Yang Ling gathered the staff here and arranged the display counter diagonally opposite the stairs.
Then Liu Wen also rushed over from home. He asked Zhou Hua to bring more than 20 VCDs of various brands from the factory to the display counter for display.
Most of these 24 VCDs are Lingtian brand VCDs, which are brand new VCDs.
However, in order to meet the needs of various consumers in Jiangcheng County, there are also several second-hand VCDs that have been refurbished.
Liu Wen certainly knows how to do business. When selling second-hand VCDs, he will clearly tell consumers that what he is selling is second-hand VCDs, so that he can completely avoid legal risks.
Yang Ling's direct sale of second-hand VCDs in department stores seems to be a provocation to Xu Wenshan and Zhou Aiguo.
I just want to tell them that it is absolutely not illegal for me to sell second-hand VCDs openly here.
Xu Wenshan watched the display stand at Tomorrow Technology being built bit by bit, and the shelves were filled with VCD products for sale. He felt very uncomfortable.
A month ago, who would have laughed that this young man Yang Ling would find connections in Jiangzhou City and resolve all the conflicts in Jiangcheng.
At about 2 o'clock in the afternoon, all the VCD display stands at Lingtian Technology have been decorated.
In addition to the VCDs on the shelf, Liu Wen also placed a 32-inch large TV on the table next to it.
In the late 1990s, the 32-inch big-belly picture tube TV was already considered a very luxurious home appliance.
Because in this era, most people still use 19-inch or 21-inch picture tube TVs in their homes, and many people still use black and white TVs.
The 32-inch large TV was placed here, and the Hong Kong movie DVD in the VCD was played. The sound of the movie was playing, which really attracted a lot of people to watch.
In the late 1990s, there were very few entertainment methods, and watching TV was one of the few entertainment methods available to everyone.
In addition, the effect of the large TV broadcast is very good, making customers stop and watch.
The customers who are able to visit the third floor of the department store are not just here for fun. Most of them have clear goals and plans, and they just hope to buy some home appliances on the third floor.
The home appliances on the third floor are nothing more than VCDs, televisions, radios, etc.
Among them, VCDs that are relatively cheap to purchase still account for the vast majority.
Two young people came to the third floor with a five or six-year-old child. As soon as they saw the Hong Kong version of the action movie being played at the Tomorrow VCD booth, they were deeply attracted by the picture.
A young man named Huang Hao opened a breakfast shop in Jiangcheng County. He left early and returned late every day. Although his income was not bad, he was very tired.
After Huang Hao and his wife got married, they have been renting a house in Jiangcheng County. They finally bought a house of their own last year, and the two of them are buying furniture during this time.
I already have a refrigerator and a TV, all I need is a VCD.
VCD, in this era, is actually a necessity in the home just like computers in later generations.
Compared with people in big cities who only pay attention to brands when buying things, consumers in small counties pay more attention to product prices.
It is definitely cheaper and will be more popular among consumers.
Huang Hao has actually been to the department store many times in the past few days. He has seen VCDs from Wanyan, Aido and Xinke, but he has never made up his mind to buy them. The most fundamental reason is that the prices are too expensive, and some of them are beyond his reach.
budget.
For example, the VCD sales price of a moderately cost-effective Aido is basically above 1,600.
At this time, Huang Hao will think about some problems. For example, the price of a bowl of noodles he sells is only two yuan, and the profit is only more than one yuan.
Even if the profit from a bowl of noodles is two yuan, then a vcd worth 1,600 yuan would have to sell at least 800 bowls of noodles to make money back.
Huang Hao's heart felt cold whenever he calculated it like this, and he was very reluctant to spend money to buy VCDs.
But seeing his friends around him buying one, he felt a little envious and felt that he should buy one too.
With this mentality, Huang Hao went to the department store three or four times, and also went to the counters of several VCD manufacturers to look at the products, but in the end he could not make up his mind to buy one.
Today, under the urging of his wife, Huang Hao himself was moved, so he came to the department store again. This time he prepared 1,600 yuan and decided which VCD he wanted to buy, as long as the price was within 1,600 yuan.
