"How to make a fuss?" Cook became interested: "If the Xingyi tablet sells well all over the world, the iPad will suffer heavy losses. We will never allow it!"
Jesse said sadly: "As long as we are like this... like this... the Xingyi Tablet will never be a big hit!"
The more Cook listened, the brighter the smile on his face became:
"Very good, I'll do as you say! In this way, not only can we suppress the quad-core Xingyi X1 pro, but we can also suppress the quad-core xphone 1pro, as well as other Nvidia quad-core mobile phones and tablets!"
"Well done! Jesse, if this happens, you will be the number one contributor. Do it immediately."
"Yes, Chairman!" Jesse was in a good mood and must do this well.
Whether he can be promoted to manager depends on whether he can kill Xingyi tablet X1pro and xphone 1pro!
This kind of opportunity is very rare, so we must seize it and decisively set up a special team to arrange this matter.
The third generation of the iPad will be released the day after tomorrow. He wants to prepare this sharp sword for Apple before the iPad is released, the sword that will kill the Xingyi tablet X1pro!
With the announcement of Xingyi tablet sales, it has broken the sales record of iPad several times, and overseas media are rushing to report on it.
For a time, Xingyi Technology became a sensation around the world, and the popularity of Xingyi mobile phones and Xingyi tablets soared rapidly.
Many foreigners who have never heard of Xingyi Technology know that there is a company in Xia that is better than Apple.
It has launched a series of products that are better than iapd and iPhone and are selling well all over the world.
So they rushed to the nearby Xingyi flagship store, Meiyou, Zhenyou flagship store, and specialty stores to buy it.
But I found out that it was already sold out!
However, this shortage has only further stimulated the enthusiasm of consumers, who have made full reservations.
Why did Xiaomi use hunger marketing in its previous life and sell so well?
It’s because consumers accept this.
The more spot the goods are, the more consumers feel that the sales are not good and do not want to buy them.
The more it sells out, the more popular it becomes for consumers, and the more they buy it.
Herd mentality is what it is.
What's more, the sales of Xingyi Tablet X1 and Xingyi Tablet X1pro are really terrible, with more than three to four million sold, and their product strength is really strong.
The stores in the mall are not far away. Look at the Apple iPad next door, and then look at the ultra-narrow bezels of the Xingyi Tablet, with its ultra-high appearance and ultra-high configuration. Consumers’ eyes are straightened.
The design is not from the same era, and its appearance can surpass the iPad.
As for the system?
No matter how good Apple's system is, it won't have as big of an impact on users as multitasking split-screen, or as big of an impact as the beauty algorithm.
These features have been standard features for many years and are not worth mentioning.
But in 2012, they were all so powerful that they completely wiped out all the advantages of the IOS system.
What's more, iOS 4 in 2012 was actually quite average, and it had little advantage over the newly released Android 0.
Even if IOS 0 is about to be released, its advantages over Android 0 are not too obvious.
It’s not as scary as 0’s multi-tasking split screen + beauty camera!
Especially female users, as soon as they see the appearance design of Xingyi Tablet, they already want to buy it.
After experiencing the beauty function of Xingyi Tablet in the store, it is a must buy!
If it’s not in stock, you’ll have to reserve it in full.
As for the magic of the beauty camera, let alone female users, many male users cannot.
Many men also try to beautify themselves when taking photos, and everyone loves beauty.
In addition, most male users are digital fans and are sensitive to parameters and configurations. Many of them like to play games. Factors such as Xingyi Tablet's large memory, high configuration, high pixels, anti-freeze battery, real backend, etc., all made them determined.
Give up iPad and buy Xingyi Tablet.
For a time, although Xingyi Tablet X1 and Xingyi Tablet X1pro were sold out, the number of full-price reservations surged rapidly.
In just one day, both numbers surged to over one million.
Xingyi Tablet X1 has sold more than 4 million units + fully booked units.
Xingyi Tablet X1pro has sold more than 5 million units + full reservations!
This surprised Wang Yi. He can only say that the iron triangle of ultra-high product strength + epoch-making design + hotly searched publicity will always be invincible.
And Wang Yi has implemented these points to the extreme!
In desperation, Wang Yi could only call BYD shopkeeper Wang again:
"Dr. Wang, we have another huge order, so we have to add another order!"
