From this point on, Tomato Station can be said to be making a lot of money!
Of course, Zhang Yicheng would not be so kind. Just recovering the cost and making a small profit of tens of thousands is not something Zhang Yicheng can be satisfied with. Think about it, how could Zhang Yicheng in the previous "Destined to Love You" give up so easily?
"Of course, if the ratings exceed four points, I hope to increase it to two million per episode!" Zhang Yicheng said slowly
Two million per episode, Zhou Li frowned. Compared with the previous one million, two million per episode can be said to be a huge difference. It can be said that the overall price is slightly higher, but think about it, this is unique.
It's a drama, it's not a first-run drama. In other words, after it's sold to Tomato, it can't be sold to other channels.
The total sum is 60 million. Zhang Yicheng not only recovered the cost of the TV series version of "Latent", but also recovered the cost of the movie version, and can also make a small profit of 20 million
Don’t underestimate 20 million. Just from selling TV series copyrights, many TV series that invested over 100 million in his previous life did not make as much as him. In his previous life, the cost of "A Dream of Red Mansions" was close to 1.2 billion, and the final total selling price was only 122.
It’s only 100 million. The cost of "New Water Margin" is 130 million, and the total selling price is only 160 million.
Of course, the cost and the selling price are not the same thing, and it does not mean that they must be in a proportion. It just shows that the majority of the revenue of TV series is not on the TV station, and the TV station can get the money back.
That's not easy. Calculated based on the revenue ratio alone, if an episode costs two million, then Zhang Yicheng's revenue has already exceeded 200%.
Zhou Li nodded and confirmed the two million. After all, this is a solo drama, and if it can get a ratings of four points, it can even reach the top of the year's ratings.
This is four points. In Zhang Yicheng's previous life, "The Legend of Zhen Huan" was awesome. It only had a ratings of 1.7. It was among the top ratings. It didn't even get half of what Zhang Yicheng promised now.
Of course, the situation in later generations is different from now. In the 21st century, the era of explosion, although only four years later, the situation is already very different. Of course, this has a lot to do with whether it is a solo broadcast or a serial broadcast, 11
The TV series with the highest ratings in the year, "Palace", "The Temptation of Going Home", "Step by Step", and "The Age of Naked Marriage" are all solo dramas, while 2012's "The Legend of Zhen Huan", "The Art of the Heart", etc.
It's a network drama
More importantly, more than 70% of TVs are turned on now, but in just a few years, this ratio will drop to about 30%.
TV series production has essentially become a "sunset industry"
So no matter how you look at it, the ratings at Four Points are definitely not bad. Two million is not a loss at all, and there is still money to be made.
"Of course, if the ratings can break five, I hope it will be three million!" Zhang Yicheng vowed.
"Three million!" Zhou Li's eyelids jumped. For a TV series worth three million dollars, their Tomato station has never done such a large deal. The smash hit "Dae Jang Geum" was sold to Tomato for US$80,000.
The imported ones don’t even have one million yuan.
Three million. If they really spend three million to buy a TV series, they will hardly make any money at all. Even if they sell all the advertising spaces, they will not make any money.
"Mr. Zhang, is this price too high?" Zhou Li said
"Is it high? Not high at all!" Zhang Yicheng said with a confident smile, "If an episode costs three million, you really won't make any money from an economic perspective, but from an effect perspective, you won't lose at all.
, if Tomato Channel wants to unseat Mango Channel, it is an inevitable choice to become a hit. Mango Channel became an instant hit with "Dae Jang Geum", so if Tomato Channel wants to really make some achievements, this is an inevitable choice.
choice, and judging from the broadcast time of "Latent", it can definitely lock in the ratings championship for a quarter, or even the entire 2008 year. Compared with such influence, this investment is nothing. Mango Channel can rely on
"Dae Jang Geum" created a Golden Eagle Theater, and you can do the same!"
Who doesn’t want to copy the ratings miracle of Mango Channel? But the question is, where can we find such popular TV series? It’s one thing that the ratings platform is not as good as Mango Channel. What’s more important is that in the early stage, Mango Channel was willing to
Spend money to buy independent dramas in large quantities. At that time, independent dramas were infinitely cheaper than now. Almost all good TV dramas were introduced by Mango Channel. How could anyone else have a share? And this
At that time, Zhang Yicheng sent "Latent". Zhou Li didn't know whether it was good or bad, and she didn't even know what he was talking about. She only knew that it was a spy drama, but that was enough, because it started from Zhang Yicheng.
came out of his mouth
Is it possible that Zhang Yicheng is kidding himself? Of course it is impossible. More importantly, the money is not required to be paid immediately, but is paid based on the ratings. If the ratings are not good, they will not pay a penny.
There is no need to pay. Judging from Zhang Yicheng's entire plan, they will not lose money anyway. If they don't even get a three-point rating, they don't have to pay. And Tomato TV broadcasts a drama in vain. If
If it exceeds 3 points, they will make a big profit. If it exceeds 4 points, they will make a small profit. If it exceeds 5 points, although there is no profit or loss, the Tomato Channel’s name will suddenly become famous, just like the Mango Channel back then with "Dae Jang Geum"
It's like making a name for yourself in one fell swoop
"Okay!" Zhou Li has great courage after all. Otherwise, she would not be able to bring Tomato Channel to the top of satellite TV ratings in just a few years. Naturally, she knows very well that if she wants to become an instant hit, she must
Preparation is essential, which is why she will mobilize nearly one billion yuan this year to compete for the ratings ranking. As long as there are ratings, there will be advertising. If there is advertising, there will be income. If there is income, you can spend more money to introduce
Better dramas, better programs, more advertising, this is a virtuous cycle
This is how Mango Station got on the right track
"Since Mr. Zhang has great courage, how come I don't have the courage to take a chance!" Zhou Li laughed and said, Zhang Yicheng has taken the initiative to bear all the dangers. If she doesn't have the courage to give it a try, then
She really has no qualifications to continue to lead the Tomato Channel.
Hearing this, Zhang Yicheng raised the corner of his mouth slightly, with mixed emotions, but what he was thinking about was, when will one day, relying on the name of Sky Blue Film and Television, bad dramas can be sold at sky-high prices!