He immediately bought one without any further hesitation.
As a result, the two of them took their children and just walked to the third floor when they saw the display case of Lingtian VCD.
The appearance of Lingtian VCD is very good-looking. It is not only crystal clear and translucent white, but also has a very cute girly pink color. The appearance is also very cute and round. It has no water chestnuts and looks very thin, unlike Aido VCD or other products.
It's the same as the brand's VCD, a big black mess.
And the display effect on the TV looks very good, not much different from Aido VCD and other brands of VCD.
Huang Hao's wife was immediately attracted by this appearance. He took Huang Hao to the counter to check it carefully and asked about the price.
In fact, Huang Hao felt very uneasy at this time, because when he saw the appearance of this VCD, he felt that the price should be very expensive, much more expensive than Aido VCD.
The cheaper Aido VCDs cost 1,600 yuan each, so the price of this kind of VCD is at least 1,600 yuan.
Huang Hao only has 1,600 yuan in his pocket now. If the price is more expensive than 1,600 yuan and his wife likes it very much and insists on buying it, wouldn't it be very embarrassing?
So Huang Hao took his wife's hand and said: "What is this Lingtian vcd? We have never heard of this brand. Maybe it is not good. Let's go and take a look at Aido."
Liu Wen has been in sales for so long, and observing words and emotions is a basic skill.
When he saw the woman who was very eager to buy and Huang Hao who was a little hesitant, he felt that this business should be completed.
Liu Wen hurriedly stopped and said: "Come here first to find out more. Come and have a look, and I won't give you any money."
Even under this kind of persuasion, Huang Hao and his wife couldn't help it anymore and listened to Liu Wen introduce the product in detail.
When Liu Wen said that the product was an independent brand of Jiangcheng County and had received support from Jiangcheng County, Huang Hao felt reassured.
After all, it is definitely much better to have government support than to copycat products without any certification.
Of course, what Huang Hao is most concerned about is the price. If the price is too expensive, he will definitely not be able to afford it.
Liu Wen said: "The prices of our products are relatively moderate. For example, you can see that the retail price of this pink VCD is 1,500 yuan, but because today is the first day of opening, we will give you a discount and charge you 1,200 yuan."
piece."
When Huang Hao learned about the price, he couldn't believe his ears. Seeing that such a fashionable VCD only cost 1,200 yuan.
Huang Hao had some hesitation again, not because of the price, but because he felt that at such a cheap price, what was the quality like?
Liu Wen's last words completely untied Huang Hao's heart and made Huang Hao determined to buy it.
Liu Wen said: "Since our Lingtian vcd is a local brand in Jiangcheng County, of course we must support the people in our hometown and provide benefits to them."
"From now on, as long as you purchase a new VCD from our Lingtian VCD, you can unconditionally return it within three months if it is damaged by non-human factors. If it is damaged by non-human factors within one year, we can help you free of charge.
You repair it, and if the machine breaks down after one year, we will only charge you the cost of repairing it, and we won’t earn you a penny from the price.”
After learning Liu Wen's guarantee, Huang Hao felt relieved.
He took out 1,200 yuan in cash, and after giving the money, he got his favorite VCD.
After buying something, Huang Hao and his wife felt very relaxed.
After all, they budgeted for 1,600 yuan, and now they only spent 1,200 yuan, leaving an extra 400 yuan to buy some other things.
Many onlookers were very excited when they saw that Huang Hao was real money and spent 1,200 yuan to buy this VCD.
After all, it is almost impossible to buy a brand new VCD for 1,200 yuan in department stores throughout Jiangcheng County and even in some stores outside.
Moreover, Liu Wen has made it very clear that Lingtian vcd is Jiangcheng County’s own brand and should provide benefits to the people.
At the same time, the relevant departments in Jiangcheng County will also guarantee the quality of Lingtian vcd products.
Now that the government has taken care of everything, what else do we have to fear?
On just the first day of opening, the Lingtian VCD sales store in the department store sold a total of 13 VCDs.