Shopkeeper Wang chuckled: "This is a good thing. BYD welcomes you and I will make arrangements immediately."
"Okay, then we will produce as much as possible. Xingyi Tablet X1 will produce 5 million units this month, and Xingyi Tablet X1pro will produce 6 million units this month."
The 5 million Xingyi Tablet X1 plus the 2 million in stock reserved last month brings a total of 7 million, which should be enough for global sales this month.
Next month we will continue to produce 5 million Xingyi Tablet X1s, which will be enough to sell, so we will have to cut orders and reduce production in May.
And the 6 million Xingyi Tablet X1pro, plus the previous 3 million in stock, is a full 9 million, which is enough to sell this month!
Sales will drop to around 6 million next month.
Whether it is a mobile phone or a tablet, they are updated very quickly, and they are always the most popular and have the highest sales volume in the first month.
It will be reduced by one-third in the second month, half in the third month, and it will only become less and less in the future.
Of course, this is all based on the premise of open supply. If hunger marketing misses the golden period in the first two months, production capacity increases in the third and fourth months, and the popularity decreases, it will be useless.
This was the case with Meizu in the previous life. MX, MX2, and MX3 were very popular in the first two months of their launch, with high sales and no stock.
It was available in the third month, but the popularity was low and it couldn't be sold.
Similarly, Wang Yi doesn't know how long the popularity of the Xingyi Tablet will last.
Wang Yi doesn’t know how much impact the subsequent iPad will have.
What he can do is to open full reservations before the iPad is launched, lock in as many orders as possible, and at the same time, produce like crazy and ship as much as possible!
Get the highest sales volume and maximize profits before the popularity fades.
In this way, even if the popularity of Xingyi Tablet decreases in a few months and global sales drop from 9 million or 7 million per month to 5 million or 3 million, it won't matter.
By then, tens of millions of Xingyi tablets have been sold and money has been made!
In addition, Wang Yi did not dare to underestimate the learning ability of his friends.
The reason why the Xingyi tablet is so popular is largely due to Wang Yi's strategic leadership, quad-core processor, dual 8-megapixel front and rear, 2G large memory, anti-freeze large battery, ultra-narrow bezel, beautification algorithm, multi-tasking
Screen……
These are advanced configurations that are ahead of the current situation.
But unfortunately, the barriers to these things are not high.
For example, it is not difficult for Samsung and Apple to learn from them, and it is only a matter of time before they launch products of the same level.
As the production capacity of NVIDIA's quad-core processors increases, dozens of NVIDIA's quad-core mobile phones and tablets will be released soon.
Similarly, friends can also copy the front and rear 8 million lens modules, 2G RAM, ultra-narrow bezels, etc.
Even if it is multi-tasking split screen, a friend can come up with it in a month or two.
The only thing that is a bit difficult is the beauty algorithm, but it is only a matter of time.
For example, if Samsung and Apple want to develop a beauty algorithm, it will only take a few months to concentrate their elite efforts.
Coupled with the redesign time, slow brands will be able to catch up next year.
And fast shooters like Samsung, Apple, and HTC will be able to catch up in the second half of this year.
However, Wang Yi is not worried about the proud Nokia.
Nokia is still living in its own world. It has no future by giving up Android and following Microsoft's path to darkness.
But once Apple and Samsung’s new products catch up and compete with Xingyi Technology, that will be the time of disaster for Xingyi tablets and Xingyi mobile phones.
Wang Yi could only take advantage of the more than half a year of catching up by his friends and sell products like crazy to quickly seize the market.
At the same time, the next generation of research and development will be launched to ensure that as soon as the other party copies the first generation product, Wang Yi can launch a more advanced second generation product, thus maintaining an absolute advantage and continuing to be far ahead!
Only in this way can we ensure the dominance and core competitiveness of Xingyi tablet and Xingyi mobile phone and lead the industry trend.
Only then can Xingyi Technology be built into a truly high-end product that will be comparable to, or even surpass, Apple and Samsung in the future!
Thinking of this, Wang Yi went straight to the mobile phone department:
"Changlin, xphone 1pro, Xingyi Tablet X1, and Xingyi Tablet X1pro are all very successful. You are doing a great job!"
"It's all under the leadership of the chairman. If it weren't for the epoch-making ideas you proposed, the products we make would be rubbish like those of our friends."
