drama?" Zhou Li has a keen sense of smell and reacted immediately

"Exactly!" Zhang Yicheng said with a smile. He was not surprised at all that Zhou Li could guess it. After all, the current spy dramas have become extremely popular. By the end of 2008, there will be nearly 13 TV dramas on the TV screen.

Being dominated by spy dramas, doesn’t even Jiangsu Satellite TV have “Snow Wolf” being strongly broadcast?

"It is a brand new spy drama!" Zhang Yicheng said, "It is still being filmed. I dare say that compared with him, almost all the spy dramas on the market today are vulnerable!"

"Mr. Zhang is so confident!" Zhou Li originally thought that Zhang Yicheng was also following the trend and wanted to make a spy war drama. After all, spy war dramas are so popular now. Is there anything strange about it? But when she heard Zhang Yicheng say this, it seemed a little different.

Zhang Yicheng would not say such nonsense

Although Zhou Li had just known him for a short time, Zhou Li still had confidence in judging people. Zhou Li believed that she would not be wrong. Zhang Yi was very confident as a person, but also very cautious. From just now

It can be seen from the invitation to become a strategic partnership. Zhang Yicheng will never talk nonsense.

"Yes, I am very confident that once this drama is released, it will be able to sweep all current spy dramas!" Zhang Yicheng said, "This is why I fell in love with this drama at first sight!"

"So what is the cooperation that Mr. Zhang is talking about?" Zhou Li asked

"I hope to change the current TV drama model!" Zhang Yicheng said, "The current TV series broadcast model is serial broadcast. Often a TV series may be finished in more than ten days!"

"Well, it's true!" Zhou Li said

"This will directly lead to the TV series getting longer and longer!" Zhang Yicheng said

As far as Zhang Yicheng knows, the State Administration of Radio, Film and Television has always had invisible regulations that stipulate that imported overseas film and television dramas should be controlled within a certain number of episodes. In the past, family-style Korean dramas that were considered "soap operas" were the first to bear the brunt. In contrast, domestic TV dramas

The number of episodes seems to be increasing unabated, and long-running dramas are becoming more and more popular.

In the previous life, Zhang Jizhong's version of "Journey to the West" was not only controversial in terms of its styling, plot and lines, but the procrastinating plot was also one of the focus of complaints from the audience. Many viewers said that the old version of "Journey to the West" basically told one story per episode, while the new version

It takes two or three episodes to explain one thing, which is obviously a waste of time. Regarding this kind of complaint, Big Beard actually has some helplessness. According to his opinion, 5 more episodes should be deleted, but there are investment issues.

Collecting money is the problem with TV dramas

Zhang Beard can be said to have revealed the truth. The TV series are getting longer and longer, which may not be the original intention of the creators. Among them, the profit drive of the producers and broadcasters is the focus of the problem. Looking at the screen, not only the new filming of four famous works and a comparison

A long one, "The Legend of Zhen Huan in the Harem", "The Secret History of Concubine Yang", "The Secret History of Xi Shi", and even spy war dramas are all big ones

TV stations have been involved in many TV dramas from the very beginning. From the broadcaster's point of view, long-form dramas do have an advantage in terms of ratings. Nowadays, the competition among major TV stations is too fierce. Some TV dramas have reached more than ten episodes before the audience

Just when you can sit down and watch it with peace of mind, you shoot 20 episodes, and you finish the show before the audience can sit still. From the perspective of advertising, advertisers also hope that the TV series will be longer, so that the advertising dollars will be more valuable.

Nowadays, TV dramas are becoming more and more difficult to work in, and actors' salaries are getting higher and higher. Broadcasters do not look at the screenwriters or directors, so it is increasingly difficult for big-name newcomers to get ahead. The salaries of second- and third-tier actors have gone up, but their acting skills have not improved.

, as long as it is a familiar face, the price is two or three times that of the previous one. The national TV drama production has exceeded 10,000 episodes, and only about half of them have finally met the audience. Although the TV drama market has already been oversupplied, there is still a continuous influx of funds to see the TV drama market.

"Progressing by leaps and bounds", some big-name stars who originally specialized in the film market could not resist the temptation and made a "return" to return to the small screen.

After more than ten years of development, China's TV drama industry has now grown into the world's largest TV drama producer. During this process, actors' salaries have increased, but their patience has decreased. In the past, from studying scripts to experiencing life, one film was filmed

It takes at least half a year. Nowadays, it is quite difficult for front-line actors to stay on the same crew for three months. In addition to the creative environment, which is no longer simple, the high salary has also made most crews unable to make ends meet.

It has almost become a trend to simply get the expenses for this drama back from the TV station by extending the series.

Zhou Li is also very troubled by this. On the one hand, the producer's behavior has greatly increased the cost of purchasing the film, but in terms of ratings, she needs such a smelly and long foot binding like an old lady's.

TV series like cloth

If possible, she wouldn't want such a long TV series, but this is a trend that has almost no solution

What is the most important thing about a TV series? It is not the producer or the TV station, but the audience. Everything is for the audience and everything revolves around the audience.

In the past, it was easy to get ratings. For example, "Huan Zhu Ge Ge" received 40 to 50 percent of the ratings. Although this was related to the excellent production of "Huan Zhu Ge Ge" itself, it was essentially due to the fact that at that time

Apart from watching TV, there is not much entertainment.

But now ten years have passed, and the Internet has developed rapidly. Many people no longer have to choose to watch TV series. There are so many things that can be done on the Internet. The Internet has become the most direct competitor of TV stations.

In the industry, "internet and channel linkage" and "taiwan and network win-win" have been the most popular words in the past two years. At present, the main business of several domestic mainstream video websites is on-demand movies and TV series. With the rapid rise of video websites, various satellite TV stations are looking at the

Although anxious in their eyes, the interesting thing is that the two quickly found common interests - video websites need traditional TV media to "bring in" the clicks of new dramas; although TV stations have the risk of being diverted, new media

The rapid dissemination effect brought more viewers - and the "win-win situation between Taiwan and the Internet" was born.


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