This is quite a sales performance in Jiangcheng's department store. In the past, Aiduo VCD could sell 30 units a day, which was already an incredible achievement.
Yang Ling's guess was correct. Lingtian vcd's store was located diagonally opposite the entrance to the corridor on the third floor, which greatly affected the business of Aidowei CD and Wanyan vcd.
In addition to the good port, the price of Lingtian vcd is relatively cheap, and it has rich functions and good appearance.
Therefore, after looking around, many consumers will go to the Lingtian VCD store to buy their favorite VCD after weighing it.
And those customers who originally belonged to Aido VCD or Wanyan VCD were lost to Lingtian VCD.
This time, Xu Wenshan's business was completely gone.
Xu Wenshan looked at the bustling Lingtian VCD sales point, and then at the deserted Aido sales point here, and he didn't know what it was like.
He felt resentful in his heart and hoped to find some blind social figure to kill Yang Ling.
But today is different from the past. Yang Ling is no longer a simple young man.
But with the strong support of Jiangcheng County and Jiangzhou City government departments, if I find someone to do Yang Ling's job, I will definitely be free for only three days.
Xu Wenshan has some regrets. I don't know which brain was lost at the beginning. Instead of cooperating with Yang Ling, he turned against Yang Ling. Didn't this ruin his great career of making "money"?
Liu Wen immediately reported to Yang Ling the sales performance of the department store, and Yang Ling was very satisfied.
Because today is just the first day of opening, word-of-mouth has not yet spread, so the number of consumers who come to buy has not reached the normal level.
However, Yang Ling is quite satisfied with the fact that more than 10 VCDs were sold today.
Yang Ling believes that as time goes by, in a month or two, Lingtian VCD will be able to become the largest VCD brand in Jiangcheng County, and even gain a certain reputation in the entire Jiangyang Province.
Yang Ling wanted to see what measures Xu Wenshan would take to save his business.
However, Yang Ling believes that the market for VCDs will only last for 1 or 2 years at most, and a large number of markets have solidified, making it even more difficult to open up new markets.
If Xu Wenshan doesn't do well here, he will probably be fired by the general agent in Jiangzhou. At that time, Yang Ling won't mind adding insult to injury.
Selling in department stores in Jiangcheng County is only the smallest profit for Lingtian VCDs. The biggest profit comes from selling VCDs to Jiangzhou University and other schools in the university town.
Three days later, Yang Ling made an appointment with Director Liu to take 300 VCDs to Jiangzhou University for delivery.
The same van slowly arrived at Jiangzhou University with 300 VCDs.
Looking at the receding scenery outside the car, Yang Ling burst into laughter.
He didn't expect that after going around in circles, the 300 VCDs were still sold.
After already knowing the relationship between Yang Ling and the relevant leaders of Jiangzhou City, Director Liu became very polite. He had known that he would have been waiting for Yang Ling at the school gate.
This time there was no need for Yang Ling to ask workers to move the goods. Director Liu brought the workers himself. He did not unpack the VCDs at all, but directly counted the number of VCDs and signed the receipt.
After signing the order, Yang Ling breathed a sigh of relief when he saw the amount on it.
The special price of Lingtian VCD is 1,100 yuan per unit. There are 300 units in total, and the total price is 330,000.
After deducting some expenses and production costs of the Yangling factory, the profit of each unit is about 400 yuan, and this time the profit is 120,000 yuan.
Director Liu said very enthusiastically: "Mr. Yang, we have taken the expedited transfer channel here. If there are no accidents, the money should be in your company's account in about half an hour."
Yang Ling was very polite and said with a smile: "Excuse me, Director Liu."
Yang Ling also brought the company's invoice and official seal with him, and he issued an invoice to Director Liu for the school's accounts.
Sure enough, not even half an hour later, Zhou Hua called, "Mr. Yang, the bank just called the company and the payment has arrived!"
In 1998, for large remittances exceeding RMB 100,000, the bank would call to confirm.
Yang Ling smiled, and now it's done!
[The author has something to say]
Can you give me some good reviews? The pace will speed up later.