Zhu Changlin is not arrogant about taking credit. On the contrary, the more successful the Xingyi mobile phone and Xingyi tablet are, the more he understands how powerful Wang Yi is.
If it weren't for Wang Yi's epoch-making ideas, they wouldn't be able to produce such an awesome product.
Wang Yi smiled slightly: "How is the development of the second generation of Xingyi?"
This is the purpose of his coming.
You don’t need to think about it to know that all friends are studying xphone 1 and xphone 1pro, and they are all following the trend, following the trend of design, following the trend of configuration, following the trend of the system...
Xingyi Technology can only go faster.
Calculating the time, iPhone 5 will be released in September this year, and Xingyi 2 will not be too late.
Or release it earlier, in August, to seize the opportunity for new students to start school during the summer vacation.
Every year, tens of millions of college freshmen are equipped with mobile phones, and xphone 1 and xphone 1pro are their choices.
If the second generation is released at this time, it can also attack the iPhone 5 and capture a large number of users.
Or release it after the iPhone 5 is released, directly crush the iPhone 5, and reduce the dimensionality.
That would be an absolute disaster for Apple.
Both options are good, especially the second one.
After all, the current xphone 1 and xphone 1pro are enough to sell and dominate the market.
After the release of iPhone 5 in September, the second generation of Xingyi will be released, just in time to kill again!
As for Xingyi 2 pro, it will be released in March next year.
In this way, there will be one in March, one in September, and a thousand-yuan chance in between.
Three mobile phones a year are enough.
Compared with the tactics of a sea of ​​machines, it is better to control the types of models like the iPhone, so that all models are classic and hot-selling!
For mobile phones, the higher the sales volume of a single model, the lower the diluted cost, and the better the system optimization.
Just like HTC, there are so many phones that it can't be optimized or adapted. In the end, every model fails and everyone is lost.
Zhu Changlin took out a mobile phone: "Chairman, the research and development of the second generation of Xingyi is going smoothly. Look, this is the appearance mold of our second generation of Xingyi."
Wang Yi looked at it and put forward some suggestions for modification: "Make the corners into arcs, which may cost more, but it feels better in the hand. The square edges and corners hurt your hands!"
"Okay!" Zhu Changlin continued: "In terms of configuration, Xingyi II uses Qualcomm APQ8064, 28nm quad-core processor. 7-inch screen, 2G running memory, 720P resolution, dual 8-megapixel front and rear, and 3000 mAh large battery
…”
Wang Yi looked at these configurations and shook his head: "The resolution of 720P is not good. Pull your hips. Contact Sharp and go directly to 1080P!"
"What?" Zhu Changlin was startled: "Chairman, this year's 720P resolution is already the highest among mobile phones!"
Wang Yi waved his hand: "The symbol of Xingyi Technology is
!”
"In a word, we, Xingyi Technology, will lead the entire industry and be the benchmark in the mobile phone industry. Others, whether it is Apple, Samsung, or Nokia HTC, can only follow us in Handan!"
"Yes!" Zhu Changlin nodded quickly.
Wang Yi continued: "The screen resolution has been upgraded to 1080P, and the lenses must also be upgraded. The front lens is still 8 million pixels, and the rear lens has been upgraded to 13 million pixels!"
In a word, increase the weight across the board.
Zhu Changlin was stunned: "The screen and lens have been fully upgraded. Does it need to be such a big step?"
Wang Yi nodded: "The second generation of Xingyi cannot be like the first generation of Xingyi, starting at 3299. On the contrary, the second generation of Xingyi is also positioned as a high-end, starting at 4999, or even 5299!"
In order to boost sales, expand scale and gain popularity, Xingyi Generation had to sell at a low price, only selling for 3299.
However, with the hot sales of xphone 1 and xphone 1pro, Xingyi mobile phone brand has become a high-end brand, and it can no longer lower its price.
On the contrary, Xingyi mobile phones will only remain high-end in the future!
A few years later, it was normal for the digital series to start at 5,999 and the pro series to start at 9,999.
As for the mid- to low-end series, will Wang Yi give up?
Of course not, there are new mid- to low-end brands for the mid- to low-end series.
I just haven't decided on a name yet.
The name of Qingyou mobile phone is not good, and the name of Meiyou mobile phone is even worse. It will easily lower the quality of Meiyou.
