Chapter 220 Is it worth it? It’s a matter of one sentence!
From all indications, the so-called curse may actually be quite evil. On the other hand, this is rarely the case with Pepsi stars. This has undoubtedly become an important factor in whether many people choose to endorse.
Coca-Cola didn’t take this into consideration, so of course it’s impossible
If it were an ordinary person, it would probably be immediately denounced as nonsense and an act of promoting feudal superstition, but Zhang Yicheng would not see it that way. His rebirth itself cannot be explained by so-called science.
Moreover, if you observe carefully, although high-level government officials have been denouncing the so-called feudal superstition, those who often seek fortune telling from fortune tellers are either top tycoons or senior officials. While they are denouncing feudal superstition, they are looking for fortune tellers to tell their fortunes.
Giving orders yourself is a very ironic thing in itself
In fact, many traditional things in China have many unexplainable and mysterious things. People who have never seen them will of course regard them as ridiculous feudal superstitions, but in the eyes of people who are truly knowledgeable, it is completely different.
It's like Zhang Yicheng knew in his previous life that he had friends who found a reclusive old Chinese medicine doctor who prescribed a patch of medicine for heart disease that many so-called cutting-edge foreign medical technologies could not solve, and it was completely cured.
, there are also some things like summoning spirits and exorcising corpses. Zhang Yicheng also knows some of it. Naturally, he knows that it is not the feudal superstition that ordinary people say, but something that actually exists.
If feudal superstition is a belief system, then science is not a belief system. How many people around the world are crazy and superstitious that science can explain everything. If one day it is exposed that science is also a scam, just like myths and legends, how many
People's faith will collapse in an instant
The most ironic thing is that the people who often believe this kind of propaganda the most are ordinary people. Think about it, the great scientist Newton, the man who discovered gravity, also began to believe in theology in his later years. And among the current scientists in Europe and the United States, at least one
Most of them are loyal believers in Catholicism and go to church every week.
It stands to reason that scientists like them should be the most disdainful of so-called theology, but this is not the case.
And based on Zhang Yicheng's own rebirth, as well as some mysterious things he came into contact with through friends in his previous life, it is difficult to say whether this kind of curse exists or not.
(ps: Xiao Chen is not promoting feudal superstition, but these seem to be true. You can know if you pay more attention to this kind of thing!) The curse of Coca-Cola is always a sharp sword hanging in the sky.
, but Zhang Yicheng just thought about it for a while. You know, although it is safer to cooperate with Pepsi, he has no friendship with Pepsi. Pepsi and Coca-Cola are basically mortal enemies for a century, just like McDonald's and KFC. They can only be either/or.
, there is you without me, there is me without you
If you choose to cooperate with Pepsi, then it is obvious that the cooperation with Coca-Cola will be severed, and it will not be easy to pick it up again. This is not an ordinary competitor, but a mortal enemy.
Furthermore, although Zhang Yicheng has some scruples about those nagging things, in essence, he is also a person who believes that his fate is up to him. Since he has been reborn, he may not be able to directly break Coca-Cola's advertising curse, right?
Besides, with his experience in rebirth, the plans for Yang Guang are of course the best. They are like paving a golden road, and there are no magic spells to mention.
"But what's the price?" Zhang Yicheng asked.
"If it were anyone else, I would have to bargain with him, but if it were you, I would just say it straight to the point. Our advertising quarter is every two years, and the price we give Yang Guang is 10 million.
This is the bottom line, I won’t beat around the bush with you, I’ll tell you directly!” Fang Zhenghua said cheerfully
Zhang Yicheng had to sigh, after all, it is the American devil who has surpassed the super large companies. The Fortune 500 companies in the world are rich after all. A domestic giant like Uni-President, in front of a multinational giant like Coca-Cola, is still
Not enough!
The two-year endorsement advertisement worth six million yuan has already made Uni-President grit his teeth and admit it, but Fang Zhenghua can casually offer a price of ten million yuan. As expected, his confidence is extraordinary.
Of course, Zhang Yicheng also knows that this has something to do with his good personal relationship with Fang Zhenghua and his previous good cooperation with Coca-Cola. However, being able to offer a price of 10 million is indeed very wealthy.
Zhang Yicheng was not surprised at all that Fang Zhenghua easily sold Coca-Cola's bottom line. Anyway, it was Coca-Cola's money, not his. The most important thing is that he felt that Yang Guang was worth the price.
He believes that in the future, Yang Guang will definitely be worth this price. Although this price is already a top-tier king, it is possible to have a super endorsement price.
"I was shocked by the price!" Fang Zhenghua said with a smile, "People in the company were also shocked by my proposal, and they didn't expect that I would actually propose this price. I also know that Yang Guang may not be worth this price at the moment.
But rather than saying that I have confidence in Yang Guang, I would rather say that I have confidence in you. As long as you are here, I believe that anyone will become worth the price!"
"Haha, you are so optimistic about it!" Zhang Yicheng laughed loudly, "No problem, since General Manager Fang is so cheerful, I won't be pretentious and agree to it!"
Fang Zhenghua smiled slightly. Although 10 million is a bit high, it is not a problem for him who has now completely gained the trust and support of senior management and can almost dominate the Greater China region. Of course, if the decision fails, in the end,
It will definitely be miserable. After all, the top management has given so much trust and support, but is it possible that it will fail?
Of course it is possible, but he believes in Zhang Yicheng more and believes that Zhang Yicheng will not let him down. In fact, Zhang Yicheng has never let him down. The development speed is extraordinary. He has a hunch that the investment now will definitely bring greater returns in the future.
of
In fact, the ratio of investment in advertising and output of foreign multinational companies in China can be maintained at more than 1:15. Even groups like Coca-Cola can definitely maintain a ratio of more than 1:20, investing 10 million to block Yang Guang.
The amount of money that can be earned from endorsement fees exceeds 200 million yuan. So, although it looks like a lot, in fact, you can't lose it anyway.
It is precisely because of this that Fang Zhenghua doesn't care much. Anyway, whether it is worth it or not is just a matter of his words.