Small appliances, as the name suggests, are small appliances.
This category of home appliances is mainly for kitchens, such as induction cookers, rice cookers, etc.
A kettle is one of them.
The small appliances that appear at the exhibition are to some extent different from those in the domestic market.
First, it is generally more authentic and high-end, after all, exports must meet other people's quality standards.
Second, it is not seen in many domestic markets, just like induction cookers. Currently, there are few sold in the domestic market, and they are basically exported.
This is also one of the company's main sectors in the future, including small household appliances, daily necessities, urgent needs, a vast market, and it is also a high-tech application scenario, so there is no reason to give up.
Don’t think that I prepared a kettle this time, and there was nothing else. In fact, Jiang Chen could not even like the things here, even if they were purely exported.
Because it's too primitive.
Whether it is a rice cooker or an induction cooker, not to mention the function, just look and appearance, you should throw it away after more than 20 years.
In this case, based on the appearance design alone, he can make these peers lose food.
It is precisely because of this that the hot water bottles that the company participated in the exhibition have become a strange one among similar products.
Don't look at it's small.
Don't look at it, it doesn't seem to burn much water at once.
But his appearance looks unique and high-end at first glance.
So even though the exhibition has not officially started, the buyers and tourists have not yet entered the venue, and the exhibitors surrounded the booth, consulting and observing, and marveling.
Some people are responsible here. In addition to introducing products and seeking orders, there are also legal affairs, responsible for authorization and cooperation with surrounding peers.
The reason is very simple. You can't eat it alone, and you can't eat it alone.
In this way, instead of holding on, it is better to make some patent fees. In the market, everyone depends on their abilities.
However, out of importance, Jiang Chen stayed for a while and gave some explanations.
Mr. Ni, who was traveling with him, felt very strange: "The company still does this?"
"Yes, how about Mr. Ni? Isn't it very novel and looks very different?" Jiang Chen said with a smile.
Mr. Ni smiled and nodded: "Not mentioning it, it's really good. It's automatic power outage, high safety, and looks so high-end. I want to buy one."
Some things are destined to have nothing to do with the technical content, but they cannot withstand others' needs.
It’s like this hot water kettle. Is it really high in technical content?
Perhaps, but that's just relatively speaking, it's far behind system chips.
But this does not hinder its market nor does it be loved by people.
Because this is a necessity for life and a necessity.
Jiang Chen smiled: "It's all right to buy it. Mr. Ni, you want to like it. I'll give you one in blue and white porcelain."
"Blue and white porcelain?" Old Ni was slightly stunned, and suddenly he was a little confused.
Jiang Chen smiled and said, "It just looks good, and the ceramic inner liner and blue and white porcelain appearance are essentially the same.
It may not be easy to use. Ceramics will break if you don’t pay attention, but they look beautiful, like artworks, high-end, and can be sold at a high price.”
"Oh, I understand, I understand, I am still good at doing business, haha!"
After a drink and another night, Mr. Ni looked much happier at this time, as if he didn't care about the past.
So was it originally.
As for R&D, where is the research not the research?
Compared with Lenovo, Jiang Chen clearly attaches more importance to it, has a better environment and more sufficient funds.
From the press conference to today's exhibition site, the continuous emergence of new products is enough to prove that this is a company that truly promotes the market through R&D.
For Jiang Chen, the real core of this exhibition is actually the U disk or mp3.
Because this not only represents high-end and profits, but also directly affects the chip industry.
To put it bluntly, if he can firmly occupy the upstream of these high-end electronic products, then he can decide who will produce the built-in chips of the product and who will produce them.
In this way, domestic companies will not starve to death because they have no orders and consumption scenarios and lose their R&D momentum.
In this way, even if he invests in chip manufacturing himself, he can steadily embark on a path that combines market and R&D.
This is very important.
Market and R&D are complementary. If there is any lack of either of the two, it will cause disastrous consequences.
There is no pressure for the moment.
Because of the consumer electronics, there is no product of the same type.
Whether it is a USB flash drive or MP3, they are essentially products under new technology conditions and are digital.
And the participating radios and tape walkmans around the exhibition, otherwise they would be color TVs and movie disc machines...
In essence, they are all things that are about to be outdated.
It is a dimensionality reduction strike.
It is also for this reason that many exhibitors gathered around the booth, and as of now, many people still don’t understand why these two things are used.
However, the organizer gave enough respect and attention.
The best location.
The largest booth.
The richest advertising resources.
In fact, this was not the case, but it was like this after the press conference. It can be said that now this is no longer simply participating in the exhibition and taking orders, but a task, a business card, and it is about face.
Media workers also came here early.
“As you can see, my current location is the Canton Fair’s live consumer electronics exhibition area.
Now standing by me is Wang Xue, manager of Tiangong Electronics Marketing Department, a subsidiary of Junan Group.
Hello, Manager Wang, thank you for taking the time to participate in our interview.”
"Hello, host, hello to everyone in front of the TV."
“…”
The interview has begun.
CCTV, watching that means it is still live broadcast.
The purpose is very clear, which is two new products that the company will conduct a press conference and come to participate in the exhibition.
With the arrival of Jiang Chen and his party, the interviewees soon changed again.
"Hello, Mr. Xu, I would like to ask, how did your company think of developing these two products?"
First of all, Xu Yue.
Xu Yue is not a little girl who has never seen any scenes. She was not at all in front of the camera and smiled generously: "I don't know this either. I have to ask Mr. Jiang and our Academy of Sciences for this issue.
expert.
But what I can tell you is that the products developed by our company are not just these two.
In fact, there are as many as six products that the group company exhibits in the first phase. In addition to the U disk and MP3 that we see now, we also have independent folding bicycles, kettles with independent intellectual property rights, and two
A new generation of chip-type commercial washing machine.
What I want to focus on here is the hot water kettle launched by the group company. I personally think that it is an invention that is no less than your U disk and MP3. If possible, I hope the host will take you to learn about it when you have time. Maybe use
It won’t take long before everyone will have such a kettle at home.”