Have to start a new one.
But don't get involved with Xingyi to prevent lowering the quality of Xingyi mobile phones.
From now on, Xingyi Mobile will only have one phone with a 3,000-speed range, which is the Xphone 1, and the others will start with a 5,000-speed range!
"As for the screen size and battery..." Wang Yi thought for a while: "Well, let's make two versions of Xingyi II at once, a 5-inch standard version with a 3000 mAh anti-freeze battery. A 0-inch plus version.
3500 mAh anti-freeze large battery.”
"That's good, one big and one small, let the user choose." Zhu Changlin wrote down one by one.
Wang Yi started to think about it: "The screen is upgraded to 1080P, the rear lens is upgraded to 13 million pixels, plus the plus version screen size, the battery is upgraded... but it is not enough. Compared with the xphone 1pro, the upgrade is limited."
Zhu Changlin nodded: "After all, the xphone 1pro's quad-core processor, 2G storage, first 8 million, split screen, beautification algorithm, etc. are all greatly upgraded."
Wang Yi fell into deep thought and continued: "Then let's add one more thing, fast charging! Our self-developed power management chip and fast charging chip by Xingyi Semiconductor support 10W fast charging, which is twice that of our friends. This can be regarded as a big
Selling point!”
Zhu Changlin was overjoyed: "The charging speed is twice as fast, the battery is larger, and we say goodbye to battery life anxiety. There is no problem at all."
Wang Yi changed the subject: "By the way, how are the arrangements for the tape-out of the three chips going?"
"We contacted TSMC at the end of last month, and the negotiations were completed. The tape-out will be on the 8th. Currently, George and his people have gone to TSMC."
"On the 8th? The day when the third generation of iapd was released?" Wang Yi became interested:
"It's a good day, and I look forward to the successful tape-out. Once the tape-out is successful, smart home SOC chips, power management chips, and fast charging chips can be fully mass-produced. The next generation of mobile phones can use Xingyi Technology's own power management chips and fast charging chips.
It’s time to recharge the chip.”
"Yeah, I'm really looking forward to it!" Zhu Changlin was extremely excited.
What could be more exciting than using a self-developed chip?
Wang Yi laughed dumbly: "Look at how useless you are, it's just a power management chip and a fast charging chip, not a processor chip."
"Haha, sooner or later we will use our self-developed processor chips!" Zhu Changlin said with a smile.
Wang Yi nodded: "This is true, you can use the Xingyi 2nd generation pro next spring!"
"I'm really looking forward to it!" Zhu Changlin was in a good mood.
Wang Yi changed the subject: "We can accelerate the creation of the smart home division, starting with research and development. Once the smart home SOC chip is successfully taped out and mass production begins, subsequent smart homes can be mass produced."
Zhu Changlin nodded: "Okay, the smart home department is already recruiting people. But what is the first smart product we release?"
"AI voice speaker!" Wang Yi said without hesitation: "This is the easiest for us."
In fact, Xiaomi’s Xiaoai classmate is not easy and the experience is not good.
First of all, Xiaomi has no music content, so it has to use the resources of QQ Music to send money to Goose Factory.
Second, Xiaomi’s AI is not very good. Baidu used to provide technical support for the answers to AI questions and answers, and they were very accurate, but they needed to send money to Baidu. Later, the cooperation was terminated, and Xiao Ai became less smart...
Ask Siri many questions, and Wen Xin can answer them perfectly in one sentence. Ask Xiao Ai like "I don't know this question yet..."
Xingyi Technology is completely different.
The content, with Xingyi Music, can completely close the loop internally.
The emergence of Xingyi AI Speaker can rapidly increase the number of members and market share of Xingyi Music, overtaking competitors such as QQ Music, NetEase Cloud, and Kugou.
There is no need to buy third-party technical services for Q&A. Xingyi Technology has a Xiaoi robot that surpasses Siri and is much better than Baidu today.
It can be said that Xingyi Technology’s existing resources would be a waste if it does not develop AI speakers.
Wang Yi continued: "AI speakers are developed into three models at once. A standard version for mass production. A pro version for high-end products. And then we will make a professional AI soundbar that will be directly linked to Xingyi TV!"
"Yes!" Zhu Changlin wrote down again.
After making these arrangements, Wang Yi left the mobile phone department.
The next thing is left to Zhu Changlin.
And he is waiting for the chip tape-out results.
Two days later, at two o'clock in the morning on March 8, Wang Yi was sleeping soundly while pressing Lin Shu's big white rabbit.
Apple held its spring new product launch event at the Yerba Buena Center for the Arts in San Francisco.
Released "The New iPad" (a brand new tablet), which is the third generation of iPad, and Cook personally hosted the press conference.
Media gathered at the scene, and many Xia Guoguo fans stayed up late to watch.
With Xingyi Tablet X1 and X1pro in front, everyone is curious about what Apple’s new tablet will look like.
Is it the same garbage as the second generation, or is it a substantial upgrade, even surpassing the Xingyi Tablet? This is so curious!
Many users have even made up their mind to see if the third generation of iPad has any surprises.
If there are not enough surprises, just go for the Xingyi Tablet!
Compare shopping and you will never lose money.
Cook walked onto the stage with a solemn expression: "Thank you everyone for attending Apple's spring conference. We will launch a new iPad! A fully upgraded iPad!"
It can be seen that Cook was under a lot of pressure during this period.
The iPhone 4s was hit hard by the Xphone 1 and Xphone 1pro in Xia China, and its sales plummeted.
The second-generation iPad was crushed by the Xingyi Tablet X1 and Xingyi Tablet X1pro, and word-of-mouth sales both collapsed!
As a result, Apple's global revenue and sales have declined significantly, and its stock price has continued to plummet.
After Jobs left, Cook was involved in this matter as soon as he took power, and the stock price plummeted. This left Cook facing a huge challenge.
Some major shareholders on the board of directors began to have opinions about him.
If this continues, it is inevitable that he will be dismissed from get out of class.
After all, Lao Qiao, who supported him the most, has passed away.
Whether we can fight a turnaround depends on today and the new iPad!
Cook took a deep breath: "The third generation iPad is made of magnesium aluminum alloy. It still has a round home button on the front, but the screen has been fully upgraded to a 7-inch high-resolution screen."
"The resolution is 2048x1536 pixels, 264 pixels per inch, which is higher than the 1920x1200 Xingyi Tablet from a competitor!"
Cook waved his hand and waited for the applause.
This is the third generation iPad, one of the few things that surpasses the Xingyi Tablet.
But unfortunately, Cook waited for a long time and there was no applause.
On the contrary, everyone stared at the third generation iPad on the big screen, frowning and bored!
Looking at everyone's expressions, Cook looked confused. This is wrong!
"The resolution of our iPad exceeds that of the Xingyi Tablet. Why don't you applaud? Aren't you excited?"
The barrage has become even more interesting:
"The third generation iPad still has the same wide bezels. It's really ugly. It's just as ugly as the second generation iPad."
"With the wide bezel, the 7-inch iPad 3rd generation is larger than the 1-inch Xingyi tablet X1pro, which is outrageous."
“The resolution is just a little higher, what’s there to show off? The borders are so big and the design is so ugly, it’s hard to see!”
"I used to think Apple's design was pretty good, but after seeing Xingyi Technology's products, I can no longer accept Apple's big bezels, big forehead, and big chin!"
"If you reject such an ugly design at first sight, why can't you learn from Xingyi Technology?"
"It is recommended that Apple lay off the design department and then poach people from Xingyi Technology!"
…
When Cook saw that no one responded, and even pointed, his heart sank to the bottom, so he had to continue his one-man show:
"The third generation of iPad uses a 300MP front camera and a 5MP rear camera..."
Before he finished speaking, everyone in the audience became angry:
"Rubbish!"
"It's still such a rubbish shot, are you kidding me?"
"The Xingyi tablets both cost 8 million for the front and rear, but yours only costs 300,000 for the front, so it can't be used!"
"It's over. There's no need to watch the press conference. The third generation of iPad is too hot to buy."
Cook was so speechless that he could only finish the camera part hastily, and then continue to introduce the next item:
“All ipad series have upgraded to 1G storage, making it smoother!”
Cook thinks he won’t be scolded now, right?
Unexpectedly, everyone at the scene was still speechless: "It's only 1G, only half of the Xingyi Tablet X1pro!"
Cook was speechless: "..."
Why is this different from what you imagined?
At previous Apple conferences, everyone was very enthusiastic and never so picky!
()
Chapter completed!